THE TOP 10 MOST POPULAR SPOTIFY PODCASTS IN 2024

Find below the top 10 most popular Spotify podcasts in 2024. The top 10 most listened Spotify podcasts of the year – ranking list 2024.

By Mau, a Senior Podcast Marketing Specialist at eDigital.

THE TOP 10 MOST POPULAR SPOTIFY PODCASTS IN 2024

Before you start checking the top 10 most popular Spotify podcasts in 2024let me tell you something you probably have been turning a blind eye to…

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THE TOP 10 MOST POPULAR SPOTIFY PODCASTS IN 2024

Spotify’s list is strong on celebrity chat shows (particularly its own).

You also see on Spotify’s list a bias toward its content.

Four of the top ten shows are Spotify originals. This is slightly less egregious than last year when the streamer’s end-of-year list consisted of only five shows, four of which were Spotify’s.

But even then, that was explained by the fact that because Spotify’s shows were exclusive to the platform, the streams of those podcasts were concentrated in one place.

That changed this year, with Spotify backing away from the exclusivity model and making many of its podcasts wide, including top-ten rankees Anything Goes and Serial Killers.

It is possible that factors like in-platform marketing of those shows and residual listener habits played a role in elevating those shows.

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10. TED Talks Daily

Every weekday, TED Talks Daily brings you the latest talks on Spotify.

You can listen to host and journalist Elise Hu for thought-provoking ideas on every subject imaginable – from Artificial Intelligence to Zoology, and everything in between – given by the world’s leading thinkers and creators.

With TED Talks Daily, you can find some space in your day to change your perspectives, ignite your curiosity, and learn something new.

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According to a study by Cumulus and Signal Hill, Apple’s podcast listeners’ median age is 37 a bit younger than Apple’s 41 y.o.

9. The Diary Of A CEO with Steven Bartlett

The Diary Of A CEO’ podcast provides a journey into the the stories and untold dimensions of some of experts across different industries. 

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8. Serial Killers

Get a rare glimpse into the minds and methods of sadistic murderers.

From notorious names like Jeffrey Dahmer and John Wayne Gacy to lesser-known killers like “Death House Landlady” Dorothea Puente, what turns a regular person into a predator?

Serial Killers is a Spotify Original podcast.

New episodes Mondays

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7. This Past Weekend w/ Theo Von

Theo Von grew up in the stray animal belt of southern Louisiana.

Theo was a child there and became an adult slowly there.

He can be seen and heard weekly on his podcast: This Past Weekend, where he talks with guests and with himself, and with his listeners who he truly loves.

Theo is one of the most popular American comedians and has comedy specials on Netflix.

If you want to know how Theo is doing he is probably doing the best he can; which varies.

He currently resides in Nashville and Los Angeles.

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6. Crime Junkie

Crime Junkie is a weekly true crime podcast dedicated to giving you a fix. Every Monday, Ashley Flowers will tell you about whatever crime she’s been obsessing over that week in a way that sounds like you’re sitting around talking crime with your best friends.

The storytelling is straightforward and free of rabbit holes so the cases stay suspenseful and are easy to follow.

If you can never get enough true crime… Congratulations, you’re a Crime Junkie!

The Crime Junkie podcast is also one of this year’s top 10 most popular Apple podcasts

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5. On Purpose with Jay Shetty

Jay Shetty hosts the On Purpose podcast, a popular Mental Health podcast.

On Purpose podcasts tries to make you happier, healthier and more healed. 

Jay believes that when you feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace.

Jay interviews experts, celebrities, thought leaders and athletes so that you can grow your mindset, build better habits and uncover a side of them we’ve never seen before.

New episodes every Monday and Friday.

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4. Anything goes with Emma Chamberlain

Emma prefers to share her thoughts on a podcast rather than a physical human being recorded from the comfort of her bed…and some other fun places, emma talks at length about whatever is on her mind every week.

Anything really does go on this podcast.

Sometimes philosophy, sometimes a random stories, advice, fun interviews.

You will never know what you are going to get, but that’s what keeps it interesting.

Anything goes new episodes are shared every Thursday and Sunday, video available only on Spotify.

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3. Huberman Lab

In 2021, Dr. Huberman launched the Huberman Lab podcast. The podcast is frequently ranked in the top 10 of all podcasts globally and is often ranked #1 in the categories of Science, Education, and Health & Fitness.

Alongside hosting the Huberman Lab podcast, Andrew Huberman is the co-founder of Scicomm Media, and actively invests in and advises a handful of businesses.

The Huberman Lab podcast is also one of this year’s top 10 most popular Apple podcasts

Andrew Huberman, Ph.D., is a neuroscientist and tenured professor in the department of neurobiology, and by courtesy, psychiatry and behavioral sciences at Stanford School of Medicine. He has made numerous significant contributions to the fields of brain development, brain function and neural plasticity, which is the ability of our nervous system to rewire and learn new behaviors, skills and cognitive functioning.

Huberman is a McKnight Foundation and Pew Foundation Fellow and was awarded the Cogan Award in 2017, given to the scientist making the most significant discoveries in the study of vision. His lab’s most recent work focuses on the influence of vision and respiration on brain states such as fear and high attention focus and developing rapid and effective tools for mitigating stress and improving sleep and other physiological metrics.

Work from the Huberman Laboratory at Stanford School of Medicine has been published in top journals including Nature, Science and Cell and has been featured in TIMEBBCScientific AmericanDiscover and other top media outlets.

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2. Call Her Daddy

Call Her Daddy started as a podcast and evolved into a global movement.

Alex Cooper bulldozed a lane of her own, spitting in the face of misogyny and putting a modern twist on feminism.

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1. The Joe Rogan Experience

The Joe Rogan Experience podcast is a long form conversation hosted by comedian Joe Rogan with friends and guests that have included comedians, actors, musicians, MMA fighters, authors, artists, and beyond. 

Joe Rogan Experience popular Spotify podcast

Joe Rogan Experience popular Spotify podcast

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On Spotify, you see its young audience at play.

Alex Cooper, Emma Chamberlain, and Theo Von all clocked top spots. It’s not where you go to listen to NPR — not only are there no NPR shows in the top 10, but there are only two (short shows Up First and NPR News Now) currently in Spotify’s top 100.

For better or worse, it speaks to Spotify’s new podcast strategy that leans heavily on celebrity chat shows.

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Despite the reach of conservative talk pods like “The Ben Shapiro Show” and “The Dan Bongino Show”, none of them appear on this list (although Cumulus Podcast Network, which distributes both, was in Apple’s top ten free channels). Perhaps, though, that listening is happening on YouTube or on Daily Wire’s app, which is ranked 11th in the news category in the App Store.

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CONCLUSION

Digital marketing strategies like Google Ads, SEO, social media marketing, email campaigns, and content promotion help Spotify podcasters reach a wider audience. Well-crafted and well-executed digital marketing is essential for growing a listener base and increasing your Spotify podcast visibility; enabling your Spotify podcast to expand its reach, engage with your audience, build your podcast brand, and ultimately grow their podcast’s audience, monetise it and make it popular. 

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THE TOP 10 MOST POPULAR SPOTIFY PODCASTS IN 2024

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