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THE WORLD’S TOP 10 FEMALE FITNESS INFLUENCERS & PERSONAL TRAINERS ON INSTAGRAM IN 2025

The world’s top 10 most popular fitness influencers, personal trainers and fitness creators on Instagram in 2025 list including USA, UK, Australia and more.

Brought to you by Mau, a Senior Digital Marketing Specialist at eDigital.

THE WORLD’S TOP 10 FEMALE FITNESS INFLUENCERS & PERSONAL TRAINERS ON INSTAGRAM IN 2025

Before you check out some of the world’s top 10 female fitness influencers, let me tell you something you have probably been turning a blind eye to…

Instagram is not helping your business.

Instagram is mugging you in broad daylight.

Instagram algorithm has been deliberately engineered to squeeze every last cent out of your marketing budget. Its showing your carefully crafted videos to roughly the same number of people who would notice if you screamed into your office refrigerator.

You thought you were building an audience on Instagram?

Nope.

You’re renting one from landlords who charge you extra just to talk to your own followers.

In other words, you’re doing the digital equivalent of building an expensive vacation home on rented land that could be bulldozed at any moment.

Meanwhile, your customer acquisition costs are skyrocketing and Mark Zuckerberg is laughing in a money-shaped bathtub.

The problem:
❌ You don’t actually own your Instagram followers data
❌ Your organic reach is being held hostage
❌ Your Instagram ad spend is spiralling out of control
❌ You can’t transfer your followers to your best CRM software no matter how many times you’ve dreamed about an “export” button

The solution:
✅ Stop relying on Instagram treating you like an ATM
✅ Lower your customer acquisition costs without selling your kidney
✅ Build a marketing strategy with assets you own
✅ Master digital marketing so your sales skyrocket without depending on paid ads

I run some of the best digital marketing strategy workshops that will teach you how to ditch the algorithmic extortion racket and create a marketing system that actually works for you.

Because let’s be honest, if you’re still throwing money at Instagram ads hoping for different results, that’s not marketing. That’s like calling your abusive ex at 2 AM: desperate, expensive, and guaranteed to end in disappointment.

Let’s craft the best digital marketing plan and social media strategy that boosts sales and customer lifetime value.

Promote your fitness business on Instagram by following best practices by some of these top professional female fitness athletes and personal trainers empowering women to become active and healthier.

The top 10 female fitness influencers and popular personal trainers with the most followers on Instagram globally.

THE WORLD’S TOP 10 FEMALE FITNESS INFLUENCERS & PERSONAL TRAINERS ON INSTAGRAM IN 2025

Before you brief one of these top fitness influencers on Instagram, it is important to research and read about the current challenges and criticisms the fitness industry is facing.

Well known for manipulating, misinforming and misleading consumers, especially women, the fitness industry has been criticised for promoting narcissism, greed, and ego.

You have the power to support only the very best female fitness trainers genuinely dedicating their life to helping other women become fitter and healthier.

You do not necessarily need to work with the below top fitness stars.

You can also use one of the best influencer platforms to help you reach fitness micro-influencers with fewer followers but offering higher engagement with their fans in your local area.

eDigital newsletter: Join 5k+ subscribers and get proven successful marketing strategies and tips!

Need a list of the world’s top 100 most-followed female fitness trainers on Instagram? Contact us. We hat this list for a small fee.

10. Issa Vegas

Issa Vegas is the one of the top 10 most popular fitness trainer on Instagram with 9.3+ million followers.

@issavegas

Issa Vegas is one of the most-followed Argentinian fitness trainers and cross-fit enthusiasts.

Issa Vegas is an Argentinian fitness model, fitness trainer and TV personality. Most of her content on Instagram is around bikini photos, her fashion dresses and workouts at the gym or at the beach. She is best known for her Instagram account which has amassed a massive fanbase.

Fitness creators in the UK also checked out some of the top 10 most-followed British women on Instagram.

Pick the right fitness influencer

Not every top female fitness influencer may be the right influencer for your brand. Some popular fitness trainers and top weight-loss experts are creating high expectations of specific body types or selling their clothing brands using cheap highly toxic synthetic fabrics have also been criticised. Low self-esteem women seem to be their targets, especially in times when Instagram shopping checkouts make it even easier for compulsive buying behaviours.

Just in: the top 10 Australian female athletes on Instagram

9. Amanda Lee

Amanda Lee is the one of the most popular fitness trainer on Instagram with 9.9+ million followers.

@amandaeliselee

Amanda Elise Lee is a Canadian-American fitness trainer and model, FashionNova ambassador and Jaxxon partner.

Fitness fans also checked out some of the top 10 American female athletes on Instagram.

Tip: Some of the World’s most popular and followed female fitness stars and personal trainers on Instagram not only use Instagram marketing ads and other channels to promote themselves. You can find some of them on national TV programs, reality TV programs, YouTube or collaborating with top global brands.

8. Ana Cherí

Ana Cherí is the one of the most popular fitness trainer on Instagram with 12+ million followers.

Ana Cherí is one of the most-followed American fitness influencers and a proud owner of Change Fate Activewear.

You can also use the top 25 most popular fitness hashtags on Instagram

Need a list of the world’s top 100 most-followed female fitness trainers on Instagram? Contact us. We hat this list for a small fee.

⚡️Trending today: The most popular healthy food hashtags on Instagram

7. Jen Selter

Jen Selter is the one of the most popular fitness trainer on Instagram with 13.6+ million followers.

Jen Selter is one of the most popular American fitness trainers on Instagram. You can join her workouts on Fitplan one of the most popular fitness training apps.

Get your followers to pay for Instagram badges

Launched in November 2021, Instagram live badges are a feature aimed at helping fitness trainers make money on Instagram. Badges are monetary tips that viewers can contribute during an Instagram Live broadcast. The concept of “badges” plays off a popular feature within Twitch and TikTok, which allows followers to “tip” a broadcaster during a live stream.

Fitness trainers can generate income from their live Instagram gigs as viewers can purchase a badge during a live video that will stand out in the comments and unlock additional features, including placement on a creator’s list of badge holders and access to a special heart.

Instagram live badges are a way for followers to show their support to you – while also becoming “VIP” members of your Instagram fan base.

You will also enjoy watching the top 10 American female athletes on Instagram.

6. Yanet García

Yanet García is the one of the most popular fitness trainer on Instagram with 14.1+ million followers.

@iamyanetgarcia

Yaneth García is one of the most-followed Mexican fitness stars.

A shitty, cloudy, rainy and cold weather has never felt so good only when it is presented by Yanet.

Australian YouTuber Ozzie Man Reviews catapulted Yanet García as the hottest Mexican weather TV presenter in one of his funniest videos.

These days, Yanet García is a fitness and health coach and Ozzie Man continues to be one of the most popular Australians on YouTube.

5. Kayla Itsines

Kaila Itsines is the one of the most popular fitness trainer on Instagram with 15.7+ million followers.

@kayla_itsines

Kayla Itsines is a fitness trainer and one of the top 25 most-followed Australian women on YouTube. She is one of the most-followed female fitness trainers in the world. You can train with her on Sweat, one of the world’s most popular fitness apps.

Marketers who are interested in collaborating with Kayla Itsines are also looking at the top 10 Australian female sports athletes on Instagram.

You may be interested in the top 25 fitness hashtags on TikTok

4. Michelle Lewin

Michelle Lewin is the one of the most popular fitness trainer on Instagram with 15.7+ million followers.

@michelle_lewin

Michelle Lewin is a famous Venezuelan fitness influencer. Michelle owns “One 0 One” an online fitness fashion, accessories and supplements brand.

Fitness trainers are watching the top 25 yoga hashtags on Instagram

Need a list of the world’s top 100 most-followed female fitness trainers on Instagram? Contact us. We hat this list for a small fee.

3. Tammy Hembrow

Tammy Hembrow is one of the most popular female fitness influencers on Instagram with 17.1+ million followers.

@tammyhembrow

Tammy Hembrow’s main occupation is selling her own online workout programs and fashion modelling.

Tammy has secured “influencer” deals from top companies, especially from some of the world’s top 25 luxury high fashion brands.

Tammy Hembrow has collaborated with top brands and also promotes her fitness clothing brand Saski and her Tammy Fit app.

Fitness creators also love travelling and are using some of thetop 25 most popular travel hashtags on Instagram when publishing their content.

2. Sommer Ray

Sommer Ray is the one of the most popular fitness trainer on Instagram with 23.3+ million followers.

Sommer Ray is an American fitness celebrity.

Sommer is the owner of Imaraïs Beauty, one of the most popular skincare brands that are vegan and clinically proven.

This American fitness woman became famous for her bootylicious butt. The “Instagram star” fitness diva shares her unconventional bum-building workouts on Instagram.

Need a list of the world’s top 100 most-followed female fitness trainers on Instagram? Contact us. We hat this list for a small fee.

1. Anllela Sagra 

Anllela Sagra is the most popular fitness trainer on Instagram with 26.4+ million followers.

@anllela_sagra

Anllela Sagra is the world’s most popular fitness influencer on Instagram.

She is also the most-followed Colombian female fitness trainer on Instagram.

Anllela is also a YouTuber and model. You can subscribe to her account on Onlyfans.

Fitness trainers are using the top 25 fitness hashtags on Instagram.

Government fitness initiatives for women on Instagram: ThisGirlCan

Next: the world’s top 20 female fitness influencers on Instagram

Need a list of the world’s top 100 most-followed female fitness trainers on Instagram? Contact us. We hat this list for a small fee.

Conclusion

Collaborating with some of the world’s top 10 female fitness influencers can help create online buzz about your fitness brand.

Popular female fitness trainers on Instagram can strengthen your fitness brand’s reputation, improve audience engagement, and increase conversions.

Influencer marketing works because people want to buy from someone they admire, follow or trust. Whether it’s a friend, fitness trainer or someone with the same health and fitness aspirations.

However, most influencer marketing investments in the fitness industry are wasted because clients do not brief influencers properly or just because the influencers’ reach alone does not generate the desired results for clients.

We can help your team generate the most of your influencer marketing investment or teach you how best to promote your fitness brand. Contact us today!

Final note: Are your marketing costs through the roof?

If your customer acquisition costs are climbing faster than a startup founder’s ego (after a successful IPO), and you’re hooked on paid ads like a reality TV star drama or a Tinder date who keeps accepting your dinner invites but never calls you back.

If that sounds like your situation, you should contact us.

Our exclusive digital marketing strategy workshops will mercilessly dissect your marketing, expose all the weak spots, and show you how to ditch the social media algorithms chokehold and build a marketing engine you actually own.

We’ll shake up your team’s thinking, drop fresh ideas and turn your marketing from “meh” to money-making.

Ready to stop burning cash and start making it? Hit us up! We offer:

✔ Digital Marketing Strategy. Because hope is not a plan.
✔ Online Ads (Google, Social, Remarketing). The art of spending money wisely for once.
✔ Social Media Marketing Training. So you stop posting into the void.
✔ SEO Strategy & Execution. Because if Google doesn’t know you exist, do you even?
✔ Influencer & Celebrity Marketing. Get people with clout to talk about you.
✔ Branding & Logo Design. So you don’t look like a dodgy side hustle.
✔ Consumer Giveaways & Competitions. Because people will do anything for free stuff.
✔ Email Marketing & Drip Sequences. Slide into inboxes the right way.
✔ Conversion Rate Optimisation. Turn window shoppers into actual buyers.

Ready to start marketing like a boss? let’s talk. 🚀

THE TOP 10 MOST-FOLLOWED FEMALE FITNESS TRAINERS ON INSTAGRAM IN 2025

was brought to you by Mau

Considered one of the best marketing consultants in Sydney (and not just by Mau’s mom), Mau delivers killer digital marketing strategy workshops and best social media training so good, even your grandpa will get it.

5k+ smart marketers who love stealing good ideas receive Mau’s weekly email, while others tired of guessing use Mau’s Digital Marketing Plan and Social Media Plan templates.

Mau is travelling the 🌎 ✈️ probably posting questionable travel choices on TikTok or YouTube