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THE TOP 10 AUSTRALIAN WOMEN ON YOUTUBE IN 2025

The top 10 Australian women on YouTube in 2025 list. The most popular and most-followed Australian female YouTubers in 2025. The top 10 Australian female YouTubers and video creators ranked by the most subscribers.

Brought to you by Mau, a senior YouTube marketing specialist at eDigital.

THE TOP 10 AUSTRALIAN WOMEN ON YOUTUBE IN 2025

Before you check out some of these top 10 most popular Australian women on YouTube, let me tell you something you may find hard to admit:

Social media platforms are not helping your business.

They are mugging you in broad daylight.

Their algorithms have been deliberately engineered to squeeze every last cent out of your marketing budget. They are showing your carefully crafted videos to roughly the same number of people who would notice if you screamed into your office refrigerator.
You thought you were building an audience on social media?

Nope.

You’re renting one from landlords who charge you extra just to talk to your own followers.
In other words, you’re doing the digital equivalent of building an expensive vacation home on rented land that could be bulldozed at any moment.

Meanwhile, your customer acquisition costs are skyrocketing and social media platforms are laughing in a money-shaped bathtub.

The problem:
❌ You don’t actually own your social media followers data
❌ Your organic reach is being held hostage
❌ Your social media ad spend is spiralling out of control
❌ You can’t transfer your followers to your best CRM software no matter how many times you’ve dreamed about an “export” button

The solution:
✅ Stop relying on social media platforms treating you like an ATM
✅ Lower your customer acquisition costs without selling your kidney
✅ Build a marketing strategy with assets you own
✅ Master digital marketing so your sales skyrocket without depending on paid ads

I run some of the best digital marketing strategy workshops that will teach you how to ditch the algorithmic extortion racket and create a marketing system that actually works for you.

Because let’s be honest, if you’re still throwing money at social media ads hoping for different results, that’s not marketing. That’s like calling your abusive ex at 2 AM: desperate, expensive, and guaranteed to end in disappointment.

Let’s craft the best digital marketing plan and social media strategy that boosts sales and customer lifetime value.

THE TOP 10 MOST POPULAR AUSTRALIAN WOMEN ON YOUTUBE IN 2025

Ready to find out the top 10 Australian women with the most success on YouTube in 2025?

These popular Australian women on YouTube are using some of the best YouTube marketing tools and have mastered how to use the YouTube recommendations algorithm to influence thousands of Aussie consumers as they know how to make a video go viral.

These Aussie women on YouTube are getting top-paid video production briefs from top brands in many industries including food, travel, luxury fashion, cosmetics, art, fitness, comedy, education and dancing among others.

You may find a great influencer fit for your brand and do not be shy to contact them for brand collaborations.

The list is ranked by the number of YouTube subscribers.

10. Strawberry Jam Toys – Caitlyn

Caitlyn is one of the most-followed Aussie women on Youtube with 6+ million subscribers on her popular Youtube channel: Strawberry Jam Toys.

@StrawberryJamToys

The Strawberry Jam Toys YouTube channel has been designed to engage children of all ages and abilities through curriculum-based media to help children learn and develop critical skills for lifelong learning.

Through her Youtube channel: Strawberry Jam Toys, Caitlyn supports children in developing their knowledge and problem-solving skills, along with supporting their creativity and imagination.

Her mission is to use the educational power of media to help children of all ages and abilities reach their full potential.

This YouTube channel supports the acceptance and celebration of all members of the community and invites them to engage with her non-violent, age-appropriate, parent-approved content that offers positive educational content.

Aussie women checked out the top 10 Australian female sports athletes on Instagram

9. mmmEnglish! Emma

Emma is one of the most popular Australian women on Youtube with 6.1+ million subscribers.

@mmmEnglish_Emma

Emma fans checked out this exclusive list of the top 100 most common English idioms

8. The Norris Nuts

The Norris Nuts are one of the most popular Australian women on Youtube with 7.9+ million subscribers.

@n0rrisnuts

It is quite surprising YouTube has not closed this channel as it has violated children’s safety.

Their most popular video features a 14-year-old daughter, Sabre, panning down the camera to her chest stating:

“I’m 14 but I look like I’m 8. Like I’ve got no boobs.” 

The controversial video, where The Norris parents’ allowed their daughter to flash her chest for millions of people to see has been highly criticised.

You could expect children at that age should be cultivating their self-esteem, but The Norris parents and YouTube, however, clearly value profit.

Both YouTube and parents should ensure that their children feel secure and safe when posting videos online, especially when child abusers and pedophiles are on the look.

Aussie YouTubers checked out the top 25 most-followed Australians on Instagram.

7. Iggy Azalea

Iggy Azalea is one of the most popular Australian women on Youtube with 8.3+ million subscribers.

@IggyAzalea

Amethyst Amelia Kelly (aka Iggy Azalea), is one of the most popular Australian women on YouTube. She is a rapper, singer, songwriter, model and music video director.

Australian marketers are also checking out the top 25 most popular Australians on TikTok

6. The Rybka Twins

The Rybka Twins are one of the most-followed Aussie women on Youtube with 9.1+ million subscribers.

@TheRybkaTwins

The Rybka twins are Sam & Teagan, twin dancers and acrobats from Australia. They are surely ranked in our list of the most popular Australian female YouTubers. They love fitness, beauty, skincare & fashion, having fun and living life to the fullest! They upload dancing, acro & gymnastics, “Expectation vs. Reality” vlogs, fashion and all sorts of fun challenges!

THE TOP 150 MOST POPULAR AUSTRALIANS WOMEN ON YOUTUBE – PREMIUM LIST

Get this exclusive list of the top 150 most-followed Australian women on YouTube.

This premium list ready on Google Sheets includes:

• Name
• Direct links to their correspondent YouTube channel
• Number of followers
• Occupation

This unique list is used by professional marketers to cherry-pick popular Australian female YouTubers for their influencer marketing campaigns.

This exclusive list is also used by business owners who want to sell premium services and  top products to some of the most-followed Australian women on YouTube.

This list will help you:

• Access the top 150 most-followed Australian women on Youtube
• Visit their correspondent’s YouTube channel
• Track your outreach efforts
• Add any notes or comments
• Collaborate and share this list with other team members

How to get this list – steps:

• Complete payment on PayPal.
• Once payment is completed, PayPal will show you a “Go back to merchant” link.
• Click on that link to be taken to our confirmation page where you will find this premium list.
• Any questions or issues you can always contact us. We respond fast! ⚡️

Get this premium and exclusive list now!

5. Wengie

Wengie is one of the most-followed Aussie women on Youtube with 13.3+ million subscribers.

@Wengie

On Wengie’s YouTube channel, you can find simple life hacks, DIYs, craft ideas, fun experiments, tricks and pranks! Wengie also does morning and nighttime routines, hair tutorials, diet & fitness tips, “look” books & fashion marketing videos, skincare tutorials and tips, and everything to help you improve, motivate and simplify your life because she loves to try new things and help her Youtube channel subscribers all make the right decisions. Wengie’s YouTube channel aims to inspire Australian girls to be whoever they decide to be. Wengie is a Chinese Australian.

Related read: the best skincare products and brands – list

4. Alexandra Mary Hirschi – Supercar Blondie

Alexandra Mary Hirschi is one of the most popular Australian women on Youtube with 21.6+ million subscribers.

@SupercarBlondie

Alex is an Australian YouTuber based in Dubai, United Arab Emirates who shares videos of some of the coolest luxury and fastest cars on her popular Youtube channel: Supercar Blondie.

Australian marketers are also checking out the top 25 most popular Australians on TikTok

3. Sia

Sia is one of the most-followed Aussie women on Youtube with 24.3+ million subscribers.

@sia

Sia Kate Isobelle Furler is an female Australian singer, songwriter, animal activist (#adoptdontshop), philantropist, queer, film director (Music) and a vegan.

Sia has also songwritten for other popular singers such as Rihanna, David Guetta and Flo Rida.

Some of her songs deal with themes of depression, irritability and addiction.

Australian marketers are also checking out the top 25 most popular Australians on TikTok

2. Chloe Ting

Chloe Ting is one of the most popular Australian women on Youtube with 25.8+ million subscribers.

@Chloe Ting

Chloe Ting is also one of the world’s top 25 female fitness influencers on Instagram offering weekly workout videos and healthy food recipes.

Learn how to write the best social media plan to increase leads and sales from social media.

1. Bounce Patrol: Jacinta, Alyssa and Rachel

The girls featured in the popular Youtube channel: Bounce Patrol are the most popular Australian women on Youtube with 33.1+ million subscribers.

@bouncepatrol

Bounce Patrol is the most popular YouTube channel featuring some female entertainers for kids.

Based in Melbourne, Australia; the Bounce Patrol team upload catchy kids’ songs and nursery rhymes to get children up and bouncing.

Kids can learn colours, numbers, the alphabet, animals and more as they move, groove and sing along to the YouTube videos.

The Bounce Patrol team consists of Jacinta, Will, Jackson, Alyssa and Rachel who offer original children’s music videos while bouncing around in their silly costumes, dancing and singing, entertaining preschool & kindergarten children.

Shannon Jones is the creator behind Bounce Patrol.

You might be able to spot her making a cameo every now and then and below she explained the top secrets on how to get billions of views on YouTube.

There is a little bit of “bum licking” from the interviewers but in general, Shannon provides great insights.

The most popular Australian females on YouTube influence thousands of consumer choices from what they buy, where they go on holiday, what causes to donate to, what to wear, what companies to follow, what to eat and how to be healthy. No doubt, they have the power to increase business sales as long as there is a right fit.

Next: the top 20 Australian women on YouTube – List

Marketers are also checking out some of the world’s top 25 female fitness influencers on Instagram

Conclusion

Collaborating with some of the top female Australian influencers on YouTube can help create online buzz about your brand. In addition, it can strengthen your brand’s reputation, improve audience engagement, and increase conversions, especially if you sell to women. Australian marketers have already recognised the importance of female influencer marketing on YouTube and are using them to their advantage.

Final note: Are your marketing costs through the roof?

If your customer acquisition costs are climbing faster than a startup founder’s ego (after a successful IPO), and you’re hooked on paid ads like a reality TV star drama or a Tinder date who keeps accepting your dinner invites but never calls you back.

If that sounds like your situation, you should contact us.

Our exclusive digital marketing strategy workshops will mercilessly dissect your marketing, expose all the weak spots, and show you how to ditch the social media algorithms chokehold and build a marketing engine you actually own.

We’ll shake up your team’s thinking, drop fresh ideas and turn your marketing from “meh” to money-making.

Ready to stop burning cash and start making it? Hit us up! We offer:

✔ Digital Marketing Strategy. Because hope is not a plan.
✔ Online Ads (Google, Social, Remarketing). The art of spending money wisely for once.
✔ Social Media Marketing Training. So you stop posting into the void.
✔ SEO Strategy & Execution. Because if Google doesn’t know you exist, do you even?
✔ Influencer & Celebrity Marketing. Get people with clout to talk about you.
✔ Branding & Logo Design. So you don’t look like a dodgy side hustle.
✔ Consumer Giveaways & Competitions. Because people will do anything for free stuff.
✔ Email Marketing & Drip Sequences. Slide into inboxes the right way.
✔ Conversion Rate Optimisation. Turn window shoppers into actual buyers.

Ready to start marketing like a boss? let’s talk. 🚀

THE TOP 10 MOST FOLLOWED AUSTRALIAN WOMEN ON YOUTUBE IN 2025

was brought to you by Mau

Considered one of the best marketing consultants in Sydney (and not just by Mau’s mom), Mau delivers killer digital marketing strategy workshops and best social media training so good, even your grandpa will get it.

5k+ smart marketers who love stealing good ideas receive Mau’s weekly email, while others tired of guessing use Mau’s Digital Marketing Plan and Social Media Plan templates.

Mau is travelling the 🌎 ✈️ probably posting questionable travel choices on TikTok or YouTube