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THE TOP 25 MOST-FOLLOWED AUSTRALIANS ON TIKTOK IN 2025

The top 25 most-followed Australians on TikTok in 2025. The most popular Australians on TikTok. The top 25 Australian influencers with the most followers on TikTok in 2025.

By Mau, a Senior TikTok Influencer Outreach Specialist at eDigital.

THE TOP 25 MOST-FOLLOWED AUSTRALIANS ON TIKTOK IN 2025

Before you start your influencer outreach campaign by contacting some of the top 25 most popular Australians on TikTok, let me tell you something you probably have been turning a blind eye to…

TikTok is not helping your business.

TikTok is mugging you in broad daylight.

The latest TikTok algorithm has been deliberately engineered to squeeze every last cent out of your marketing budget. Its showing your carefully crafted videos to roughly the same number of people who would notice if you screamed into your office refrigerator.

You thought you were building an audience on TikTok?

Nope.

You’re renting one from landlords who charge you extra just to talk to your own followers.

In other words, you’re doing the digital equivalent of building an expensive vacation home on rented land that could be bulldozed at any moment.

Meanwhile, your customer acquisition costs are skyrocketing and Shou Zi Chew (TikTok CEO) is laughing in a money-shaped bathtub.

The problem:
❌ You don’t actually own your TikTok followers data
❌ Your organic reach is being held hostage
❌ Your TikTok ad spend is spiralling out of control
❌ You can’t transfer your followers to your best CRM software no matter how many times you’ve dreamed about an “export” button

The solution:
✅ Stop relying on TikTok treating you like an ATM
✅ Lower your customer acquisition costs without selling your kidney
✅ Build a marketing strategy with assets you own
✅ Master digital marketing so your sales skyrocket without depending on paid ads

I run some of the best digital marketing strategy workshops that will teach you how to ditch the algorithmic extortion racket and create a marketing system that actually works for you.

Because let’s be honest, if you’re still throwing money at TikTok ads hoping for different results, that’s not marketing. That’s like calling your abusive ex at 2 AM: desperate, expensive, and guaranteed to end in disappointment.

Let’s craft the best digital marketing plan and social media strategy that boosts sales and customer lifetime value.

Who are the top 25 most popular Australians on TikTok?

Professional Marketers, Social Media Managers and Influencer Managers working for some of the top Australian brands are using our “Top 250 Australians on TikTok“ list to cherry-pick affordable influencers who can help you build brand preference and increase leads and sales for your brand.

THE TOP 25 MOST-FOLLOWED AUSTRALIANS ON TIKTOK IN 2025

The top 25 most popular Australians on TikTok in 2025.

Jeffrey Yang better known online as Jefo is an Australian TikToker and YouTuber. He was born in Sydney, Australia. He is known for his videos which are K-pop dancing and pranks.

25. Chris Hemsworth

Chris Hemsworth is the most popular Australians on TikTok with 7.5+ million followers.

@chrishemsworth

Chris Hemsworth is one of the most followed Australian on TikTok.

Aussies can be lucky this dude did not end up dancing as a career and instead stick to his “Thor” character. The famous Aussie star has never encountered a shark, but that did not stop him from appearing in a documentary about sharks by National Geographic.

Whatever he says about sharks or other animals does not matter, people want to see Thor again.

His mansion in the fake and shallow “hipster-healer” beach town of Byron Bay, Australia will be easily paid off with his latest ambassador contracts with Hugo Boss and the Australian Childhood Foundation.

He published an Instagram post bragging about his $1 million donations to Australian bushfire victims and is now aiming to place his new app (Centr) on the top 10 most popular fitness apps.

TikTok creators are using the top 25 trending hashtags on TikTok right now

⚡️ Most views today: how to write a successful influencer marketing brief

Trending today: the top 25 most popular TikTok hashtags

Australian creators on TikTok checked out this year’s top 10 graphic design trends

24. Sticky Australia (sticky lollies)

Sticky Australia is one of the most popular Australians on TikTok with 7.6+ million followers.

@stickyaustralia

Candy makers in Sydney, Australia. As if we did not have enough of the sugar epidemic in Australia making all kids fat and unhealthy.

 

Australian TikTok creators checked out this year’s top 10 graphic design trends

Tip: A good practice when putting together the best social media brief when hiring a new agency; includes asking them to present a plan to work with the top TikTok influencers in your country/region who are relevant to your brand.

Marketers are using the best social media strategy plan template

TikTok creators into fitness are using the top 25 most popular fitness hashtags for TikTok

23. Jordy

Jordy is one of the most popular Australians on TikTok with 7.8+ million followers.

@outdoorkindaguy

Australian marketers are learning how to write a successful influencer marketing brief

Jordy loves making ocean videos with his GoPro camera. His account was deleted in Aug 2023.

Australian creators on TikTok checked out this year’s top 10 social media marketing trends

22. Robert Irwin

Robert Irwin is one of the top 20 most popular Australians on TikTok with 7.9+ million followers.

@robertirwin

Robert Irwin is an Australian nature conservationist, television personality, zookeeper, wildlife photographer and actor.

He is the son of the popular Steve Irwin, and is often noted by fans to share similarities with his late father.

❤️ You will also love: the best influencer marketing platforms

⭐️ Popular today: the best time to post on TikTok

21. Brodie Pawson

Brodie Pawson is one of the top 20 most popular Australians on TikTok with 8+ million followers.

@brodiepawson

Parkour, Sports. Brisbane, Queensland

Next: the top 20 Australians on TikTok or the top 250 Australians on TikTok

Start contacting popular Australians on TikTok with this premium list

Top marketers working for Australian brands are doing Influencer Marketing outreach with this exclusive “The top 250 Australians on TikTok“ list ready on Google Sheets.

Each entry includes:

• Full name
• Link to the Instagram account
• Instagram followers count (as of January)
• Main sport category
• Gender (Female, male, lgbtqia+)

Get immediate access to this premium list!

Just updated: the world’s top 25 most popular Tiktok celebrities

Conclusion

Popular Australian TikTok content creators and influencers can provide unique stories about your brand and by integrating them into your TikTok marketing plan, you can leverage them to produce content that appeals to your most valuable customer segments, increasing brand awareness and ultimately, increasing sales.

However, these top 25 Aussies on TikTok may be too expensive for your business. Access the “Top 250 Australians on TikTok“ and find opportunities that fit your budget.

Final note: Are your marketing costs through the roof?

If your customer acquisition costs are climbing faster than a startup founder’s ego (after a successful IPO), and you’re hooked on paid ads like a reality TV star drama or a Tinder date who keeps accepting your dinner invites but never calls you back.

If that sounds like your situation, you should contact us.

Our exclusive digital marketing strategy workshops will mercilessly dissect your marketing, expose all the weak spots, and show you how to ditch the social media algorithms chokehold and build a marketing engine you actually own.

We’ll shake up your team’s thinking, drop fresh ideas and turn your marketing from “meh” to money-making.

Ready to stop burning cash and start making it? Hit us up! We offer:

✔ Digital Marketing Strategy. Because hope is not a plan.
✔ Online Ads (Google, Social, Remarketing). The art of spending money wisely for once.
✔ Social Media Marketing Training. So you stop posting into the void.
✔ SEO Strategy & Execution. Because if Google doesn’t know you exist, do you even?
✔ Influencer & Celebrity Marketing. Get people with clout to talk about you.
✔ Branding & Logo Design. So you don’t look like a dodgy side hustle.
✔ Consumer Giveaways & Competitions. Because people will do anything for free stuff.
✔ Email Marketing & Drip Sequences. Slide into inboxes the right way.
✔ Conversion Rate Optimisation. Turn window shoppers into actual buyers.

Ready to start marketing like a boss? let’s talk. 🚀

THE TOP 25 MOST-FOLLOWED AUSTRALIANS ON TIKTOK IN 2025

was brought to you by Mau

Considered one of the best marketing consultants in Sydney (and not just by Mau’s mom), Mau delivers killer digital marketing strategy workshops and best social media training so good, even your grandpa will get it.

5k+ smart marketers who love stealing good ideas receive Mau’s weekly email, while others tired of guessing use Mau’s Digital Marketing Plan and Social Media Plan templates.

Mau is travelling the 🌎 ✈️ probably posting questionable travel choices on TikTok or YouTube