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THE TOP 10 SUSTAINABILITY HASHTAGS ON TIKTOK IN 2026

The top 10 sustainability hashtags on TikTok in 2026.

The top 10 most popular sustainability hashtags for TikTok videos.

The 10 most used sustainability hashtags to get followers and increase likes.

Brought to you by Mau, a Senior TikTok Marketing Specialist at eDigital.

THE TOP 10 SUSTAINABILITY HASHTAGS ON TIKTOK IN 2026

Before you start using this “Top 10 Sustainability Hashtags on TikTok” ranking list, let me tell you something you might find hard to admit:

TikTok is mugging you in broad daylight 🔫 while you thank them for the privilege.

TikTok’s algorithm shows your “viral” content to roughly the same audience who’d notice if you screamed to your office printer: Vanessa from marketing who does not even know your name. 😵

You own nothing 🤡 of your TikTok account.

You’re renting followers from landlords who charge you extra just to talk to your own audience.

It’s like building a mansion on rented land: expensive, temporary, and the landlord can bulldoze it whenever they update their “community guidelines”. 🏠💥

Meanwhile, Shou Zi Chew (TikTok’s CEO) is swimming in a pool filled with your ad spend dollars. 🏊‍♂️💰

Your current situation:

❌ Zero follower data ownership 📊❌
❌ Organic reach = no-one watching! 🕵️‍♂️
❌ Ad costs rising faster than your therapy bills 📈💀
❌ Followers “export” button? Pure fantasy 🦄

The intervention your marketing needs:

✅ Stop being TikTok’s favourite ATM 🏧❌
✅ Own your audience (revolutionary concept!) 👑
✅ Lower your customer acquisition costs 💰
✅ Build marketing systems that you own and control 🤖❤️

Throwing money at TikTok ads hoping for results is expensive self-harm with the worse ROI. 🔥

Ready to break up with TikTok’s abuse?

Book a strategy session and learn to build marketing that works for you, not against your bank account. 🚀

Stop renting your success. Start owning it.

Let’s craft the best digital marketing plan and social media strategy that boosts sales and customer lifetime value.

THE TOP 10 SUSTAINABILITY HASHTAGS ON TIKTOK IN 2026

What is sustainability?

Sustainability means consuming resources slower than they can be replenished.

In other words, when you effectively manage resources without depleting them for future generations, you are being sustainable.

Once marketers understand this simple but powerful concept, they will be able to support society’s current/future needs and help organisations integrate and promote sustainable practices into their operations by making sustainability a real strategic priority along their value chains and embedding sustainable behaviour across all their teams supported by a comprehensive sustainable development agenda.

Benefits of using sustainability-related hashtags

Adding sustainability-related hashtags to your TikTok videos helps to categorise video content uploaded to the platform so users can find it easily. Someone searching for the hashtag #zerowaste on TikTok, for example, can discover video content related to waste prevention. Or if someone searches for the hashtag #ecofriendly, they’ll find content related to an activity, product or service that is not harmful to the environment.

Before you embark on the task of adding some of the best sustainability hashtags, be mindful that consumers do not want to be greenwashed (One of the top ethical issues in Marketing) and are demanding real, more and better sustainable business practices from the brands they buy.

If you cannot offer real proof of your sustainable efforts, you are better off not using the below best sustainability hashtags.

10. #earth

The #earth hashtag is one of the most popular sustainability hashtags on TikTok used in 2.1+ million posts.

Waste management a fast-growing industry! Find out more on this year’s top fastest-growing industries

Related read: the best bushfire resistant house design ideas and examples

Popular this week: this year’s top 10 TikTok Marketing trends

9. #naturevibes

The #naturalvibes hashtag is one of the most popular sustainability hashtags on TikTok used in 3.8+ million posts.

Most views today: the top 25 travel hashtags on TikTok

Trending this week: the top 25 fashion hashtags on TikTok

TikTok creators are also using the top 25 travel hashtags on Tiktok

Sustainability experts are also using some of the top 25 nature hashtags on Instagram.

8. #plants

The #plants hashtag is one of the most popular sustainability hashtags on TikTok used in 4+ million posts.

Related: #tree – #plant

Exclusive: the top 10 Gen Z characteristics

Related read: World Bicycle Day marketing ideas.

Marketers are also using some of the top 25 food hashtags on TikTok

Did you know that people who are into climate change and want to reduce air pollution are practising some of the best 10 yoga asanas for healthy lungs?

7. #wildlife

The #wildlife hashtag is one of the most popular sustainability hashtags on TikTok used in 4.9+ million posts.

#wildlife is a fast-growing hashtag!

Related: #wildlifephotography – #wildlifeconservation – #savewildlife  – #wildlifeart – #wildlifebiologist – #savingwildlife – #wildlifeanimals – #naturetravel – #savingthewildlife

Top wildlife influencers and creators:

• Shandor Larenty
• Mark Vins

Join 5k+ marketers receiving the best digital marketing and social media tips!

Find out the top human motivators for videos to go viral.

Just in: the top 25 yoga hashtags on Instagram

6. #amazon

The #amazon hashtag is one of the most popular sustainability hashtags on TikTok used in 6.9+ million posts.

Related: #forest – #rainforest – #amazonia – #amazonas – #rainforest – #deforestation – #amazonforest  – #savetheforest – #theamazon #stopdeforestation – #forestsound – #savetheamazon

Amazon forest conservationists are also using some of the top 10 nature hashtags on Instagram

A marketer I really admire once told me:

“We need to change the current consumerist and extractivist relationship we have developed with all other living beings and the soil. Our main responsibility is to leave food, wood, fresh water and minerals to future generations“

Marketers are also using some of the top 25 photography hashtags on Instagram

People into sustainability are using this peace sign black symbol PNG

5. #ocean

The #ocean hashtag is one of the most popular sustainability hashtags on TikTok used in 7.4+ million posts.

Oceans play a fundamental role in sustainability by supporting biodiversity, regulating climate, and providing vital resources for human life.

Oceans absorb a significant portion of the world’s carbon dioxide (CO₂) emissions, acting as a critical buffer against climate change.

Oceans also regulate global temperatures by absorbing solar energy and distributing heat across the planet through ocean currents.

This helps moderate weather patterns and climate systems, making life on Earth possible.

Oceans are home to a vast diversity of species, many of which are essential for the health of global ecosystems: coral reefs, mangroves, and other marine ecosystems support species that provide food for humans.

Marine biodiversity also contributes to ecological processes like nutrient cycling, water filtration, and oxygen production, which are vital for the planet’s overall environmental health.

Note:

• Oceans are much larger and deeper than seas. There are five major oceans (Pacific, Atlantic, Indian, Southern, and Arctic), and they cover about 71% of the Earth’s surface.
• Seas are smaller and shallower than oceans and are often partially enclosed by land. Examples include the Mediterranean Sea, the Caribbean Sea, and the Baltic Sea.

Ocean lovers are also using some of the top 25 travel hashtags on TikTok

Marketers promoting sustainable products are also using some of the top 10 nature hashtags on TikTok.

This year’s top 10 social media marketing trends

4. #natural

The #natural hashtag is one of the most popular sustainability hashtags on TikTok used in 9.1+ million posts.

Marketers are also using some of the world’s tp 25 most popular hashtags on TikTok

Sustainability lovers on TikTok are also using some of the top 10 nature hashtags on TikTok.

Find out the top 10 most popular nature hashtags on Instagram

People into sustainable fashion checked out the world’s top 25 luxury fashion brands

3. #sea

The #sea hashtag is one of the most popular sustainability hashtags on TikTok used in 9.4+ million posts.

As oceans, seas are vital to sustainability, providing numerous ecological, economic, and social benefits that support both human life and the planet.

Seas play a crucial role in regulating the Earth’s climate. Seas absorb large amounts of carbon dioxide (CO₂) from the atmosphere, acting as a natural carbon sink, which helps mitigate the effects of climate change.

Seas also regulate global temperatures by distributing heat around the planet through ocean currents, helping to stabilise climate systems

Seas are home to a vast array of species, supporting a rich diversity of marine life.

Healthy marine ecosystems, such as coral reefs, seagrass meadows, and mangroves, provide habitats for fish, mammals, and other organisms. This biodiversity is essential for the resilience of ecosystems, allowing them to adapt to changes and sustain life on Earth.

Life in the sea brings inspiration to millions of nature conservationists who are also using some of the top 10 nature hashtags on TikTok.

Marketers checked out some of the world’s top 25 most-followed TikTok celebrities

Marketers are also using some of the top 25 travel hashtags on TikTok

“As sustainability becomes important for consumers, marketers who can prioritise and effectively communicate their sustainability efforts are better positioned for long-term brand health success. Companies committed to sustainable business practices are more resilient to future environmental, social, and regulatory changes, ensuring their brands’ relevance and market position in an increasingly eco-conscious world”

Mau – Global Head of Strategy at eDigital.

2. #animals 

The #animals hashtag is one of the most popular sustainability hashtags on TikTok used in 18.4+ million posts.

#Animals play an essential role in maintaining a healthy environment including helping with pollination, pest control and climate.

The #animals hashtag is the most popular sustainability hashtag on TikTok.

Related: #animalrescue – #animalrights – #animalwelfare – #animalsounds – #animalcare – #animalprotection – #animalpreservation

Compare this list with the top 10 nature hashtags on Instagram

The #animals hashtag has been used on TikTok for activism in relation to critically endangered animals such as:

• African forest and Sumatran elephants
• Amur Leopards
• Black and Javan Rhinos
• Bornean and Sumatran Orangutan
• Cross River, Western & Eastern Lowland Gorilla
• Hawksbill Turtle
• Vietnamese and Laotian Saola
• Sunda Tiger
• Vaquita
• Yangtze Finless Porpoise

Marketers are also using some of the top 25 fitness hashtags on Instagram

1. #nature

The #nature hashtag is the most popular sustainability hashtags on TikTok used in 65+ million posts.

Related: #natural – #naturaleza (Naturaleza is the Spanish word for nature) #savenature – #naturesounds – #naturevideos – #natureaesthetic – #savingnature – #preservenature – #naturebeauty – #natureguardian.

Nature plays a fundamental role in sustainability by supporting ecosystems, biodiversity, and the essential processes that allow life to thrive.

Popular read this month: Why good people do bad things

Natural ecosystems provide essential services that sustain human life, often referred to as ecosystem services.

These include air and water purification, climate regulation, soil fertility, and pollination.

Without healthy natural ecosystems, human survival and the sustainability of agriculture, industry, and communities would be threatened.

The best tips when sharing sustainability-related content

• Pick your sustainability battle. Whether is #savewater, #savenergy, #wildlifeconservation or #sustainablefashion, your organisation can help the planet and save the world.
• Content marketers can find sustainable content themes and topics that are resonating on TikTok.
• Social media managers can use some of the most popular sustainability topics to run social media campaigns.
• Marketers who are trying to reach “environmentally aware” Gen Z on Tiktok can use this list to prioritise sustainable topics that are relevant to their brand purpose and customers’ values.

Continue: the top 20 sustainability hashtags on TikTok

Is sustainability a trending topic on other social media platforms?

Popular sustainability hashtags and conversations are happening on other social media platforms such as Instagram, YouTube, Twitter and Facebook.

Below you can see the top rising sustainability conversations according to Facebook IQ in 2022.

Did you know that people who are into climate change and want to reduce air pollution are practising some of the best 10 yoga asanas for healthy lungs?

“40% of global plastic usage is contributed by retailers (1). You should support retailers who say no to plastic” 

Marketers are using some of the best “World Bicycle Day” marketing ideas

Need a hand with your TikTok marketing strategy?

Book an social media training session or hire one of our best Instagram virtual assistants today!

Liked by our female readers: the world’s top 25 female fitness trainers and influencers on Instagram

⚡️ Trending: the world’s top Instagram female fitness stars

Sustainability content creators also checked out some of the best “World Bicycle Day” marketing ideas

Continue: the top 20 sustainability hashtags on TikTok

Do not just use vanity sustainable hashtags on TikTok or other social media channels.

Real sustainability progress already generating value for organisations can provide motivation for others in the sector. Some of the top benefits of a real sustainability agenda include:

• Reduced costs
• Reach new customer segments (increase in sales) who only support sustainable brands.
• Launching new businesses with sustainable models
• Attracting and retaining talent who are eco-friendly conscious and want to work for clean companies.

Even if your company is in the early stages of the sustainability maturity curve; focus on small steps and quick wins.

Marketers can start by launching a few flagship programs focused on achieving sustainability targets. Additionally, marketing teams can start to involve other departments in sustainability conversations.

It is especially important to begin a regular dialogue (ie. monthly meetings) with other departments’ teams as they can provide you with a way to embed sustainability results into the overall performance and success metrics of your organisation.

Marketers are using some of the top 25 trending hashtags on TikTok right now

Continue: the top 20 sustainability hashtags on TikTok

Have your say! 🗣

💬 Users’ comments about the “Top 10 most popular sustainability hashtags on TikTok” ranking list:

• “They came, they composted, they hashtagged ♻️ eco-marketers now throwing themselves at #nature like it’s Coachella for carbon credits. 🌿📱 Somewhere, a #turtle just rolled its eyes” 🐢💅 Christiana Thunberg

Send us your comment and get your opinion published!

🎬 Conclusion

Final note📝: Are your marketing costs through the roof? 🚀💸

If your customer acquisition costs are climbing faster than a startup founder’s ego 📈😎 (post‑IPO champagne still in hand 🍾), and you’re hooked on paid ads like a reality TV star or a Tinder date who keeps accepting your dinner invites 🍝🍷 but never calls you back 📵💔…

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Ready to start marketing like a boss? Let’s talk 🚀👊

THE TOP 10 SUSTAINABILITY HASHTAGS ON TIKTOK IN 2026

was brought to you by Mau

Mau‘s a sustainability advocate and TikTok creator who delivers killer digital marketing strategy workshops and best social media training so good, even your grandma will get it.

5k+ smart marketers who love stealing good ideas receive Mau’s weekly email, while others tired of guessing use Mau’s Digital Marketing Plan and Social Media Plan templates.

Mau’s “Escaping Capitalism” trip 🌎 ✈️  is leaving questionable life choices on TikTok & YouTube