THE NEW OPTIMAL TIKTOK IMAGE AD SIZE SPECS IN 2024

The new TikTok Image ad size specs in 2024. The best image pixel size for a TikTok ad in 2024. The most optimal TikTok image ad pixel size specs.

Brought to you by Mau, a Senior TikTok advertising specialist at eDigital.

THE NEW OPTIMAL TIKTOK IMAGE AD SIZE SPECS IN 2024

The image size specs below are for the news feed app series ad placements on TikTok’s sister platforms:

BuzzVideo: An entertainment platform in Japan. Image ads appear on the in-feed, details page, post-video.
TopBuzz: Breaking. local and entertainment content in the USA and Brasil. Image ads appear on the in-feed, details page, post-video
NewsRepublic: A global discovery platform for breaking and entertainment news. Image ads appear on the in-feed.
Babe: Indonesian leading personalised news app. Image ads appear on the in-feed and details page.

You can start maximizing the exposure on Tiktok sister platforms with an image ad. The current lowest Tiktok image ad campaign you can create is $50, making it easy for anyone to try Tiktok’s image ads.

The most optimal image ad size for a TikTok Ad image is:

Image size: TopBuzz 1280 x 720 pixels | BuzzVideo 1280×628 pixels | Helo 1280×720 pixels or 1200×628 pixels or 640×640 pixels.
Image file size: Greater than 500kb
Image file type: .JPG or .PNG

TikTok ads manager image upload screenshot

You can show your Tiktok image ad to specific custom audiences you may have. To be able to create a custom audience on the Tiktok advertising platform, you must be an advertiser, an agency or data provider acting on behalf of an advertiser, or an Ads API partner. Advertisers and those who run ads on their behalf are ultimately responsible for acknowledging their permission to share and use people’s data.

Another option is to show your Tiktok image ads to the right audience by selecting Tiktok’s audience-specific interest.

CONCLUSION

eDigital can help you conceptualise, plan, develop, run and optimise successful TikTok advertising campaigns that generate leads and sales for your brand.

Our digital marketing services include:

Strategic planning for social media and other digital marketing channels.
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Brand development. Logo creation, brand personality development and design of marketing materials.
Consumer contests/competitions/giveaways.
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Conversion rate optimisation. It is also called “path to purchase” optimisation.

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