AUSTRALIA’S TOP 10 BOXING DAY SALES IN 2023
Find below Australia’s top 10 Boxing Day sales in 2023. The best 10 Boxing Day sales in Australia in 2023.
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AUSTRALIA’S TOP 10 BOXING DAY SALES IN 2023
Do not miss the biggest Boxing Day deals in Australia, deep discounts and top offers and promotions from Australia’s top 10 retailers in 2023.
THE BEST 10 BOXING DAY SALES IN AUSTRALIA IN 2023
Before Aussies commit to “saving more” as one of their new year’s resolution ideas, Australians are expected to have their last dose of retail therapy spending this Boxing Day even if they have not adjusted to the last months of mortgage rate hikes and raising inflation.
Retail marketers surely are keen for one extra chance to hit their December sales targets.
The Australian retail sector is expecting Aussies to spend a record AUD$23.5 billion during this year’s Boxing Day sales and the first weeks of the new year, mainly on home appliances, electronics, hospitality and clothing.
10. THE GOOD GUYS BOXING DAY SALES
The Good Guys retail stores in Australia will celebrate boxing day with their famous knockout clearance.
The Good Guys Boxing Day sales Australia
The Australian Retail Association (ARA) and Roy Morgan predict Victorians will hand over $6.1 billion between Boxing Day and January 15, an 8% increase on last year.
9. IKEA BOXING DAY SALES
Check your local Ikea and grab the Ikea catalogue to find “end of the year” deals including some great prices during Boxing Day.
Ikea boxing day sales Australia
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In New South Wales shoppers are expected to spend $7.4 billion, a 9.5 per cent jump.
Australia’s department stores, which have long been a staple of the Boxing Day shopping season, are expected to benefit over the next few weeks as sales increase 8.9 per cent to $1.1 billion over the post-Christmas period, according to the forecasts.
Finder data predicts the average shopper will spend $375 on the “Boxing Day” sales events, with clothing, shoes and electronics key categories of focus.
8. AMAZON DAY SALES
Amazon Australia will be throwing some amazing deals during Boxing Day. You may want to subscribe to their e-newsletter and be the first to know what’s up for grabs.
Amazon Boxing Day Sales Australia
There’s a chance there could be better sales deals on offer over the Boxing Day period than earlier in the year. Retail marketers will be looking to clear any excess stock before a spending slowdown hits later in 2023.
7. EBAY BOXING DAY SALES
eBay Australia usually have a dedicated landing page for boxing day deals. Check early on the 26th of December what products they are offering with deep discounts.
eBay Boxing Day sales Australia
Retail marketers had been upbeat about trading in the lead-up to Christmas, but are acknowledging that Australians are ready for the best “Boxing Day” deals.
“We are seeing that people are value-focused – there is no doubt there is the cost of living pressures out there”
Ruslan Kogan, Kogan.com.au
Morgan Stanley confirmed that despite enthusiasm for post-Christmas sales, there will come a time next year when the cost of living pressures and falling property prices will eventually put the brakes on spending.
6. OFFICEWORKS BOXING DAY SALES
Officeworks (owned by Wesfarmers – the same owner of Bunnings, Coles supermarkets, Kmart & Target) will be offering their popular Officeworks clearance with massive deals and discounts including electronics, office equipment, office furniture, phones, computers, laptops and more.
Officeworks Boxing Day sales Australia
Hospitality venues are predicted to drive the greatest growth over the “boxing day” sales period, with the expenditure forecast to increase 30 per cent on last year, when many Australians were battling the COVID-19 Omicron wave.
5. HARVEY NORMAN BOXING DAY SALES
The popular Australian retailer, Harvey Norman; will be launching their Boxing Day sale soon. Subscribe to its e-Newsletter or check out its website on the 26th of December to find the best Boxing Day deals in Australia.
Harvey Norman Boxing Day sales Australia
Clothing is also predicted to see double-digit growth, with an expected lift of 11.4 per cent on last year, followed by department stores with 8.9 per cent growth forecast year on year, mainly driven by deep discounts due to unseasonal weather.
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4. JB HI-FI BOXING DAY SALES
JB Hi-Fi offers one of the worst Customer Service in Australia and prices used to be good. These days, you may find the same TV, iPhone or laptop cheaper on eBay or even at Officeworks.
JB Hi-Fi Boxing Day sales Australia
The National Retail Association has forecast shoppers will spend about $3 billion nationwide on Boxing Day alone.
” Despite the growing popularity of Black Friday and Cyber Monday sales, Boxing Day remained the signature sales event for Australian consumers. According to our consumer sentiment report, 49 per cent of shoppers either intend to spend or may spend at the event, compared to 45 per cent for the Black Friday event”
Lindsay Carroll, Interim CEO, National Retail Association
JB Hi-Fi Boxing Day sale Australia banner image
3. DAVID JONES BOXING DAY SALES
You may want to visit your local David Jones department store before the rush of Boxing Day and grab a post-Xmas deal ready for you without the hassle of Boxing Day crowds.
David Jones Boxing Day sales Australia
Boxing Day is the last sales event on the Australian retail calendar and Aussie shopping addicts will be out seeking bargains, discounts and loyalty rewards in one last hurrah before inflation causes them to tighten their budgets.
David Jones Boxing Day sale Australia banner image
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2. APPLE BOXING DAY SALES
Apple does not officially run “Boxing Day” sales. The best will be to visit Officeworks, they tend to have cheaper Apple products than JB Hi-Fi in Australia during the “Boxing Day” shopping frenzy.
Apple Boxing Day sales Australia
Separate data from Commonwealth Bank shows 42% of Australians plan to shop during the Boxing Day sales this year, up from 39% who said they shopped last year. The bank expects Australians to spend about AUD$3.6 billion on the 26th of December alone.
But CBA research, based on a survey of more than 1,000 Australian consumers, suggests Aussies are planning to spend less than they did last year, with the average planned to spend this year at AUD$483 down from AUD$501 in 2021.
The CBA survey found the cost of living pressures would impact people’s spending decisions, with 78% planning to purchase essentials when they were on sale and many having to dip into their savings to do it.
Clothes and shoes (47%), technology and electronics (38%) and appliances (36%) are tipped to be the most sought-after items during the Boxing Day sales, with Australians expected to fork out AUD$3.6 billion.
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1. ALIEXPRESS BOXING DAY SALES
AliExpress offers cheap prices all across the year and they will launch a dedicated landing page with thousands of discounted products for Australian customers during Boxing Day.
But remember, what you buy cheap, may not last long and if you buy on AliExpress you are helping the Chinese dictatorship get richer.
You may want to buy local and support local jobs even if Australia has some of the worst customer service in the world.
AliExpress Boxing Day sales Australia
When it comes to shopping online vs in-store, about 7 in 10 (68%) intend to shop online or via their mobile.
Separate data from Salesforce suggests retailers can expect to see a 15% increase in digital traffic on Boxing Day compared to Black Friday.
23% per cent of total sales from the extended holiday shopping season (November 1 to January 15) are forecast to take place online post-Christmas.
“As interest rates continue to climb, shoppers will be focused on seeking out the best deals post-Christmas”
Jo Gaines, vice-president of retail and consumer goods, Salesforce
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OTHER BOXING DAY SALES IN AUSTRALIA
- Adore Beauty Boxing Day sale, offers, promotions and deals.
Adore Beauty boxing day sale Australia banner image
- Aje: 30% off + further reductions. Aje athletica: Up to 40% Off + further reductions
Aje women’s clothing boxing dale sale banner image
Amart furniture boxing day sale Australia banner image
Autobarn Boxing Day sale banner image
- Bec + Bridge: 50% off select styles
Bec + Bridge Boxing Day sale banner image
- BigW Boxing Day deals include popular brands: Tontine, Breville, Tefal, Philips, Pyrex, Wiltshire, Sistema, Dyson, Décor, Loréal, Covergirl, Dynamo, Brita, Sunbeam, Spascriptions, Energizer and Purina.
Big W Boxing Day Sale Australia banner image
- Billini: 50% off on women’s shoes, sandals, boots and heels.
BiLLiNi boxing day sale Australia women’s shoes boots sandals heels banner image
- Billy Hyde Music Boxing Day sale
Billy Hyde Music boxing day sale banner image
Bing Lee boxing day sale
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- Catch Boxing Day sale includes deals and offers for popular brands such as Bonds, Lego, salt&pepper and Havaianas sandals.
Catch boxing day sale Australia deals offers banner image
- City Beach Boxing Day Sale Australia
City Beach boxing day sale Australia up to 70% off banner image
- Chemist Warehouse Boxing Day sale includes popular brands Swisse, Nature’s own, Blackmores, Nature’s Way, Cenovis, Life Space, Inner Health, Nutralife, Ethical Nutrients, Naturopathica, Caruso’s, L’oréal Paris, Maybelline New York, nudebynature, Rimmel London, Revlon and Sally Hansen self-made beauty.
Chemist Warehouse boxing day sale half price off banner image vitamins cosmetics makeup
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Dyson boxing day sale end-of-the-year deals offers banner image
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- Fantastic Furniture Boxing Day deals
- GHD Hair: Up to 20% off our best-selling straighteners, hair dryers, curlers and hot brushes
GHD Hair boxing day sale Australia summer banner image
- iPhone Boxing Day sale
- JayJays Boxing Day sale Australia
JayJays Boxing Day Sale Australia banner image
- Jetstar Airlines Boxing Day sale Australia
Jetstar Airlines boxing day sale Australia banner image
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Kogan Boxing Day sale Australia
Kookaï women’s fashion boxing day sale banner image
- LG Boxing Day sale includes fridges, washing machines, freezers, TVs, monitors, microwaves, speakers and more
LG boxing day sale Australia deals offers
- Mecca Boxing Day sale deals and offers on makeup and lipstick
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Myer Australia boxing day sale stocktake banner image
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Petbarn boxing day sale Australia banner image
- PlayStation Boxing Day sale
- Poshmark Boxing Day deals
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- Priceline Boxing Day sale
Priceline boxing day sale banner image
- Rebel Sports Boxing Day sale in Australia includes the best deals and offers on popular athletic foot and clothing brands such as Nike, Adidas, Puma and UnderArmour.
Rebel Sports boxing day sale deals offers banner image
- Repco Boxing Day sale Australia
Repco boxing day sale Australia banner image 20% off
- Samsung Boxing Day sale includes phones, watches and tvs.
Samsung Boxing Day sale Australia tv phones
- Sephora Boxing day sale, deals and offers.
The below Sephora banner has been crowned as “Australia’s ugliest sale banner” in 2022. Congratulations to the people involved. Surely they were not designers. We hope.
Sephora boxing day sale Australia end of the year deals offers banner image
Target boxing day sale banner image
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- The Athlete’s Foot Boxing Day sale
The Athlete’s Foot boxing day sale Australia banner image up to 40% off
- The Iconic Boxing Day deals
The Iconic boxing day sale banner image
Tommy Hilfiger boxing day sale Australia banner image
- Virgin Australia Boxing Day sale
Virgin Australia airlines boxing day sale banner image
iPhone Boxing Day sales Australia
- YSL – Saint Laurent Beauty: 20% off sitewide and 30% off gift sets: makeup, fragrances, perfumes and skincare.
Yves Saint Laurent beauty boxing day sale Australia banner image
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Today’s top trending Boxing Day deals in Australia right now
- Alpha-H: Up to 60% off
- Charles & Keith: Enjoy up to 50% off selected items and 15% off all full-priced items
- Christopher Esber: Up to 50% off select styles
- CurrentBody: Up to 55% off best-sellers
- Giorgio Armani: 20% Off Sitewide
- Kate Spade: 50% off
- Ksubi: 40% off
- Nine West: Take an extra 40% Off
- Net-A-Porter: Up to 70% off
- Stylerunner: At least 25% off all Nike, P.E Nation & Exie
- Zimmermann: Shop end-of-season sale of select women’s fashion styles
Crafting a solid marketing strategy for Boxing Day is one of the tasks for every marketer. It is important that you start planning early and develop your Boxing Day promotional plan and have all marketing activations ready a few weeks before Christmas.
Need training on how best to promote your brand during Boxing Day? Contact us today!
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AUSTRALIA’S TOP 10 BOXING DAY SALES IN 2023
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