THE TOP 25 TRAVEL HASHTAGS ON INSTAGRAM IN 2024

Find below the top 25 most popular travel hashtags on Instagram in 2024. The best 25 Instagram travel hashtags list. The most used IG travel hashtags list for 2024.

Brought to you by Mau, a Senior Instagram Marketing Specialist at eDigital.

THE TOP 25 MOST POPULAR INSTAGRAM TRAVEL HASHTAGS IN 2024

Before you start using some of the top 25 popular travel hashtags on Instagram in 2024, let me tell you something you have probably been turning a blind eye to…

Instagram is not helping your travel business

  • Instagram is a “money extraction” machine. Their business model is to make money from you.
  • The Instagram algorithm has been deliberately designed to lower your organic reach so you have to pay for ads to reach your followers. That’s why only 5% of your followers may see your posts (If you are lucky!)
  • You keep trying to build an audience on Instagram you will never own. 
  • You cannot transfer your hard-earned Instagram followers to your best CRM software.
  • Your customer acquisition costs from Instagram ads are through the roof.

The solution

I can offer you the best digital marketing strategy workshop that will help you:

THE TOP 25 MOST POPULAR TRAVEL HASHTAGS ON INSTAGRAM IN 2024

These top 25 most popular travel hashtags on Instagram are quite different to the top 25 travel hashtags on TikTok which means you need to have a platform-specific travel hashtag strategy.

You may want to test hashtags that describe your ideal customer: #travelgilr, #travelmom, #travelingdad, along with travel community hashtags for people who “travel” in their daily life: #travelismylife, #tourguide, #mytravelingjob, #workingaroundtheworld, #travelforlife, etc.

The below hashtag list was completed by some of our best Instagram virtual assistants.

25. #lifeofadventure

#lifeofadventures is one of the most popular travel hashtags on Instagram used in 16+ million posts.

Use this well-liked, lovable travel hashtag to share your picturesque panoramas of beautiful places, grainy captures of road trips through the wilderness and city sights. Those images that inspire others to buy a plane ticket are more likely to get noticed. Adrenaline sports, intrepid journeys and vertiginous heights appear frequently in this typically grainy image. This hashtag is ideal for those who live frugally on the road and enjoy living life to the max.

adventure motorbike rider Dutch woman kids children Itchy Boots Noraly Dionewar Fatick Senegal

adventure motorbike rider Dutch woman kids children Itchy Boots Noraly Dionewar Fatick Senegal Instagram post

“In my video on YouTube yesterday, Alaska got stuffed into another boat and I made it across to one of the islands in the Saloum Delta of Senegal. I received many comments saying why I would go through all this trouble and not just take the tar road and the bridge further inland. It’s because of this photo. I wanted to visit this island and the people that live in these villages. And the only way to get here and out again, is by boat. It means they don’t receive a lot of visitors here and it’s fair to say I got welcomed with open arms. Experiencing Senegal island life and riding through the incredible green mangrove forests was AMAZING ?? In my next episode this coming Sunday (if you missed it – I am posting videos now every WEDNESDAY and SUNDAY) you’ll get to see and experience the island. I am sure you will love it too”

Noraly from Itchy Boots

⭐️ Popular category hashtags:

24. #letsgo

#letsgo is one of the most popular travel hashtags on Instagram used in 18+ million posts.

let's go cat pram fish and chips English pub front door

let’s go cat pram fish and chips English pub front door

The #letsgo hashtag is great for travel brands and travellers who want to show that “excitement” when ready to explore and adventure in a new destination.

Related: #letsgosomewhere – #letsgoeverywhere

Exclusive > Driving the Brisbane to Cairns ultimate road trip – best stops

Brisbane to Cairns road trip best stops

Brisbane to Cairns road trip best stops

23. #travelphoto

#travelphoto is one of the most popular travel hashtags on Instagram used in 18+ million posts.

A popular hashtag for travel photographers who would like to take the attention of travel magazine editors and writers.

Backpacker girl bungy jumping montage

Backpacker girl bungy jumping montage

Travel is one of the most aspirational activities in the world. You travel when you graduate, you travel when you get married, you travel before starting a new job, you want to be travelling when starting a new year and you travel when you retire. Travel brings people a sense of fulfilment and understanding of the world.  Travel-related content offers people inspiration for achieving things far bigger than personal goals.

Mau

Related: The top 25 most popular New Year’s hashtags on Instagram

22. #wonderful_places

#wonderful_places is one of the most popular travel hashtags on Instagram used in 20+ million posts.

Parque Nacional Natural Tayrona Magdalena Colombia playas

Parque Nacional Natural Tayrona Magdalena Colombia playas

The famous Parque Nacional Natural Tayrona located in the department of Magdalena is one of Colombia’s top wonderful natural places to visit. Every February, the park closes for tourism so nature can regenerate. 

Do you travel to discover nature? You may want to use the top 10 nature hashtags on Instagram

⚡️ Trending > The world’s top 25 Instagram female fitness trainers and influencers

21. #instapassport

#instapassport is one of the most popular travel hashtags on Instagram used in 20+ million posts.

Mardi Himal ice peak trek Annapurna region Nepal mountain trekking

Mardi Himal ice peak trek Annapurna region Nepal Photo: Mohan K. Duwal @mohgraphy @mountain.trekking Instagram post.

✔︎ Into trends? > This year’s top 10 social media marketing trends, TikTok marketing trends and graphic design trends trends.

Next > The top 20 travel hashtags on Instagram

OTHER POPULAR TRAVEL HASHTAGS FOR INSTAGRAM

  • #travellife. 16+ million posts. #travellife is a popular hashtag for those travelling full time or travelling as a job.
  • #viajar. 16+ million posts. Viajar means “travel” in Spanish. (Consider also #viagem 16+ million posts – Viagem is the Portuguese word for travel)
  • #backpacking. 15+ million posts. Marketers who want to connect with travellers on a budget will use this hashtag to connect with backpackers.
  • #stayandwander. 14+ million posts. Adventure inspiration for travellers whose idea of fun is living in a log cabin in a remote wooded mountain valley.
  • #aroundtheworld. 14+ million posts. #aroundtheworld is one of the best hashtags to tag all your travel photos when completing that big trip around many countries in the world.

Final note: Are you a serious travel marketer who wants to find out the best travel hashtag opportunities? You can get our exclusive Top 250 travel hashtags for Instagram list ready for immediate access on Google sheets.  Professional marketers are using this list for their travel hashtag strategies and to increase their leads and sales from Instagram.

Get immediate access to this premium and exclusive Top 250 travel hashtags for Instagram list today!

Marketers are also reading: The top 25 travel hashtags on TikTok – ranking list. 

CONCLUSION

Marketers selling travel services and/or products as well as Travel influencers and Travel content creators use some of the most popular travel hashtags to be noticed by other travel enthusiasts, whether that may be other travellers who feel inspired by your photos and want to follow your journey or brands who may want to work with you.

The best 25 travel hashtags on Instagram are a great way to gain a following and make sure your travel-related content is seen by more travellers. Travel hashtags are also a common way for travellers to research tips or find inspiration when they are due to travel to a new destination.

You can also use some of the top travel hashtags to find funny travel content, memes, vital travel information, learn new things and so much more.

Next > The top 20 travel hashtags on Instagram

eDigital can help you conceptualise, plan, develop, run and optimise successful Instagram advertising campaigns that generate leads and sales for your brand.

Our digital marketing services include:

  • Strategic planning for social media and other digital marketing channels.
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  • Conversion rate optimisation. It is also called “path to purchase” optimisation. 

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THE TOP 25 MOST POPULAR TRAVEL HASHTAGS ON INSTAGRAM IN 2024

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