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THE NEW INSTAGRAM LOGO WHITE PNG IN 2025

The new Instagram logo white PNG in 2025. The latest Instagram logo white large and small pixel HD sizes on a transparent background. The current official Instagram logo white design aesthetics.

Written by Mau, a Senior Logo Designer and marketer at eDigital.

Marketers using this latest Instagram logo are also using some of the best apps and bots for real Instagram followers.

THE NEW INSTAGRAM LOGO WHITE PNG IN 2025

Before you start using the new Instagram logo white PNG, let me tell you something you may find hard to admit:

Instagram is not helping your business.

Instagram is mugging you in broad daylight.

Instagram algorithm has been deliberately engineered to squeeze every last cent out of your marketing budget. Its showing your carefully crafted videos to roughly the same number of people who would notice if you screamed into your office refrigerator.

You thought you were building an audience on Instagram?

Nope.

You’re renting one from landlords who charge you extra just to talk to your own followers.

In other words, you’re doing the digital equivalent of building an expensive vacation home on rented land that could be bulldozed at any moment.

Meanwhile, your customer acquisition costs are skyrocketing and Mark Zuckerberg is laughing in a money-shaped bathtub.

The problem:
❌ You don’t actually own your Instagram followers data
❌ Your organic reach is being held hostage
❌ Your Instagram ad spend is spiralling out of control
❌ You can’t transfer your followers to your best CRM software no matter how many times you’ve dreamed about an “export” button

The solution:
✅ Stop relying on Instagram treating you like an ATM
✅ Lower your customer acquisition costs without selling your kidney
✅ Build a marketing strategy with assets you own
✅ Master digital marketing so your sales skyrocket without depending on paid ads

I run some of the best digital marketing strategy workshops that will teach you how to ditch the algorithmic extortion racket and create a marketing system that actually works for you.

Because let’s be honest, if you’re still throwing money at Instagram ads hoping for different results, that’s not marketing. That’s like calling your abusive ex at 2 AM: desperate, expensive, and guaranteed to end in disappointment.

Let’s craft the best digital marketing plan and social media strategy that boosts sales and customer lifetime value.

The current Instagram logo white PNG transparent was revealed on the 23rd of May 2022.

Instagram decided to update its logo, colours, typeface and other brand elements with a refreshed visual identity.

This is the latest Instagram logo white available to everyone.

THE NEW INSTAGRAM LOGO WHITE PNG IN 2025

The new Instagram logo white PNG in different sizes: small, medium and large.

Plus some cool Instagram white logos on gradient colour backgrounds.

SMALL SIZE – NEW INSTAGRAM LOGO WHITE

The current official Instagram logo white PNG small size on a transparent background.

Steps:

  • Right click on the small size Instagram logo white PNG
  • Select “Save as”
  • Viola!
  • You now have the new Instagram logo PNG white small size
Instagram logo white PNG small size

Instagram logo white PNG small size

You can also use the new Instagram logo black PNG

Other popular related logos:

About the new white Instagram logo

The latest Instagram logo “white version” may remind you a camera so minimalist it forgot most of its parts.

This funny white version of the current official Instagram logo is essentially the skeletal remains of photography – a square with a circle inside and a tiny dot.

It’s like a camera designed by a 4 y.o. kid and tried to recreate it using only dental floss and a marshmallow.

You may see this newest Instagram logo white following you to only show you what your ex had for lunch.

This official white Instagram logo is basically the corporate equivalent of invisible ink – “We’re here, but not really.” It’s so devoid of personality it makes vanilla seem spicy.

In the pantheon of bland design, this current white Instagram logo sits on a throne made of unseasoned chicken and unflavored durian.

This new Instagram logo white is the visual representation of a marketer saying “I want to stand out” while wearing beige at a beige convention in a beige room.

This latest white Instagram logo’s trying so hard to be elegant that it forgot to be interesting – like listening to Nicole Kidman and Victoria Beckham responses on interviews.

You may want to use the white Instagram logo when you want your app to blend seamlessly into the void of your iPhone’s sixth page of “apps I never use but can’t bring myself to delete.”

Want to design your own logo? Check out some of the best logo design software

Is your Instagram marketing all over the place and needs strategic direction? Contact us today.

⭐️ To find the new Instagram logo white with a full colour gradient background, please visit the new Instagram Logo PNG (full colour)

MEDIUM SIZE – NEW INSTAGRAM LOGO WHITE

The current official Instagram logo white PNG medium size on a transparent background.

Steps:

  • Right click on the medium size Instagram logo white PNG
  • Select “Save as”
  • Viola!
  • You now have the new Instagram logo PNG white medium size
Instagram logo white PNG medium size

Instagram logo white PNG medium size – 450×450 pixels

You can also use the new Instagram logo black PNG

Other popular related logos:

Need the new Instagram logo to be printed somewhere? New Instagram Logo SVG Vector for print

LARGE SIZE – NEW INSTAGRAM LOGO WHITE

The current official Instagram logo white PNG large size on a transparent background.

Steps:

  • Right click on the large size Instagram logo white PNG
  • Select “Save as”
  • Viola!
  • You now have the new Instagram logo PNG white large size
Instagram logo white PNG large size

Instagram logo white PNG large size – 900 x 899 pixels

You can also use the new Instagram logo black PNG

Other popular related logos:

Instagram influencers using this new Instagram logo are also using some of this year’s top 10 social media marketing trends.

THE NEW INSTAGRAM LOGO WHITE WITH A RED COLOUR GRADIENT BACKGROUND

The current official Instagram logo white PNG on a red background.

Steps:

  • Right click on the Instagram logo white PNG on a red background
  • Select “Save as”
  • Viola!
  • You now have the new Instagram logo PNG white on a red background
Instagram logo png white with red colour gradient background

Instagram logo PNG white with red colour gradient background

You can also use the new Instagram logo black PNG

Other popular related logos:

THE NEW INSTAGRAM LOGO WHITE ON A GREEN GRADIENT BACKGROUND

The current official Instagram logo white PNG on a green background.

Steps:

  • Right click on the Instagram logo white PNG on a green background
  • Select “Save as”
  • Viola!
  • You now have the new Instagram logo PNG white on a green background
new Instagram logo white green background png

new Instagram logo white green background png

You can also use the new Instagram logo black PNG

Other popular related logos:

Instagram fans using this current official Instagram logo also checked the world’s top 25 female fitness influencers on Instagram.

When to use the new Instagram logo white

The new Instagram white logo can be an effective design choice for several reasons:

  1. Clarity: The white Instagram logo on a dark background can be easier to read and more visually striking than a dark logo on a light background.
  2. Versatility: The new white Instagram logo can be used on a variety of different backgrounds, making it a versatile design choice that can be adapted to many different contexts.
  3. Minimalism: The new white Instagram logo can have a minimalist and elegant look, which can be particularly effective for brands that want to project a sense of simplicity and sophistication.
  4. Timelessness: The new white Instagram logo can be a timeless design choice, as they are less likely to go out of fashion or look dated compared to logos with more complex colour schemes.
  5. Accessibility: The new white Instagram logo can also be more accessible for people with colour vision deficiencies, as they rely on contrast rather than colour to create visual impact.

Marketers using this latest Instagram logo are also using some of the best apps and bots for real Instagram followers.

Conclusion

Using the new Instagram logo white PNG can be a smart choice for a brand looking to promote its Instagram account in a black or dark background.

But, as said previously, the latest Instagram algorithm has been deliberately designed to lower your organic reach so you have to pay for ads to reach your followers.

Therefore, you should design a digital marketing strategy to that brings leads and sales from channels you fully own such as your website or app.

Final note: Are your marketing costs through the roof?

If your customer acquisition costs are climbing faster than a startup founder’s ego (after a successful IPO), and you’re hooked on paid ads like a reality TV star drama or a Tinder date who keeps accepting your dinner invites but never calls you back.

If that sounds like your situation, you should contact us.

Our exclusive digital marketing strategy workshops will mercilessly dissect your marketing, expose all the weak spots, and show you how to ditch the social media algorithms chokehold and build a marketing engine you actually own.

We’ll shake up your team’s thinking, drop fresh ideas and turn your marketing from “meh” to money-making.

Ready to stop burning cash and start making it? Hit us up! We offer:

✔ Digital Marketing Strategy. Because hope is not a plan.
✔ Online Ads (Google, Social, Remarketing). The art of spending money wisely for once.
✔ Social Media Marketing Training. So you stop posting into the void.
✔ SEO Strategy & Execution. Because if Google doesn’t know you exist, do you even?
✔ Influencer & Celebrity Marketing. Get people with clout to talk about you.
✔ Branding & Logo Design. So you don’t look like a dodgy side hustle.
✔ Consumer Giveaways & Competitions. Because people will do anything for free stuff.
✔ Email Marketing & Drip Sequences. Slide into inboxes the right way.
✔ Conversion Rate Optimisation. Turn window shoppers into actual buyers.

Ready to start marketing like a boss? let’s talk. 🚀

THE NEW INSTAGRAM LOGO WHITE PNG IN 2025

was brought to you by Mau
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Considered one of the best marketing consultants in Sydney (and not just by Mau’s mom), Mau delivers killer digital marketing strategy workshops and best social media training so good, even your grandpa will get it.

5k+ smart marketers who love stealing good ideas receive Mau’s weekly email, while others tired of guessing use Mau’s Digital Marketing Plan and Social Media Plan templates.

Mau is travelling the 🌎 ✈️ probably posting questionable travel choices on TikTok or YouTube