THE WORLD’S TOP 25 SPORTS ATHLETES ON INSTAGRAM IN 2024 LIST

Find below the world’s top 25 sports athletes on Instagram in 2024 list. The latest ranking list of the world’s top 25 most famous and popular sports people, players, celebrities and influencers on Instagram with the most followers.

By Mau, a Sports fan and a Senior Instagram Marketing Specialist at eDigital.

THE WORLD’S TOP 25 SPORTS ATHLETES ON INSTAGRAM IN 2024 LIST

Before you discover the world’s most followed sports athletes on Instagram in 2024, let me tell you something you have probably been turning a blind eye to…

Instagram is not helping your business 

• If you are lucky, your posts on Instagram may reach 5% of your followers. This is a massive issue affecting thousands of marketers.
• You have been trying hard to build an audience on Instagram that you do not even own.
• Yes, that’s right; you cannot transfer your hard-earned Instagram followers to your best CRM software. 
• Your customer acquisition costs from Instagram ads are through the roof.

The solution

I can offer you the best digital marketing strategy workshop that will help you:

• Lower customer acquisition costs.
• Minimise dependency on paid media.
• Build a marketing engine with marketing assets and channels you fully own.
• Craft the best digital marketing plan and social media strategy that boosts sales and customer lifetime value.

THE WORLD’S TOP 25 MOST FOLLOWED SPORTS ATHLETES ON INSTAGRAM IN 2024 – LIST

25. Antoine Griezmann

Antoine Griezmann is one of the world’s most-followed sports athletes on Instagram with 41+ million followers. 

Antoine Griezmann is a professional football player currently playing for Atletico de Madrid F.C. Antoine Griezmann is surely one of the most popular football players on Instagram.

You can also check:

• The world’s top 10 most-followed footballers on Instagram. 
• The world’s top 10 most-followed footballers on TikTok.

24. Andres Iniesta

Andres Iniesta is one of the world’s most popular sports athletes on Instagram with 43+ million followers. 

Andres Iniesta is a Spanish-born elite football player. 

Andres Iniesta is a professional football player famous for his passing skills at Barcelona FC.

He currently plays for the J1 League club Vissel Kobe in Japan.

Back in January 2019, a controversy was created after he posted a photograph of himself with two people with black painted faces as part of Epiphany celebrations in Spain. He surely needs one of the best social media management services for football players.

23. Vinicius Jr

Vinicius Jr is one of the world’s most-followed sports athletes on Instagram with 46+ million followers. 

Vinicius Jr is a Brazilian-born football player.

Vini is one of the best football left-wingers in Europe who currently plays for Real Madrid FC. 

The talented soccer player is one of the world’s top 10 most-followed footballers on Instagram. Vinicius has been a frequent victim of racial abuse mainly in Spain. 

Most shared today > The top 10 American female sports athletes on Instagram.

22. Mahendra Singh Dhoni

Mahendra Singh Dhoni is one of the world’s most popular sports athletes on Instagram with 47+ million followers.

Mahendra Singh Dhoni is an Indian-born elite cricket player. 

MS Dhoni is a professional cricket player.

Passionate, humble and smart, MS Dhoni continues to win the hearts of many cricket fans. Dhoni still is among the front-runners of the Indian cricket team and brings in the rich experience of winning many tournaments.

Learn how to brief a Sports Athlete influencer like a pro!

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21. Conor McGregor 

Conor McGregor is one of the world’s most popular sports athletes on Instagram with 47+ million followers (@thenotoriousmma)

Who isn’t familiar with Conor McGregor?

 Is Conor a bad guy trying to do good things or is he a good guy who (sometimes) does bad things? 

He is notorious by name but more notorious by nature. The Irish-born professional UFC fighter has had a roller coaster life.

The popular MMA fighter has sparked media attention for his verbal assaults, fights in public spaces, warrants for arrest, you name it.

McGregor has collaborated with top brands including Lamborghini boats, Road House movie, the popular Irish pub Mc&Sons in London, Forged Irish Stout drink and The Black Forge Inn bar in Dublin. 

Next > The top 20 sports athletes on Instagram or the top 100 sports athletes on Instagram

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START YOUR GLOBAL SPORTS INFLUENCER OUTREACH CAMPAIGN TODAY!

Top marketers working for global sports brands are doing Influencer Marketing outreach with this exclusive “World’s top 200 sports athletes on Instagram“ list.

Each entry includes:

• Full name
• Link to the Instagram account
• Instagram followers count (as of January)
• Main sport category
• Gender (Female, male, lgbtqia+)

Get immediate access to this premium list!

This premium list is being used by professionals working for some of the top global sports brands. A great list for:

• Global Brand Strategists
• Global Marketing Directors
• Sports Account Directors
• Digital Marketers
• Influencer Marketing Strategists
• Social Media Managers for sports brands

Marketers are also checking out:

• The world’s top 10 most-followed footballers on TikTok
• The world’s top 25 most-followed female fitness influencers on Instagram

CONCLUSION

Some of these top 25 most popular sports athletes on Instagram have a large and dedicated fan base as fans often have a strong emotional connection with them.

Partnering with them can significantly increase your brand’s exposure as their followers are likely to pay attention to their endorsements and collaborations and they may be more inclined to make a purchase.

These sports stars are seen as role models and admired for their sports achievements and skills.

By selecting the right sports celebrity that aligns with your target audience, you can effectively reach and connect with your desired customer base.

When working with some of these top 25 sports athletes on Instagram, you should leverage their personal experiences, achievements, and values to tell a captivating narrative that resonates with your target audience.

Authenticity and relevance are vital for a successful collaboration with a sports athlete on Instagram.

You may want to consider the long-term impact of the partnership, as the association with one of the top 25 sports celebrities on Instagram can have lasting effects on your positive brand’s reputation and perception.

eDigital can help you conceptualise, plan, develop, run and optimise successful sports marketing campaigns that generate leads and sales for your sports brand.

Our digital marketing services include:

• Strategic planning for social media and other digital marketing channels.
• Online advertising management and optimisation: Google Ads Search, Display, Re-marketing and social media advertising.
• Training: social media marketing training and digital marketing training. 
• SEO strategy and execution. Including content development:articles, stories, eye-catching and SEO-optimised visuals.
• Celebrity and influencer marketing campaign strategy. 
• Brand development. Logo creation, brand personality development and design of marketing materials.
• Consumer contests/competitions/giveaways.
• Email marketing. Dip sequence design and deployment. 
• Conversion rate optimisation. It is also called “path to purchase” optimisation. 

Next > The top 20 sports athletes on Instagram or the top 100 sports athletes on Instagram

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THE WORLD’S TOP 25 SPORTS ATHLETES ON INSTAGRAM IN 2024 LIST

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