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THE TOP 25 AUSTRALIAN WOMEN ON YOUTUBE IN 2026

The top 25 Australian women on YouTube in 2026.

The most-followed Australian YouTube female video creators ranked by most subscribers.

The top 25 most popular Aussie women YouTubers.

This article was brought to you by Mau, a senior YouTube marketing specialist at eDigital.

THE TOP 25 AUSTRALIAN WOMEN ON YOUTUBE IN 2026

Before you check out these top 25 most popular Australian women on YouTube, let me tell you something you might find hard to admit:

Social media platforms are mugging you in broad daylight 🔫 while you thank them for the privilege.

Their algorithms show your “viral” content to roughly the same audience who’d notice if you screamed into your office printer: Chloe from the marketing team who does not even know your name. 😵

You own nothing 🤡 on your social media accounts.

You’re renting followers from landlords who charge you extra just to talk to your own audience.

It’s like building a mansion on rented land: expensive, temporary, and the landlord can bulldoze it whenever they update their “community guidelines”. 🏠💥

Meanwhile, social media owners are swimming in pools filled with your ad spend. 🏊‍♂️💰

Your current situation:

❌ Zero follower data ownership 📊❌
❌ Organic reach = no-one watching! 🕵️‍♂️
❌ Ad costs rising faster than your therapy bills 📈💀
❌ Followers “export” button? Pure fantasy 🦄

The intervention your marketing needs:

✅ Stop being social media’s favourite ATM 🏧❌
✅ Own your audience (revolutionary concept!) 👑
✅ Lower your customer acquisition costs 💰
✅ Build marketing systems that you own and control 🤖❤️

Throwing money at social ads hoping for results is expensive self-harm with the worse ROI. 🔥

Ready to break up with social media algorithmic abuse?

Book a strategy session and learn to build marketing that works for you, not against your bank account. 🚀

Stop renting your success. Start owning it.

Let’s craft the best digital marketing plan and social media strategy that boosts sales and customer lifetime value.

THE TOP 25 MOST POPULAR AUSTRALIAN WOMEN ON YOUTUBE 2026

The top 25 most-followed Australian women on YouTube: The holy grail for marketers who think subscriber counts equal sales strategies 📊🔮

In a masterclass of professional marketing misdirection that would make magicians jealous, you (an Aussie marketer) are studying Kathleen Belsten’s million subscribers and Bridey Drake’s million followers.

You are convinced that memorising their engagement algorithms will magically transform you into marketing genius worthy of corner offices and six-figure salaries 💰

I know what you are going to do:

You will create spreadsheets about expert Aussie “beauty” women on YouTube while Australia literally burns through a devastating cost-of-living crisis, an unprecedented housing crisis, high rents, mental health emergencies where half the population’s wellbeing is damaged by financial stress, climate disasters, and immigration pressures 🔥📈💀

At the same time, millions of Aussies are religiously watching The Rybka Twins doing contortion challenges and food mukbangs while their rent eats 50% of their paycheck and they’re one emergency away from homelessness 🏠⚡️

These Aussie viewers will spend three hours analysing whether their favourite woman on YouTube’s “24 hours in a tiny house” video was authentic enough, completely oblivious that most Australians are experiencing housing stress and some others are at risk of homelessness.

The most beautiful of this comedy show unfolds as you meet your boss clutching influencer demographics like holy scriptures, demanding budget increases based on your “deep market penetration insights,” which consists entirely of knowing that lifestyle female YouTube content performs well in Sydney 📊🤡

You have convinced yourself that partnering with one of these popular Aussie women on YouTube who does makeup tutorials will solve your conversion problems, while actual Australians are dealing with one in five people unable to afford mental health support due to costs.

Some of these top 25 most popular Australian women on YouTube have become the ultimate escapism for a population drowning in real problems, and marketers have mistaken this digital anesthesia for genuine market opportunity 🎭💸.

While Australian marketing executives celebrate discovering that beauty content gets high engagement rates, millions of Australians use these videos as emotional novocaine to forget that they’ll never own a home, can barely afford groceries, and their mental health is deteriorating faster than their bank accounts.

The most successful campaign in Australian marketing history: selling the illusion that entertainment metrics equal market understanding, while all Australian generation names and years watch some of these top 25 Aussie female YouTubers live the life they can’t afford, creating the perfect storm of aspiration marketing built on a foundation of economic desperation 🎯🌪️💭

25. Lauren Curtis

Lauren Curtis is one of the most-followed Australian women on Youtube with 3.3+ million subscribers.

@laurencurtis

Born in Perth, Australia; Laurent Curtis is one of the most popular Australian women on Youtube. Her channel is centred around all things beauty – from makeup and hair tutorials to skincare product reviews and hauls – She has got everything covered! Related: The best skincare products and brands list.

Lauren has collaborated, endorsed and partnered with different brands including: Revlon, Pantene, Garnier Fructis, Plasma App, Loungeface, Vitasoy, White Fox, Hello Molly Swim, Tribe skincare, The Quick Flick, Loving Tan, GHD hair, Asus laptops and other brands.

Just in: the top 10 most-followed Australian female athletes on Instagram – ranking list.

Related: the best skincare products and brands

Trending this week: the top 25 most popular Australians on YoutTube (all genders)

These top Australian female video creators on YouTube touch many industries and can be influential partners for key brands.

Some of the industries they can work with include food, travel, luxury fashion, cosmetics, fitness, comedy, art, education and dancing among others.

24. Kayleigh Smyth

Kayleigh Smyth is one of the most popular Australian women on Youtube with 3.3+ million subscribers.

@Wolfychu

Kayleigh Smyth, better known as Wolfychu is a female Irish-Australian animator (born in England) and Virtual YouTuber with a cute voice. She makes some autobiographical YouTube videos, some dubs (including Russian and Spanish ones) and meme videos, especially with her boyfriend Jordan Sweeto (aka SweetoTOONS). She also streams games on YouTube and Twitch.

You will also like the top 10 American female sports athletes on Instagram

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Marketers also checked the top 10 most-followed Australian female sports athletes on Instagram

23. Sarah Betts

Sarah Betts is one of the most popular Australian women on Youtube with 3.4+ million subscribers.

@SarahJaneBetts

THE TOP 150 MOST POPULAR AUSTRALIANS WOMEN ON YOUTUBE – PREMIUM LIST

Get this exclusive list of the top 150 most popular Australian women on YouTube.

This premium list ready on Google Sheets includes:

• Name
• Direct links to their correspondent YouTube channel
• Number of followers
• Occupation

This unique list is used by professional marketers to cherry-pick popular Australian female YouTubers for their influencer marketing campaigns.

This exclusive list is also used by business owners who want to sell premium services and  top products to some of the most-followed Australian women on YouTube.

This list will help you:

• Access the top 150 most-followed Australian women on Youtube
• Visit their correspondent’s YouTube channel
• Track your outreach efforts
• Add any notes or comments
• Collaborate and share this list with other team members

How to get this list – steps:

• Complete payment on PayPal.
• Once payment is completed, PayPal will show you a “Go back to merchant” link.
• Click on that link to be taken to our confirmation page where you will find this premium list.
• Any questions or issues you can always contact us. We respond fast! ⚡️

Get this premium and exclusive list now!

22. Funformi

Funformi is one of the most popular Aussie female Youtubers with 3.4+ million subscribers.

@funformi

Fundormi is a Australian female YouTuber who enjoys playing with kids’ toys.

The channel was formerly known as Candy.

The Funformi channel seems to be archived as the last video was uploaded in 2022 with just a 37k views.

⚡️Trending this week: how to write a social media strategy

21. Kawaii Kurnicorn (Holly)

Holly of Kawaii Kurnicorn channel, is one of the most popular Australian female YouTubers with 3.7+ million subscribers.

@kawaiikunicorn

Holly plays games, tell stories, and try to make you laugh.

Are you ready to brief one of these Aussie women on YouTube? Use this best Influencer brief template!

Marketers are learning how to best brief top influencers on YouTube.

Some of these top 25 popular Australian women on YouTube can help your brand reach new audiences. These top Aussie female YouTubers come from different backgrounds and work in different industries.

Next: the top 20 Australian women on Youtube

The most popular Australian females on YouTube influence thousands of consumer choices from what they buy, where they go on holiday, what causes to donate to, what to wear, what companies to follow, what to eat and how to be healthy. No doubt, they have the power to increase sales as long as there is a right fit.

Marketers also checked out some of the top 10 most-followed Australian female sports athletes on Instagram.

How to reach the 10 million YouTube subscribers

• Relatability. People have to relate to your content to follow you. There are different strategies to achieve that. Some might include producing video stories people normally feel guilty about or can connect to someone who may be guilty so they can experience the pleasure of sharing the story.
• Fun. There is a strong positive association of fun elements with the level of fans, followers and subscribers. An example is the Australian trio SketchSHE which has produced fun videos that their audience likes.
• Great branding: Popular Australian YouTube channels ensure all videos are branded via watermarking each video with a logo, web address and some great cover images for both the channel and the video’s thumbnails.
• Content tilt: As our friends at Content Marketing Institute call it, popular YouTube channels find a unique flavour to tell your stories. One of the most popular videos by an Australian YouTuber in 2016 was the  “How to Masturbate” video by the  “How to Basic“ channel. The channel offers a different perspective on “how-to’s” which you might find weird, amusing, strange, bizarre or cool.
• Creativity. Most Australian channels with over one million subscribers ensure there is a creative angle not only
• Collaborations with other creators. Flume music producer and Youtube channel collaborate with other popular artists for his music including artists such as Moon Holiday, Jezzabell Doran, Chet Faker, T-Shirt and others.
• Surprise. For example, the Planet Dolan channel offers 535 videos with 1.092 billion views in total. Most videos “surprise” people with cool content they might never be exposed to otherwise.
• Youtube branding. Promote the new YouTube logo on all your online properties and link to your YouTube channel.

Popular this month: the top 25 most popular Australians on YouTube (all genders)

Access our exclusive list of the top 150 most-followed Australian women on YouTube now!

Next: the top 20 Australian women on Youtube

Have your say! 🗣

💬 Users’ comments about these top 25 Australian women on YouTube:

• “Aussie marketers are out here dissecting the top 25 most-followed Aussie women on YouTube like it’s the 🔮key to selling more coffee exfoliant or finally getting that 5% raise. Meanwhile, Australia’s melting, burning, and broke. But who cares, let’s all watch Becky chug Vegemite in a bikini” 🐨🔥📉Tanner Jones

Send us your comment and get your opinion published!

🎬 Conclusion

Final note: Are your marketing costs through the roof? 🚀💸

If your customer acquisition costs are climbing faster than a startup founder’s ego 📈😎 (post‑IPO champagne still in hand 🍾), and you’re hooked on paid ads like a reality TV star or a Tinder date who keeps accepting your dinner invites 🍝🍷 but never calls you back 📵💔…

If that sounds like you 👀👂🏼, you should definitely contact us 🧠💬📞

Our exclusive digital marketing strategy workshops will mercilessly dissect your marketing🔥 💀, expose all the weak spots and show you how to ditch the algorithm chokehold to build a marketing engine you actually own. 🔧🚀

We’ll shake up your team’s thinking 🧠⚡, drop fresh ideas 💡🍉, and turn your marketing from “meh” 😐 to a money-making machine. 🤑💸

Ready to stop burning cash and start making it? 💥💰

Hit us up! 📲

We offer:

✔ Digital Marketing Strategy. Because hope is not a plan 🙃
✔ Online Ads (Google, Social, Remarketing). The art of spending money wisely for once 🎯
✔ Social Media Marketing Training. So you stop posting into the void 🕳️📉
✔ SEO Strategy & Execution. Because if Google doesn’t know you exist, do you even? 🤷‍♂️🔍
✔ Influencer & Celebrity Marketing. Get people with clout to talk about you 💅📢
✔ Branding & Logo Design. So you don’t look like a dodgy side hustle 💼🚫
✔ Consumer Giveaways & Competitions. Because people will do anything for free stuff 🎁
✔ Email Marketing & Drip Sequences. Slide into inboxes the right way 💌😏
✔ Conversion Rate Optimisation. Turn window shoppers into actual buyers 🛒➡️💳

Ready to start marketing like a boss? Let’s talk 🚀👊

THE TOP 25 MOST-FOLLOWED AUSTRALIAN WOMEN ON YOUTUBE IN 2026

was brought to you by Mau
Mau‘s an Australian YouTube creator who delivers killer digital marketing strategy workshops and best social media training so good, even your grandma will get it.

5k+ smart marketers who love stealing good ideas receive Mau’s weekly email, while others tired of guessing use Mau’s Digital Marketing Plan and Social Media Plan templates.

Mau’s “Escaping Capitalism” trip 🌎 ✈️  is leaving questionable life choices on TikTok & YouTube