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THE TOP 20 FITNESS HASHTAGS ON INSTAGRAM IN 2025
The top 20 most popular fitness hashtags on Instagram in 2025. The top 20 most used fitness hashtags on Instagram. The best 20 fitness hashtags on Instagram in 2025.
Brought to you by Mau, a Senior Instagram Marketing Specialist at eDigital.
Trending this week: the top 25 most popular food hashtags on Instagram
THE TOP 20 FITNESS HASHTAGS ON INSTAGRAM IN 2025
Before you dive into the top 20 most popular fitness hashtags for Instagram, let me tell you something you have probably been turning a blind eye toâŠ
Instagram is not helping your business.
Instagram is mugging you in broad daylight.
Instagram algorithm has been deliberately engineered to squeeze every last cent out of your marketing budget. Its showing your carefully crafted videos to roughly the same number of people who would notice if you screamed into your office refrigerator.
You thought you were building an audience on Instagram?
Nope.
Youâre renting one from landlords who charge you extra just to talk to your own followers.
In other words, you’re doing the digital equivalent of building an expensive vacation home on rented land that could be bulldozed at any moment.
Meanwhile, your customer acquisition costs are skyrocketing and Mark Zuckerberg is laughing in a money-shaped bathtub.
The problem:
đš You donât actually own your Instagram followers data
đš Your organic reach is being held hostage
đš Your Instagram ad spend is spiralling out of control
đš You canât transfer your followers to your best CRM software no matter how many times youâve dreamed about an “export” button
The solution:
đ„ Stop relying on Instagram treatinng you like an ATM
đ„ Lower your customer acquisition costs without selling your kidney
đ„ Build a marketing strategy with assets you own
đ„ Master digital marketing so your sales skyrocket without depending on paid ads
I run some of the best digital marketing strategy workshops that will teach you how to ditch the algorithmic extortion racket and create a marketing system that actually works for you.
Because let’s be honest, if youâre still throwing money at Instagram ads hoping for different results, thatâs not marketing. Thatâs like calling your abusive ex at 2 AM: desperate, expensive, and guaranteed to end in disappointment.
Letâs craft the best digital marketing plan and social media strategy that boosts sales and customer lifetime value.
The top 20 most popular fitness hashtags on Instagram uncovered by some of our best Instagram virtual assistants.
THE TOP 20 MOST POPULAR FITNESS HASHTAGS ON INSTAGRAM IN 2024
âïž Popular this month: the world’s top 25 female fitness influencers on Instagram
20. #physique
The #physique hashtag is one of the top 20 most popular hashtags on Instagram used in 21.5+ million posts.
19. #surfing
The #surfing hashtag is one of the top 20 most popular hashtags on Instagram used in 22.1+ million posts.
We added #surfing to this list as millions of people around the world #surf as a fitness activity.

Alex Hayes surfing Australia most followers Instagram ranking list
Editor’s pick: the worldâs top 25 most popular athletes on Instagram
18. #swimming
The #swimming hashtag is one of the top 20 most popular hashtags on Instagram used in 28.1+ million posts.
“As Instagram is showing content to just a few of your followers, forget about hashtags and invest in proven marketing strategies and activities that drive real sales in channels you fully control”
Mau – Senior digital marketing specialist at eDigital.Â
17. #powerlifting
The #powerlifting hashtag is one of the top 20 most popular hashtags on Instagram used in 28.2+ million posts.

#powerlifting a popular fitness hashtag on Instagram @mlgary72 featuring the new Eleiko logo and the new SBD logo
â Most read today: the top 25 most popular travel hashtags on Instagram
16. #pilates
The #pilates hashtag is one of the top 20 most popular hashtags on Instagram used in 30+ million posts.

Jen Esquer top fitness trainer yoga pilates popular Instagram influencer
Fitness creators also checked out some of the top 25 most-followed British people on Instagram
15. #walking
The #walking hashtag is one of the top 20 most popular hashtags on Instagram used in 30.6+ million posts.
Fitness creators are also using some of the top 25 most popular hashtags on TikTok
14. #fitnessgirl
The #surfing hashtag is one of the top 20 most popular hashtags on Instagram used in 35.7+ million posts.
Related: #fitgirl – #fitmom – #fitgirls – #fitchick – #gymgirl – #fitnessgirls – #fitgirlsguide – #fitwomen – #fitgirls_insp

Chloe Ting is one of the top 25 most popular Australians on Youtube – fitness workout meme
Fitness creators are also using some of the top 25 most popular healthy food hashtags for Instagram
13. #boxing
The #boxing hashtag is one of the top 20 most popular hashtags on Instagram used in 37.5+ million posts.
Marketers are also reading the top reasons why good people do bad things
12. #cycling
The #cycling hashtag is one of the top 20 most popular hashtags on Instagram used in 44.4+ million posts.
Related: #cyclinglife
Fitness creators are also using some of the top 25 most popular yoga hashtags on Instagram – ranking list
11. #fitnessjourney
The #fitnessjourney hashtag is one of the top 20 most popular hashtags on Instagram used in 47.1+ million posts.

#fitnessjourney a popular fitness hashtag on Instagram. Photo: Kelsey Oloughlin @mindof_kels – Diaphragmatic Breathing (belly breathing) for pregnant women. Related: The best yoga exercises for lungs.
Combine #fitnessjourney with: #fitspiration – #fitnesslife – #fitnesslifestyle – #fitnessgoals
Just in: the world’s top 10 most popular fitness apps
Next: the top 10 fitness hashtags on Instagram or the top 25 fitness hashtags on Instagram
You do a lot!
You help people get fitter, teach them how to do squats, show them the best hip thrusts, provide them with the best lunges sessions, correct their mountain climbers, give them the motivation to complete tough bike crunches and offer them instructions to do wall sits, graveyards or tricep dips correctly. Y
You deserve to have a real marketing strategy that showcases the top benefits of your service for your potential customers!
âȘ Expert tip: Add popular hashtags to your Instagram videos and stories to increase your chances of being displayed on the Instagram Explore page using the hashtag sticker (you can only add one hashtag) or use the text tool (you can add up to 10 hashtags), you can even hide them by placing a sticker on top of them or use the colour tool to make the hashtags invisible but still findable” Mau
Trending this week:Â The world’s top 10 most popular fitness apps
Next: the top 10 fitness hashtags on Instagram or the top 25 fitness hashtags on Instagram
Conclusion
Whether you hashtag or not, Instagram will only show your fitness posts to a few of your followers.
It sucks, I know.
That’s why you need to invest your limited time, money and resources in proven marketing strategies that bring real sales to your fitness business.
Final note: Are your marketing costs through the roof?
If your customer acquisition costs are climbing faster than a startup founderâs ego (after a successful IPO), and youâre hooked on paid ads like a reality TV star drama or a Tinder date who keeps accepting your dinner invites but never calls you back.
If that sounds like your situation, you should contact us.
Our exclusive digital marketing strategy workshops will mercilessly dissect your marketing, expose all the weak spots, and show you how to ditch the social media algorithms chokehold and build a marketing engine you actually own.
Weâll shake up your team’s thinking, drop fresh ideas and turn your marketing from âmehâ to money-making.
Ready to stop burning cash and start making it? Hit us up! We offer:
đ„ Digital Marketing Strategy. Because hope is not a plan.
đ„ Online Ads (Google, Social, Remarketing). The art of spending money wisely for once.
đ„ Social Media Marketing Training. So you stop posting into the void.
đ„ SEO Strategy & Execution. Because if Google doesnât know you exist, do you even?
đ„ Influencer & Celebrity Marketing. Get people with clout to talk about you.
đ„ Branding & Logo Design. So you donât look like a dodgy side hustle.
đ„ Consumer Giveaways & Competitions. Because people will do anything for free stuff.
đ„ Email Marketing & Drip Sequences. Slide into inboxes the right way.
đ„ Conversion Rate Optimisation. Turn window shoppers into actual buyers.
Ready to start marketing like a boss? letâs talk. đ
THE TOP 20 MOST POPULAR FITNESS HASHTAGS ON INSTAGRAM IN 2025
Considered one of the best marketing consultants in Sydney (and not just by Mauâs mom), Mau delivers killer digital marketing strategy workshops and best social media training so good, even your grandpa will get it.
5k+ smart marketers who love stealing good ideas receive Mauâs weekly email, while others tired of guessing use Mauâs Digital Marketing Plan and Social Media Plan templates.
Mau is travelling the đ âïž probably posting questionable travel choices on TikTok or YouTube