THE BEST 10 LINKEDIN PROFILE PHOTO IDEAS & STYLES IN 2024

Find below the best 10 Linkedin profile cover photo ideas, cover picture examples, tips and styles in 2024. Ideas to create and publish the best Linkedin profile header image.

Brought to you by Mau, a Senior Linkedin Marketing Specialist at eDigital.

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THE BEST 10 LINKEDIN PROFILE PHOTO IDEAS & STYLES IN 2024

Some of the world’s top most-followed professionals on Linkedin are looking at the below profile image ideas and styles to shape their personal branding on Linkedin and promote their projects, brands and expertise. 

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THE BEST 10 LINKEDIN PROFILE IMAGE IDEAS & STYLES IN 2024

10. THE AUTHOR STYLE

Click on the title above ⬆  or the image below ⬇ to see more examples

rachel botsman linkedin profile background image author book

Rachel Botsman Linkedin profile background image author book

What is a Linkedin profile header image?

A Linkedin profile image could be anything a portrait photo, an image that represents you, an illustration that identifies you, a drawing that reflects you or a symbol or character that presents you to the Linkedin community.

It does not have to be as surreal as the “Soft Self-Portrait with Fried Bacon” by Salvador Dali and not as boring as my “cat” Linkedin image above.

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9. THE CASUAL STYLE

linkedin background photo ideas drinking coffee lisa hamilton health influencer

Linkedin background photo ideas drinking coffee Lisa Hamilton health influencer

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The top 5 benefits of a Linkedin profile cover image

The top benefits of publishing a professional picture, photo or image on your Linkedin profile are:

  1. Promote your personal brand to the thousands of people visiting your Linkedin profile.
  2. Get easily recognised by potential clients or partners.
  3. Show a positive welcoming personal brand image
  4. Increase trust as people seeing your profile will know you are “a real” person
  5. It is free so why not!

8. THE ACHIEVER STYLE 

allen zhang linkedin top voices header cover image profile

Allen Zhang Linkedin top voices header cover image profile

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Before you decide on your preferred Linkedin profile cover photo

Think about the professionals you want to check out your profile.

For example, if you are a job seeker, your target is recruiters.

You can use the Linkedin profile picture to represent your skills, personality or style.

People hire for different reasons you do not necessarily have to publish a “skilled” related photo on your Linkedin profile.

If you are a sales representative or business developer; you might want to convey things such as “trust” or “support”.

If you are a CEO, you might want to show you are a leader in your industry and live and breathe the brand you work for.

7. THE CAMPAIGNER/ACTIVIST STYLE

Click on the title above ⬆  or the image below ⬇ to see more examples

LinkedIn profile cover photo example ronni kahn ozharvest

Linkedin profile cover photo example Ronni Kahn Ozharvest

What is the best image style for the most optimal Linkedin profile header photo?

There is no rule: different styles are being used.

The best image is the one you are most comfortable with and you can always change it!

You do not have to stick to the same Linkedin profile picture for life, not even for the whole year! You can alternatively use it for a specific campaign or key professional event/milestone-specific purposes.

Below are some of the best Linkedin profile photo ideas curated for you.  Even some of the top popular Australians with the most followers on Instagram are using Linkedin to raise their professional profiles.

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6. THE “COLLAGE” STYLE

linkedin background image idea personal branding expert brittany krystle

Linkedin background image idea personal branding expert Brittany Krystle

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5. THE COMPANY LOGO STYLE

 

LinkedIn header image company logo instagram Beatriz Botessi

Linkedin header image company logo Instagram Beatriz Botessi

Before you decide on your best Linkedin profile cover image style, let me tell you something you have probably been turning a blind eye to…

Linkedin is not helping your business

  • Your organic Linkedin posts are reaching an average of 5% of your connections (If lucky). This is a massive issue affecting thousands of marketers in different industries. 
  • You have been trying hard to build an audience on Linkedin you do not even own.
  • You cannot transfer your hard-earned Linkedin connections details to your own CRM.
  • Your customer acquisition costs from Linkedin ads are through the roof.

The solution

I can offer you best marketing strategy training that will help you:

4. THE CREATIVE STYLE

ian callum linkedin profile cover image car designer

ian callum linkedin profile cover image car designer

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3. THE HASHTAG STYLE

Click on the title above ⬆  or the image below ⬇ to see more examples

linkedin profile cover photo examples text hashtag illustration alexandra galviz

Linkedin profile cover photo examples text hashtag illustration Alexandra Galvez

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2. THE “ME AT WORK” STYLE

best linkedin header photo tips office logo people passing by jeff winer ceo

best Linkedin header photo tips office logo people passing by Jeff Weiner CEO

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1. THE POSITIVE / INSPIRATIONAL QUOTES STYLE

linkedin header image example do something great quote Ishtar Schneider

Linkedin header image example do something great quote Ishtar Schneider

Lastly, do not miss out on reading my article on the new best Linkedin background photo size. Ensuring you only publish the most optimal Linkedin Background image dimension. If you are not good at design, you can find some great Linkedin background image templates in Fotor photo editing tool.

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Expert Tip: When designing your Linkedin profile photo and cover image, make sure you use the most optimal image pixel size. For example, the Linkedin cover image size is different from the Linked article header image size.

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CONCLUSION

Linkedin data shows that LinkedIn members with a photo receive far more engagement: 21 times more profile views and 9 times more connection requests.

When you dress sharply for a job interview, you’re telling the employer you mean business before even speaking a word.

The same applies to your Linkedin profile photo. The photo or image you choose will tell a lot about you to the readers of your Linkedin profile. 

eDigital can help you conceptualise, plan, develop, run and optimise successful marketing campaigns that generate leads and sales for your brand.

The services we offer include:

  • Strategic planning for social media and other digital marketing channels.
  • Online advertising management and optimisation (Search, Display, social media ads and re-marketing).
  • Marketing training: social media training and digital marketing training. 
  • SEO strategy and execution. Including content development (articles, stories, eye-catching and SEO-optimised visuals).
  • Celebrity and influencer marketing campaign strategy. 
  • Brand development. Logo creation, brand personality development and design of marketing materials.
  • Consumer contests/competitions/giveaways.
  • Email marketing. Dip sequence design and deployment. 
  • Conversion rate optimisation. Also called “path to purchase” optimisation. 

Contact us today and start boosting your leads and sales.

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Final note: Want to reduce customer acquisition costs and dependency on paid media? eDigital‘s marketing strategy training will unmercifully review your marketing, help you build a marketing engine with channels and assets you own, stir your team’s thinking, bring new ideas for new conversion paths and boost customer lifetime value.

THE BEST 10 LINKEDIN PROFILE PHOTO IDEAS, STYLES AND EXAMPLES

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