THE TOP 25 FASHION HASHTAGS ON TIKTOK IN 2024

Find below the top 25 fashion hashtags on TikTok in 2024 list. The most popular and trending fashion hashtags on TikTok in 2024.

The most-used TikTok fashion hashtags by fashionistas, fashion brand marketers and fashion designers selling clothes and fashion accessories.

By Mau, a Senior TikTok Marketer at eDigital.

THE TOP 25 FASHION HASHTAGS ON TIKTOK IN 2024

Before you dive into the top 25 most popular fashion hashtags on TikTok, let me tell you a truth you probably do not want to hear.

The TikTok business model is an incredibly sophisticated “money extraction” machine.

TikTok will deliberately let you build a big organic reach, then change the algorithm to lower your reach and make you pay to get you the same level of reach you previously had for free.

Even marketers working in some of the fastest-growing industriestravelalcoholsportsfitness, food) are now having to spend a lot of money (boosting their TikTok videos) to reach their hard-earned followers.

As a result, marketers are stressed and cannot sleep properly at night time trying to find ways to bring sales from TikTok.

Serious fashion marketers and fashion business owners who have taken my marketing strategy training sessions or are subscribed to my exclusive newsletter are already putting into practice real & proven marketing techniques to build audiences they own, increase their sales and not get distracted with vanity hashtagging.

The actual gains of posting popular fashion hashtags on TikTok are minimal if you are not executing a well-crafted marketing strategy, not delivering the best customer service and not meeting your marketing objectives.

Two reminders:

  1. You do not own your followers’ data on TikTok. You cannot transfer your hard-earned followers to another platform. You must build raving fans and followers on platforms you own. I will teach you how.
  2. TikTok wants you to pay for ads. Full point. The TikTok algorithm will deliberately make it harder to show your content to your followers for free. Stop wasting time and activate proven growth hacking techniques.

Yeah, that’s right, fashion marketers and business owners (like you) are getting tired and bored of posting fashion videos on TikTok and not getting results.

You gotta be crazy/mad/loco to only rely on fashion-related hashtagging to get your marketing campaigns producing sales for your fashion brand.

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THE TOP 25 MOST POPULAR FASHION HASHTAGS ON TIKTOK IN 2024

The research was completed by some of our best virtual assistants.

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25. #earrings 

The popular #earrings hashtag on TikTok has received 8+ billion views

woman earring creative illustration collage

woman earring creative illustration collage – Abstract Sunday is one of the most popular animation artists on Instagram

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24. #мода

The popular #мода hashtag on TikTok has received 8+ billion views

мода is the Russian word for fashion

Popular read > The top 25 trending hashtags on TikTok right now

23. #mode

The popular #mode hashtag on TikTok has gained 9+ billion views

Mode is the French, German, Dutch, Swedish and Indonesian word for fashion.

Mark Bryan genderless fashion freedom no gender mutable identity

Mark Bryan genderless fashion freedom no gender mutable identity

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22. #boots

The popular #boots hashtag on TikTok has gained 9+ billion views

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21. #clothingbrand

The popular #clothingbrand hashtag on TikTok has gained 10+ billion views

Related: #fashionbrand – #fashionbrands

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Do not rely only on the most popular fashion hashtags on TikTok. You should also check out:

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USE THE MOST POPULAR FASHION HASHTAGS TO REACH SPECIFIC CUSTOMERS 

Before you start using some of the above top 25 most popular fashion hashtags on TikTok you may want to also use some niche, unique fashion hashtags that will connect you to your exact audience.

For example, if you provide fashion for the New York socialite, you may also want to use “#fashionNYC” related hashtags.

Publishing popular fashion hashtags will surely bring you likes to your TikTok videos, but it may not be enough to reach your desired audience.

If you want to have – let’s say – 50 great exclusive clients per week, then you do not necessarily need thousands of “likes” and “followers” on TikTok.

You may decide to reach – let’s say – rich wives 35-45 years old who are looking for some of the top luxury high fashion brands in San Francisco’s Haight Ashbury area. That’s quite a niche and that could be enough business for your fashion brand. Then you will use far better hashtags as you know the exact people you want to reach.

Need TikTok fashion marketing strategy support? We run marketing strategy training to help you improve your fashion marketing on TikTok.

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You do a lot! You help people look great with the top and latest fashion designs and trends. You deserve to have a real marketing strategy that showcases the top benefits of your service for your fashion customers!

THE TOP 25 FASHION HASHTAGS  SPARK THE CONVERSATION ON TIKTOK

The number of TikTok users hashtagging fashion brands, designers and trends has been growing steadily in the last few years.

Rather than focusing on just selling unique fashion design styles and trends; fashion marketers should look to work with other fashion brands and/or artists. Whether this is increasing the number they partner with, collaborative fashion marketing campaigns can hugely increase the number of followers and boost sales.

As some fashion enthusiasts are already comfortable wearing different fashion labels, it is imperative, that fashion marketers come up with new innovative offerings to get people back to the cash registers in their stores or their shopping carts on their websites.

Marketers are also reading > The top 25 fashion hashtags on Instagram 

Reminder. The above are just the most popular fashion hashtags on TikTok. You should also check out The Best 10 Fashion Hashtags for TikTok List and “The Top 10 Trending Fashion Hashtags for TikTok” List. 

THE TOP FASHION HASHTAGS FOR TIKTOK DUETS

#fashiontips. The popular #fashiontips hashtag on TikTok has received 7+ billion views.Related: #fashiontip. Show TikTok fashion fans your fashion tips and secrets for unlocking the next level of fashion style!

#fashiondesigner.The popular #fashiondesigner hashtag on TikTok has gained 8+ billion views

#springfashion 1.6+ billion

#summerfashion 1.3+ billion views

#activewear 1.3+ billion views. With so many people in Australia using active wear for their outdoor activities and weekend getaways, it is not a surprise that some of the top 25 most-followed Australians on Instagram are using this #activewear hashtag on TikTok too. The #activewear hashtag is a popular fashion hashtag on TikTok especially used with some of the top 25 travel hashtags on TikTokRelated: #gymwear 430m+ – #fitnesswear 57m+ – #fitnessfashion 50m+ – #gymfashion 48m+

#fashionindustry 1.1+ billion views The #fashionindustry hashtag is popular with passionate fashion lovers who want to give advice and tips to the fashion industry. Add the #fashionindustry hashtag in a TikTok video post with one of the most popular TikTok songs right now. Related: #fashionhistory 1b+ From vintage fashion to retro looks learn about #FashionHistory.

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#fashionmodel 1.1+ billion views. Related: #fashionmodels

#womensfashion 1.1+ billion views Related:  #modafemenina 756m+ (Moda femenina is the Spanish word for women’s fashion) – #womenfashion 563m+

#fashionstudent 1+ billion

#instafashion 987m+ Related: #fashiongram 232m+ 

#pjs 965m+ related: #pyjamas

#fashionillustration 963m+ Related: #fashionillustrator

#موضه (Arabic word for fashion) 918m+

#kidsfashion 822m+ Related: #fashionkids 186m –  Nike kids shoe size chart (US) – #modainfantil 228m+ (Moda infantil are the Spanish words for kids’ fashion)

#fashionmen 820m+ Related: #fashionman 169m+

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THE TOP FASHION HASHTAGS FOR TIKTOK VIDEOS

#fashionphotography 787m+ Related: #fashionphotographer – #fashionshoot  – #fashionphoto

#fashioninspiration 614m+

#fashionlover 482m+ Related: #fashionlovers – #fashionlove Tip: Fashion marketers are also using some of the top 25 most popular hashtags on TikTok

#fashionchallenge 433m+

#fashionable 430m+

#fashioninfluencer 397m+

#fashionaddict 332m+ Related: #fashionfreak 8m+

#modapraia 318m+  (means beach fashion in Portuguese) A popular fashion hashtag in Brazil, Portugal and Portuguese-speaking countries in Africa.

THE TOP FASHION HASHTAGS FOR LIKES ON TIKTOK

#ilovefashion 314m+

#modafashion 288m+

#clothingstore 255m+ Related: #fashionstore

#fashionreview 246m+ Related: #fashioneditorial – #fashionguru – #fashioneditor – #fashionwriter – #fashioncritic – #fashionexpert

#fashionawards 205m+

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#fashionmom 194m+ 

#fashionhijab 192m+

#fashiondiaries 162m+

#fashionsketch 159m+ Related; #fashiondrawing 

#fashionjewelry 149m+

THE TOP FASHION HASHTAGS TO GET TIKTOK FOLLOWERS

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#fashionstatement 149m+

#fashionshoes 146m+

#scarves 145m+

#fashionpost 135m+

#fashionbag 134m+

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THE MOST POPULAR FASHION HASHTAGS FOR FASHION BRANDS ON TIKTOK

#fashionvideo 121m+ Related: #fashionreel 77m+

#bikinifashion 119m+ Related: #bikini (One of the top 10 most popular fashion hashtags on TikTok

#fashionart 116m+

#fashionlook 102m+

#fashionnails 101m+

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#fashionph 94m+

#fashions 85m+

#iloveshoes 83m Related: #ilovemyshoes

#fashionaccesories 79m+

#fashiondaily 69m+ Related: #fashiondiary

#fashionmagazine 57m+ Related: #fashionmag

Fitness brands selling fashion are using > The top 25 fitness hashtags on TikTok

THE TOP FAST-GROWING FASHION HASHTAGS FOR TIKTOK

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#fashionrevolution 40m+

#fashiongoals 39m+

#beachfashion 34m+

#fashionjob 32m+

#teenfashion 31m+

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THE BEST FASHION HASHTAGS FOR TIKTOK INFLUENCERS

#fashioncollege 26m+

#maxfashion 19m+

#metgalafashion 18m+ Related: #grammysfashion 3m+

#nikefashion 17m+

#newyearfashion 5m+

Marketers are using > TikTok advertising interest targeting list

✪ Expert tip: “Add popular fashion hashtags to your TikTok videos to increase your chances of being displayed on the TikTok  Discover section” Mau

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CONCLUSION

Whether you hashtag or not, TikTok will only show your fashion post to a few of your followers. It sucks, I know. That’s why you need to invest your limited time, money and resources in proven marketing strategies that bring real sales to your fashion business.

Next > The top 20 fashion hashtags on TikTok

eDigital can help you conceptualise, plan, develop, run and optimise successful TikTok advertising campaigns that generate leads and sales for your brand.

Our digital marketing services include:

  • Strategic planning for social media and other digital marketing channels.
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  • Conversion rate optimisation. It is also called “path to purchase” optimisation. 

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THE TOP 25 FASHION HASHTAGS ON TIKTOK IN 2024

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