THE NEW PUMA CAT LOGO PNG IN 2024
The new Puma cat logo png 2024. The latest Puma cat icon on a transparent background large and small pixel sizes free download HD. The current official Puma cat symbol aesthetics.
Brought to you by Mau, a Senior logo designer and Digital Marketer at eDigital.
THE NEW PUMA CAT LOGO PNG IN 2024
The new Puma cat logo png is one of the world’s most recognised athletic clothes logos, Puma is also one of the most popular brands on Instagram.
THE NEW PUMA CAT LOGO PNG LARGE SIZE ON A TRANSPARENT BACKGROUND
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The new Puma cat logo PNG large size. Free download.
PUMA CAT LOGO’S OFFICIAL COLOUR
The new Puma cat logo’s official colour is a very dark shade of pink-red.
HTML colour code is: #1E191A
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“When using this new Puma logo for your website, make sure you compress the image so it is light helping your webpage to load faster”
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ABOUT THE OFFICIAL PUMA CAT LOGO
Have you ever wondered how PUMA’s jumping cat logo was born and advanced to one of the most famous trademarks in the world today?
When Rudolf Dassler founded his own shoe manufacturing company in 1948, he first named it “RUDA” – a combination of the first two letters of his first and last name. Fortunately, he quickly dismissed the idea and picked the name “PUMA”. Helmut Fischer remembers why:
“Rudolf’s vision was that all of his products would embody the characteristics of a Puma cat: speed, strength, suppleness, endurance and agility – the same attributes that a successful athlete needs as well.”
While the first Puma logo of 1948 did not quite reflect this agility, a more fashionable combined word and picture logo was introduced in 1957.
But it was not until 1967 that the first version of today’s Puma logo was created as we know it today.
“Rudolf’s son Gerd Dassler was friends with the caricaturist Lutz Backes, who was assigned to design a new Puma cat logo”, Helmut remembers.
Backes was offered a cent of every Puma item sold with his logo but decided to charge the company 600 marks for this job. In addition, he got a pair of shoes and a sports bag.
“Lutz would have become a multi-millionaire if he had agreed to receive commissions instead of this one-off payment.”
Soon after, the cat started to appear on many Puma products, but slightly changed over the years: The cat’s eye and nuzzle are gone and the ears are more pronounced today.
THE NEW PUMA CAT LOGO PNG SMALL SIZE ON A TRANSPARENT BACKGROUND
The new Puma cat logo PNG small size. Free download.
OTHER PUMA LOGO STYLES
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ABOUT PUMA BRANDING
Sport is Puma’s brand identity. This makes Puma passionate about designing, developing, selling and marketing footwear, apparel and accessories. For 70+ years, Puma has made history as a creator of designs for the fastest athletes on the planet: We enhance sports such as football, running and training, golf, basketball and motorsports with performance and sport-inspired lifestyle products.
Headquartered in Herzogenaurach, Germany, PUMA’s 14k+ employees push sports and culture forward around the world.
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PUMA’S BRAND STRENGTH
Puma draws from their unique heritage in sports and our high credibility in the latest lifestyle trends. To stay on track, Puma build partnerships with some of the most elite athletes, such as sprint legend Usain Bolt and star footballer Neymar Jr. (One of the world’s most followed sports athletes on Instagram).
To connect with young trend-setting audiences, Puma has developed a unique way of working with some of the world’s most popular influencers in sports, music, culture and fashion such as DeadMau5, the Weeknd, Kylie Jenner, Dara (Bulgarian Singer), JAY-Z, Cara Delevingne, Selena Gomez, Skepta (British MC and rapper), Teodora (Serbian singer) and Dua Lipa (One of the most popular Brits on Instagram).
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WHO DESIGNED THE NEW PUMA CAT LOGO?
The new Puma cat logo was designed by caricaturist Lutz Backes.
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The new official Puma cat logo encompasses a brand that reflects aspects many people strive for in their lives: Bravery, Confidence, Determination and Joy. Puma’s ability to have its brand image capture these values allows consumers to identify with Puma not only for their products but for the image that its brand embodies too.
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- Strategic planning for social media and other digital marketing channels.
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THE LATEST OFFICIAL PUMA CAT LOGO PNG IN 2024
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