THE BEST INSTAGRAM VIDEO SIZE

Find below the best Instagram video size ratio, format, length, pixels & dimensions. Upload the new & most optimal Instagram video size limit. Written by Mau, a senior Instagram marketing specialist at eDigital.

WHY UPLOADING THE BEST INSTAGRAM VIDEO SIZE 

There are a few key important reasons you want and your team to ensure you are uploading the best and most optimal Instagram video size and most optimal Video tech specifications.

  • Ensure your team follow best practice when uploading a video. Avoiding different team members using different video specs, this includes agencies and video providers.
  • Ensure you do not get any surprises when trying to make your video live on Instagram.
  • Ensure your video does not get distorted or looks a bit strange when viewing it as an Instagram user.

Read 👉 NEW INSTAGRAM LOGO PNG

THE BEST INSTAGRAM VIDEO SIZE SPECS

The new most optimal Instagram video file size is:

  • Best Instagram video file format: MP4
  • Best Instagram video length: 3 seconds to 60 seconds
  • Best Instagram video file size: Instagram doesn’t limit file size, but we recommend keeping your videos under 50MB
  • Best Instagram video orientation: square, portrait, and landscape
  • Best Instagram video aspect ratio: a minimum of 1.91:1 and a maximum of 4:5

Follow the above video technical specs to ensure you have uploaded the most optimal video to your Instagram feed.

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IGTV VIDEO LENGTH

IGTV videos must be at least one minute long. The maximum video length is:

  • 15 minutes when uploading from a mobile device.
  • 60 minutes when uploading from the web.

IGTV VIDEO FILE TYPE

Videos must be in MP4 file format.

IGTV VIDEO SIZE AND RESOLUTION

  • IGTV vertical video aspect ratio should be 9:16
  • IGTV horizontal video aspect ratio should be 16:9
  • All IGTV videos should have a minimum frame rate of 30 FPS (frames per second) and a minimum resolution of 720 pixels.
  • The maximum IGTV video file size that up to 10 minutes or less is 650MB.
  • The maximum IGTV video file size up to 60 minutes is 3.6GB.

IGTV VIDEO COVER PHOTO SIZE

The recommended size for cover photos is 420px by 654px (or 1:1.55 ratio). You can’t edit your cover photo after you’ve uploaded it.

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Mau is a Senior Digital Marketing Specialist with 15+ years helping clients solve their digital marketing challenges. Mau is a certified Facebook & Adwords Professional, Certified SEO Consultant and industry speaker. Mau trains marketers via Strategy Workshops & Training Sessions inc his popular Digital Marketing Plan & Social Media Plan templates. Subscribe to Mau’s e-newsletter connect on LinkedIn Instagram Facebook

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