Support us 😍

Our mission: To provide marketers with free content while we avoid getting real jobs.

Your impact: Your support pays for our content manager’s existential crisis each morning as she frantically updates this article so you can get these “insights” without paying a dime.

The honest truth: Without your donation, we might have to face the prospect of putting up a paywall like every other content site on earth.

Donate now because Sia (popular Aussie singer on YouTube) isn’t returning our calls about investing in our business model and we’ve already maxed out our crappy bank’s credit limit.

But hey, don’t just donate 10 bucks! that barely covers our content manager’s neurological side effects after updating 92846 articles in the last year.

😉

THE TOP 20 AUSTRALIAN WOMEN ON YOUTUBE IN 2025

The top 20 Australian women on YouTube in 2025. The top 20 most-followed Australian YouTube female video creators ranked by most subscribers. The top 20 most popular Aussie women YouTubers in 2025.

This article was brought to you by Mau, a Senior YouTube marketing Specialist at eDigital.

THE TOP 20 AUSTRALIAN WOMEN ON YOUTUBE IN 2025

Before you check out some of these top 20 most popular Australian women on YouTube, let me tell you something you may find hard to admit:

Social media platforms are not helping your business.

They are mugging you in broad daylight.

Their algorithms have been deliberately engineered to squeeze every last cent out of your marketing budget. They are showing your carefully crafted videos to roughly the same number of people who would notice if you screamed into your office refrigerator.
You thought you were building an audience on social media?

Nope.

You’re renting one from landlords who charge you extra just to talk to your own followers.
In other words, you’re doing the digital equivalent of building an expensive vacation home on rented land that could be bulldozed at any moment.

Meanwhile, your customer acquisition costs are skyrocketing and social media platforms are laughing in a money-shaped bathtub.

The problem:
❌ You don’t actually own your social media followers data
❌ Your organic reach is being held hostage
❌ Your social media ad spend is spiralling out of control
❌ You can’t transfer your followers to your best CRM software no matter how many times you’ve dreamed about an “export” button

The solution:
✅ Stop relying on social media platforms treating you like an ATM
✅ Lower your customer acquisition costs without selling your kidney
✅ Build a marketing strategy with assets you own
✅ Master digital marketing so your sales skyrocket without depending on paid ads

I run some of the best digital marketing strategy workshops that will teach you how to ditch the algorithmic extortion racket and create a marketing system that actually works for you.

Because let’s be honest, if you’re still throwing money at social media ads hoping for different results, that’s not marketing. That’s like calling your abusive ex at 2 AM: desperate, expensive, and guaranteed to end in disappointment.

Let’s craft the best digital marketing plan and social media strategy that boosts sales and customer lifetime value.

THE TOP 20 MOST POPULAR AUSTRALIAN WOMEN ON YOUTUBE 2025 – LIST

Ready to find out the top 20 Australian women with the most success on YouTube?

These top Australian female video creators on YouTube touch many industries and can be influential partners for key brands. Some of the industries they can work with include food, travel, luxury fashion, cosmetics, fitness, comedy, art, education and dancing among others.

Fans of popular Aussie women on YouTube also checked out the top 10 Australian female sports athletes on Instagram.

20. Kawaii Kurnicorn (Holly)

Holly of Kawaii Kurnicorn channel, is one of the most popular Australian female YouTubers with 3.4+ million subscribers.

@kawaiikunicorn

Holly plays games, tell stories, and try to make you laugh.

Marketers are reviewing the top 10 most followed Australian female athletes on Instagram.

19. Funformi

Funformi is one of the most popular Aussie female Youtubers with 3.5+ million subscribers.

Fundormi is a Australian female YouTuber who enjoys playing with kids’ toys.

The channel was formerly known as Candy.

The Funformi channel seems to be archived as the last video was uploaded two years ago with just a 30k views.

⚡️Trending this week: how to write a social media strategy

18. Tina Yong

Tina Yong is one of the most popular Australian women on Youtube with 3.8+ million subscribers.

@tina_yong

Tina Yong is a popular Australian beauty and makeup artist on YouTube based in Sydney & Singapore.

Tina creates content about makeup, lifestyle, beauty, fashion, food, crafts and travelling. Tina’s down-to-earth personality has set her apart from other Aussie women on YouTube who seem more focused on looks and fame than really helping people.

Tina also owns her own eyelash business called: The Petite Club.

Tina Yong revealed that for the 28 days between (9th Sep – 6th Oct 2020) her channel had a RPM of USD$7.57 with an estimated revenue of USD$10.2k.

The most popular Australian females on YouTube influence thousands of consumer choices from what they buy, where they go on holiday, what causes to donate to, what to wear, what companies to follow, what to eat and how to be healthy.

No doubt, they have the power to increase sales as long as there is a right fit.

17. Mocha Pom

Mocha Pom is one of the most popular Aussie female Youtubers with 3.9+ million subscribers.

@MochaPom

Mocha Pom is also one of the top 10 most-followed Australians on TikTok.

Mocha the Pomeranian dog who lives alongside her owners in Melbourne, Australia, where the YouTube and TikTok famous dog has million followers.

Popular this month: how to write the best video production brief template

16. Grace Mulgrew

Grace Mulgrew is one of the most-followed Australian women on Youtube with 3.9+ million subscribers.

@GracesWorld

Grace Mulgrew is the popular Aussie woman behind the “Grace World” channel on YouTube.

15. Nicole McPherson

Nicole McPherson is one of the most-followed Australian women on Youtube with 4.7+ million subscribers.

@movewithnicole

Nicole is a Certified Pilates & Certified Yoga Instructor (RYT 200).

As a former dancer and gymnast, this popular Aussie woman on YouTube has a passion for movement.

McPherson was a professional Latin Ballroom Dancer and taught Ballroom dancing to adults.

When Nicole retired from competitive dancing in 2017, she began teaching Barre and Pilates in studios and gyms in Sydney, Australia.

Related: the top 25 yoga hashtags on Instagram

THE TOP 150 MOST POPULAR AUSTRALIANS WOMEN ON YOUTUBE – PREMIUM LIST

Get this exclusive list of the top 150 most popular Australian women on YouTube.

This premium list ready on Google Sheets includes:

• Name
• Direct links to their correspondent YouTube channel
• Number of followers
• Occupation

This unique list is used by professional marketers to cherry-pick popular Australian female YouTubers for their influencer marketing campaigns.

This exclusive list is also used by business owners who want to sell premium services and  top products to some of the most-followed Australian women on YouTube.

This list will help you:

• Access the top 150 most-followed Australian women on Youtube
• Visit their correspondent’s YouTube channel
• Track your outreach efforts
• Add any notes or comments
• Collaborate and share this list with other team members

How to get this list – steps:

• Complete payment on PayPal.
• Once payment is completed, PayPal will show you a “Go back to merchant” link.
• Click on that link to be taken to our confirmation page where you will find this premium list.
• Any questions or issues you can always contact us. We respond fast! ⚡️

Get this premium and exclusive list now!

14. Lyanna Kea

Lyanna Kea is one of the most popular Australian female on Youtubers with 4.7+ million subscribers.

@LyannaKea

Lyanna is one of Australia’s top 25 comedians and comedy actors who created one of the most iconic characters on YouTube and  TikTok.

Lyanna Kea is a popular Australian female YouTuber, actors, singer and performer known as “Aunty Kea”. Lyanna is a Melbourne-based comedy content who loves dim sum dishes.

Lyanna Kea had just graduated with a master’s in teaching when she realised three things: she hated being a teacher, she loved acting, and she needed a way to pay rent.

Unfortunately for Kea, those three factors didn’t exactly align—and the onset of COVID-19 only made matters worse. Theatre productions had been shut down across Australia and no one was “allowed to be on set anymore.”

The creator’s solution:

“I just started doing TikToks because I needed to flex that side of my brain and just be creative so I could act, just on a different platform.”

It was the right choice.

Kea’s first few videos attracted a fair number of viewers, but it was a simple singing clip that first went “absolutely dogshit crazy.” “In a blink of an eye,” the creator says, her follower count went from “100,000 to one million.”

That momentum provided the perfect opportunity for Kea to embrace her true passion: comedy.

The Youtuber and TikToker’s hilarious skits quickly garnered a loyal audience, but one character in particular made her a TikTok sensation: Aunty Kea.

Kea describes her tentpole character as “an amalgamation of everyone in my family and then also all of the Asian maternal figures that I grew up knowing all my life.”

Skits featuring Aunty Kea are funny, relatable, and—in many ways—comforting.

They’ve also proven to be a favourite among Kea’s 10 million cross-platform fans; so much so that Aunty Kea now has her very own Screen Australia-funded series called Life of Kea.

Lyanna Kea is known for Three Headed Dragon (2022), Socks in Paradise (2020) and Spooky Memes (2020).

Lyanna’s heritage is Chinese-Malaysian. Lyanna is an alumnus of the Skip Ahead initiative, a mentoring program run by Screen Australia and YouTube Australia.

Marketers checked out the top 25 Australians on Instagram.

13. Ann Reardon

Ann Reardon is one of the top 20 most-followed Australian women on YouTube with 4.9+ million followers.

@howtocookthat

Ann Reardon is the creator and host of “How to Cook That” channel on YouTube.

Reardon is a certified scientist and dietician. After many years in food service, she started the How to Cook That channel out of Sydney, Australia in 2009.

12. Tones and I – Toni Watson

Toni Watson is one of the most popular Aussie female Youtubers  with 5.4+ million subscribers.

@tonesandi

Toni Watson, known professionally as Tones and I, is an Australian female pop singer, songwriter, and indie-pop record producer.

Her breakout song, “Dance Monkey”, was released in May 2019 and reached number one in over 30 countries by the end of 2020.

In 2019, Toni broke the Australian record for the most weeks at number one on the ARIA Singles Chart by any artist with 16 weeks.

By mid-January 2020, Watson’s song “Dance Monkey” had spent its 24th and final week at number one, beating Bing Crosby’s all-time Australian record for his version of “White Christmas”, which spent 22 weeks.

Tones and I was the most awarded female singer at the ARIA Music Awards of 2019, winning four of eight nominations. She is dating former Victorian footballer Jimmy Bedford.

Access our exclusive list of the top 150 most-followed Australian women on YouTube now!

11. Kathleen Belsten

Kathleen Belsten is one of the most-followed Aussie women on Youtubers with 5.5+ million subscribers.

@loserfruit

Kathleen Belsten better known as Loserfruit, is an Australian Twitch live streamer, YouTuber and professional gamer.

Kathleen has the second-most followed channel on Twitch among female gamers, behind only Pokimane.

She posts “Let’s Play” gaming videos on her YouTube channel Loserfruit and on her second channel Lufu and additional gaming videos on her third channel Loserfruit Daily.

Kathleen is a popular Aussie woman on YouTube who creates content focused on the Fortnite battle royale game and its variants.

Kathleen was the second streamer to receive their own Fortnite skin as part of the Fortnite Icon Series, after Ninja.

Belsten was one of the leading streamers to compete in the inaugural Fortnite Summer Smash tournament to be hosted at the Australian Open in 2019.

Kathleen Belsten is sponsored by the American cosmetics and skincare brand: elf and fitness clothing brand: Gymshark. 

Kathleen began her YouTube and Twitch channels by streaming League of Legends. She then moved to Overwatch before moving to more Fortnite-based content at the end of 2017.

Ms Belsten was a member of Click, a since-disbanded group of Australian YouTubers who collaborated on videos that also included LazarBeam, Muselk, Crayator, Bazza Gazza, Tannar, and Prestige Clips. She led a 36-hour-long charity stream in January 2020 with Crayator and Fasffy that raised A$300,000 for the Australian bushfire relief effort, in which many other members and friends of Click also participated.

YouTube creators are learning how to make a video go viral

Fans of popular Aussie women on YouTube also checked out the top 10 Australian female sports athletes on Instagram.

Next: the top 10 Australian women on Youtube or the top 25 Australian women on Youtube

Conclusion

Some of the above popular Australian women on YouTube can help your brand reach new audiences. These top Aussie female Youtubers come from different backgrounds and work in different industries. Check out the whole list and when ready you can also learn how to brief one of these Australian female influencers on YouTube.

Final note: Are your marketing costs through the roof?

If your customer acquisition costs are climbing faster than a startup founder’s ego (after a successful IPO), and you’re hooked on paid ads like a reality TV star drama or a Tinder date who keeps accepting your dinner invites but never calls you back.

If that sounds like your situation, you should contact us.

Our exclusive digital marketing strategy workshops will mercilessly dissect your marketing, expose all the weak spots, and show you how to ditch the social media algorithms chokehold and build a marketing engine you actually own.

We’ll shake up your team’s thinking, drop fresh ideas and turn your marketing from “meh” to money-making.

Ready to stop burning cash and start making it? Hit us up! We offer:

✔ Digital Marketing Strategy. Because hope is not a plan.
✔ Online Ads (Google, Social, Remarketing). The art of spending money wisely for once.
✔ Social Media Marketing Training. So you stop posting into the void.
✔ SEO Strategy & Execution. Because if Google doesn’t know you exist, do you even?
✔ Influencer & Celebrity Marketing. Get people with clout to talk about you.
✔ Branding & Logo Design. So you don’t look like a dodgy side hustle.
✔ Consumer Giveaways & Competitions. Because people will do anything for free stuff.
✔ Email Marketing & Drip Sequences. Slide into inboxes the right way.
✔ Conversion Rate Optimisation. Turn window shoppers into actual buyers.

Ready to start marketing like a boss? let’s talk. 🚀

THE TOP 20 MOST FOLLOWED AUSTRALIAN WOMEN ON YOUTUBE IN 2025

was brought to you by Mau

Considered one of the best marketing consultants in Sydney (and not just by Mau’s mom), Mau delivers killer digital marketing strategy workshops and best social media training so good, even your grandpa will get it.

5k+ smart marketers who love stealing good ideas receive Mau’s weekly email, while others tired of guessing use Mau’s Digital Marketing Plan and Social Media Plan templates.

Mau is travelling the 🌎 ✈️ probably posting questionable travel choices on TikTok or YouTube