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THE TOP 10 PHOTOGRAPHY HASHTAGS ON INSTAGRAM IN 2025

The top 10 most popular photography hashtags on Instagram in 2025. Post your Instagram images and photos with the best photography hashtags in 2025.

Written by Mau. Photographer and Global Head of Marketing Strategy at eDigital.

Uncover the top 10 most popular photography hashtags on Instagram in 2025.

Trending this week: how to write a creative photography brief

THE TOP 10 PHOTOGRAPHY HASHTAGS ON INSTAGRAM IN 2025

Before you start using some of the below top 10 most popular photography hashtags on Instagram for 2025, let me tell you something you have probably been turning a blind eye to…

Instagram is not helping your business.

Instagram is mugging you in broad daylight.

Instagram algorithm has been deliberately engineered to squeeze every last cent out of your marketing budget. Its showing your carefully crafted videos to roughly the same number of people who would notice if you screamed into your office refrigerator.

You thought you were building an audience on Instagram?

Nope.

You’re renting one from landlords who charge you extra just to talk to your own followers.

In other words, you’re doing the digital equivalent of building an expensive vacation home on rented land that could be bulldozed at any moment.

Meanwhile, your customer acquisition costs are skyrocketing and Mark Zuckerberg is laughing in a money-shaped bathtub.

The problem:
❌ You don’t actually own your Instagram followers data
❌ Your organic reach is being held hostage
❌ Your Instagram ad spend is spiralling out of control
❌ You can’t transfer your followers to your best CRM software no matter how many times you’ve dreamed about an “export” button

The solution:
✅ Stop relying on Instagram treating you like an ATM
✅ Lower your customer acquisition costs without selling your kidney
✅ Build a marketing strategy with assets you own
✅ Master digital marketing so your sales skyrocket without depending on paid ads

I run some of the best digital marketing strategy workshops that will teach you how to ditch the algorithmic extortion racket and create a marketing system that actually works for you.

Because let’s be honest, if you’re still throwing money at Instagram ads hoping for different results, that’s not marketing. That’s like calling your abusive ex at 2 AM: desperate, expensive, and guaranteed to end in disappointment.

Let’s craft the best digital marketing plan and social media strategy that boosts sales and customer lifetime value.

What are the top 10 most popular photography hashtags on Instagram?

I was surprised many photographers are not using some of the most popular Instagram photography hashtags to amplify and reach more followers and new potential customers.

Some of our best Instagram virtual assistants have researched for you so you can start using some of the top 10 most popular photography hashtags for Instagram listed below…

THE TOP 10 MOST POPULAR PHOTOGRAPHY HASHTAGS ON INSTAGRAM IN 2025

Customer segmentation is key

If you want to have – let’s say – 30 great exclusive clients per week, then you do not necessarily need thousands of “likes” and “followers” on Instagram.

You may decide to reach – let’s say – mums with babies between 30-40 years old who are looking for baby photography in San Francisco’s Haight Ashbury area. That’s quite a niche and that could be enough business for you. Then you will use far better hashtags as you know the exact people you want to reach.

Need Instagram marketing strategy support? You can book the best digital marketing strategy workshop to improve your Instagram marketing.

10. #foodphotography

#foodphotography is one of the most popular photography hashtags on Instagram used in 121+ million posts. 

Related: #foodphoto – #foodphotograher

Before you start using some of the most popular photography hashtags on Instagram, you may want to also use some niche, unique photography hashtags that will connect you to your exact audience.

For example, if you provide photography services for companies in New York, you may also want to use “photography” and “NYC” related hashtags.

Publishing popular photography hashtags will surely bring you likes to your Instagram content, it may not be enough to reach your desired audience.

9. #streetphotography

#streetphotography is one of the most popular photography hashtags on Instagram used in 131+ million posts. 

Related: #streetphotographers – #streetphotographyindia

8. #instaphoto

#instaphoto is one of the most popular photography hashtags on Instagram used in 131+ million posts. 

Related: #photogram – #instaphotography – #instaphotos

Photography hashtags are also combined with:

• The top 25 fitness hashtags on Instagram (Gym & Yoga) hashtags
• The top 25 food hashtags on Instagram (Healthy food – Vegan food) hashtags
• The top New Year’s Day hashtags on Instagram
• The top 25 travel hashtags on Instagram
• The top 25 Valentine’s Day hashtags on Instagram
• The top 25 most popular TikTok hashtags
• The top 25 most trending TikTok hashtags

7. #photoshoot

#photoshoot is one of the most popular photography hashtags on Instagram used in 215+ million posts. 

Related: #photoshooting – #photosession – #photostudio – #photoshootideas – #photoshootday

Photographers hired for professional photoshoots checked out some of the best photography angles

6. #travelphotography

#travelphotography is one of the most popular photography hashtags on Instagram used in 258+ million posts. 

Combine the #travelphotography hashtag with #travelphoto –  #travelphotographer – #sebastiaosalgado

Travel photographers are using some of the top 25 travel hashtags on Instagram

5. #naturephotography

#naturephotography is one of the most popular photography hashtags on Instagram used in 260+ million posts. 

Related: #naturephoto

Nature photographers are also using some of the top 10 nature hashtags on Instagram.

4. #photographer

#photographer is one of the most popular photography hashtags on Instagram used in 272+ million posts. 

Related: #photographers – #photographers_of_india – #yourshotphotographer – #photographerlife

Professional photographers are using the best creative photography brief template to get the best results for their clients.

3. #photo

#photo is one of the most popular photography hashtags on Instagram used in 527+ million posts. 

Related: #photos – #photograph – #photographeveryday –  #photoofday – #photoboot – #photoeveryday – #photoaday – #photographs – #photodaily – #photowall – #photobomb – #photoshot – #photoofthedays

2. #photooftheday

#photooftheday is the most popular photography hashtags on Instagram used in 1+ billion posts

Related: #photofday – #photoofthedays – #photooftheweek – #photofthemonth –  #photooftheyear

Marketers are using the best creative photography brief template.

1. #photography

#photography is one of the most popular photography hashtags on Instagram used in 1.1+ billion posts. 

Related: #photographie – #photographyislife – #photographylover – #photographysouls – #photography? – #photographylife – #photographe – #photografy

Next: the top 20 photography hashtags on Instagram

✪ Expert tip: Add popular photography hashtags to your Instagram posts and stories to increase your chances of being displayed on the Instagram Explore page using the hashtag sticker (you can only add one hashtag) or use the text tool (you can add up to 10 hashtags), you can even hide them by placing a sticker on top of them or use the colour tool to make the hashtags invisible but still findable” Mau

Do you get clients from LinkedIn? People are using some of the best Linkedin profile photo ideas & styles

Need a hand with your Instagram Marketing Strategy? Book an Instagram Training session or hire one of our best Instagram Virtual Assistants today!

Marketers using some of these top #photography hashtags are also reading how to write the best creative photography brief

Conclusion

Photography hashtags are an important way to expand your Instagram audience and get more reach for your photography business. When you use a hashtag to promote your professional photography, your post will appear on the page for that hashtag. If you use a hashtag on an Instagram Story, it could be included in the relevant hashtag Story, which also appears on the hashtag page.

Final note: Are your marketing costs through the roof?

If your customer acquisition costs are climbing faster than a startup founder’s ego (after a successful IPO), and you’re hooked on paid ads like a reality TV star drama or a Tinder date who keeps accepting your dinner invites but never calls you back.

If that sounds like your situation, you should contact us.

Our exclusive digital marketing strategy workshops will mercilessly dissect your marketing, expose all the weak spots, and show you how to ditch the social media algorithms chokehold and build a marketing engine you actually own.

We’ll shake up your team’s thinking, drop fresh ideas and turn your marketing from “meh” to money-making.

Ready to stop burning cash and start making it? Hit us up! We offer:

✔ Digital Marketing Strategy. Because hope is not a plan.
✔ Online Ads (Google, Social, Remarketing). The art of spending money wisely for once.
✔ Social Media Marketing Training. So you stop posting into the void.
✔ SEO Strategy & Execution. Because if Google doesn’t know you exist, do you even?
✔ Influencer & Celebrity Marketing. Get people with clout to talk about you.
✔ Branding & Logo Design. So you don’t look like a dodgy side hustle.
✔ Consumer Giveaways & Competitions. Because people will do anything for free stuff.
✔ Email Marketing & Drip Sequences. Slide into inboxes the right way.
✔ Conversion Rate Optimisation. Turn window shoppers into actual buyers.

Ready to start marketing like a boss? let’s talk. 🚀

THE TOP 10 PHOTOGRAPHY HASHTAGS ON INSTAGRAM IN 2025

was brought to you by Mau

Considered one of the best marketing consultants in Sydney (and not just by Mau’s mom), Mau delivers killer digital marketing strategy workshops and best social media training so good, even your grandpa will get it.

5k+ smart marketers who love stealing good ideas receive Mau’s weekly email, while others tired of guessing use Mau’s Digital Marketing Plan and Social Media Plan templates.

Mau is travelling the 🌎 ✈️ probably posting questionable travel choices on TikTok or YouTube