THE TOP 10 NEW YEAR’S HASHTAGS ON INSTAGRAM FOR 2024

Find below the top 10 most popular New Year’s hashtags on Instagram for 2024. Copy-paste the best hashtags for 2024 New Year’s Day, New Year’s Eve and New Year’s party celebrations.

The best and top trending 2024 New Year’s hashtags for your photos and videos on Instagram.

Brought to you by Mau, a Senior Digital Marketing Specialist at eDigital.

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THE TOP 10 NEW YEAR’S HASHTAGS FOR INSTAGRAM IN 2024

Before you use some of the top 10 most popular New Year’s hashtags on Instagram for 2024let me tell you something you probably have been turning a blind eye to…

Instagram is not helping your business

  • Instagram is a “money extraction” machine. Their business model is to make money from you.
  • The Instagram algorithm has been deliberately designed to lower your organic reach so you have to pay for ads to reach your followers. That’s why only 5% of your followers may see your posts (If you are lucky!)
  • You keep trying to build an audience on Instagram you will never own. 
  • You cannot transfer your hard-earned Instagram followers to your CRM.
  • Your customer acquisition costs from Instagram ads are through the roof.

The solution

I can offer you the best marketing strategy training that will help you:

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THE TOP 10 NEW YEAR’S HASHTAGS FOR INSTAGRAM IN 2024 – LIST

Use some of the below hashtags to increase your chances for your 2024 New Year’s content, celebration photos, reels, stories, images and videos to go viral on Instagram.

10. #newyearparty

760+ thousand posts have been tagged with the popular #newyearparty hashtag on Instagram. 

Related: #newyearsparty – #newyearseveparty – #newyeareveparty

Top New Year's hashtags Instagram #newyearsparty Chris Hemsworth

Top New Year’s hashtags Instagram post #newyearsparty Chris Hemsworth – One of the most followed Australians on Instagram

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Whatever you sell, wishing a happy new year to your customers is a great practice. During the New Year celebrations, people spend time in different ways: cooking the best cakes or cookies, decorating their homes and offices or simply playing with kids or watching the best movies and films on Netflix.

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9. #newyear2024

The #newyear2024 hashtag is expected to reach 1.4+ million posts by the end of January 2024.

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Female consumers spend plenty of time and money on makeup, hair and manicure (nails) ensuring they look beautiful for the start of the year.

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8. #newyearsresolution

2.2+ million posts have been tagged with the popular #newyearsresolution hashtag on Instagram. 

Related: #newyearresolution – #newyearsresolutions – #newyearresolutions

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7. #newyearsday

2.1+ million posts have been tagged with the popular #newyearsday hashtag on Instagram. 

Related: #newyearsdayband – #newyearsday2024

best new year's hashtags funny

The best New Year’s hashtags are funny

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From New York to Sydney or London, people will be wishing #happynewyear quotes, posts, reels and images on Instagram.

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6. #newyearnewme

2.4+ million posts have been tagged with the popular #newyearnewme hashtag on Instagram. 

Popular New Year's hashtags Instagram post #newyearnewme jump fall gym fitness

Popular New Year’s hashtags Instagram post #newyearnewme jump fall gym fitness hashtags Instagram

Related: #newyearnewyou 1.3m+ – #newyearnewmebullshit – #newyearnewus

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Make the New Year’s celebration a gifting season for your business, and inspire customers to buy your brand for their love or kids.

5. #felizanonovo

5.1+ million posts have been tagged with the popular #newyearnewme hashtag on Instagram. 

Feliz Ano Novo means “Happy New Year” in the Portuguese language.

Popular New Year's Hashtags Instagram #felizanonovo Neymar jr

Popular New Year’s Hashtags Instagram #felizanonovo Neymar jr – One of the most popular sport athletes on Instagram

Related: #felizañonuevo 2.4m+ – #felizaño 1.1m+ – #nuevoaño 0.4m+

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4. #newyears

6.7+ million posts have been tagged with the popular #newyears hashtag on Instagram. 

Related: #newyears2024

Comedian Jesse Mclaren 3d printed new year's glasses

Comedian Jesse Mclaren 3d printed New Year’s glasses

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Do not forget some guys (male customers) love showing off their wealth during New Year’s Eve. People will be proud to spend their money on exclusive experiences, whether watching New Year’s Eve from a luxurious yacht or booking the best table in the best fine-dining restaurant in town.

On the other side, some people want to start the new year with a simple and quiet time, whether booking a meditation or a class with the best yogis or creating a special gathering with their family at home that finishes early so they can start the new year with a fantastic sleep to hit the new year’s day with the right feet on.

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3. #newyearseve

11.4+ million posts have been tagged with the popular #newyearseve hashtag on Instagram. 

New Year's Eve mood couple bed view fireworks naomijae_

Top New Year’s Hashtags on Instagram – #newyearseve – New Year’s Eve mood couple bed view fireworks

Related: #nye 10.5m+ – #newyeareve 1.3m+ – #happynewyearseve 318k+  – #happynye 69k+ – #nye2024 #happynewyeareve – #nyeve

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2. #newyear

56+ million posts have been tagged with the popular #newyear hashtag on Instagram. 

Related: The #newyear2024 hashtag is expected to reach 650k+ posts. 

Rihanna barbadian singer transformation fashion image layers photography woman lingerie collage

Rihanna Barbadian singer – conceptual transformation – fashion woman lingerie – image layers photography collage

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1. #happynewyear

60+ million posts have been tagged with the popular #newyear hashtag on Instagram. 

The #happynewyear hashtag is the most popular New Year’s hashtag on Instagram

Happy New Year Michelle Barak Obama

Popular New Year’s hashtags on Instagram – #HappyNewYear – Michelle & Barak Obama

Related: #happynewyears 1.8m+ – the #happynewyear2024 is expected to reach 600k+ posts by the end of Jan 2024 – #happynewyeareveryone – #happynewyeartoall – #happynewyearinadvance – #happynewyearseveryone – #happynewyearbitches – #happyneweyarparty – #happynewyearyall

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Professional marketers around the world are solving the key challenge during the #newyears season:

How is my brand going to bring optimistic emotions to customers during the New Year’s period? 

Being authentic to your brand values is important so your brand is just not creating more noise in the already polluted “tsunami” of marketing messages during New Year’s celebrations.

Being successful with your marketing is not only about sharing the best New Year’s quotes but reflecting with your team on how you want to help your customers and communities during the new coming year.

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✪ Expert tip: Add popular New Year hashtags to your Instagram Stories to increase your chances of being displayed on the Instagram Explore page using the hashtag sticker (you can only add one hashtag) or use the text tool (you can add up to 10 hashtags), you can even hide them by placing a sticker on top of them or use the colour tool to make the hashtags invisible but still findable” Mau

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CONCLUSION

Some of these top 10 New Year’s hashtags on Instagram will increase the chances of your New Year-related content reaching a broader audience on Instagram.

Adding popular New Year’s hashtags to your videos, reels, stories, images and photos on Instagram can also help connect your content to people who are interested in New Year-related stories.

Whether those stories are about celebrations, parties, resolutions and/or goals, some of these most used New Year’s hashtags can help your brand be part of the conversation.

You may want to be sensitive that not everyone may be having fun during the new year period as it can be a challenging period for many people.

eDigital can help you conceptualise, plan, develop, run and optimise successful marketing campaigns that generate leads and sales for your brand.

The services we offer include:

  • Strategic planning for social media and other digital marketing channels.
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  • Marketing training: social media training and digital marketing training. 
  • SEO strategy and execution. Including content development (articles, stories, eye-catching and SEO-optimised visuals).
  • Celebrity and influencer marketing campaign strategy. 
  • Brand development. Logo creation, brand personality development and design of marketing materials.
  • Consumer contests/competitions/giveaways.
  • Email marketing. Dip sequence design and deployment. 
  • Conversion rate optimisation. Also called “path to purchase” optimisation. 

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THE TOP 10 MOST POPULAR NEW YEAR’S HASHTAGS ON INSTAGRAM FOR 2024

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