THE BEST 6 SOCIAL MEDIA FOR GOVERNMENT  – CONFERENCES AND SUMMITS IN 2024

Find below the best 6 Social Media conferences for Government employees in 2024. The top 6 public sector social media summits, congresses & forums in 2024.

Brought to you by Mau, Global Head of Marketing Strategy and training facilitator at eDigital.

THE BEST 6 SOCIAL MEDIA FOR GOVERNMENT  – CONFERENCES AND SUMMITS IN 2024

Before you send your team to a social media conference for government employees in 2024let me tell you something you probably have been turning a blind eye to…

Social media is not helping your government department

  • All social media platforms are “money extraction” machines. Their business model is to make money from you.
  • Social media platforms’ algorithms have been deliberately designed to lower your organic reach so you have to pay for ads to reach your followers. That’s why only 5% of your followers may see your posts (If you are lucky!)
  • You keep trying to build audiences you will never own on social media.
  • You cannot transfer your hard-earned social media followers to your best CRM software.
  • Your customer acquisition costs from social media ads are through the roof.

The solution

Social media conferences will not solve your unique government department’s social media challenges and issues.

What you need is tailored social media training for unique Government employees that will help you:

  • Reach and excite the audiences you care for.
  • Lower customer acquisition costs.
  • Minimise dependency on paid media.
  • Build a marketing engine with marketing assets and channels you fully own.
  • Craft the best social media strategy for your unique government department’s goals.

THE TOP 5 SOCIAL MEDIA FOR GOVERNMENT AND PUBLIC SECTOR CONFERENCES

6. GSMCON 

Location: Palm Springs, California, USA.

A great social media conference for government if you can make it to Palm Springs, California, with virtual tickets also available.

Don’t miss one of the premier social media conferences in the United States for government agencies.

Participants learn practical skills for managing public sector social media and get unparalleled opportunities to network with agencies across the USA.

Major social networks, industry leaders & experts will share updates and strategies and meet participants.

GSMCON is for communicators, PIOs, elected officials, marketers, law enforcement, emergency managers – everyone from agency leadership to the occasional social media contributor.

Government employees are reading: The best words to use on social media.

5. 8th Annual FST Government Victoria Summit

Location: Melbourne

This summit welcomes technology and digital innovation thought leaders from the public sector to discuss trends that are shaping the future of digital government. Topics include:

  • The state’s whole-of-government digital transformation program
  • The re-engineering of Victoria’s digital resources and capabilities
  • The advancement of omnichannel services and platforms for citizens
  • Data governance and adaptive cybersecurity

Popular this month: Social media’s conversation prism 5.0

4. Social Media Summit – Empowering Government for the Digital Future

Join MORPC, for the annual Social Media Summit. The theme of the forum this year will be Empowering Government for the Digital Future and will focus on best practices around social media including AI and Chat GPT.

Trending this week: What time zones does Instagram Insights use?

3. Comms and Social Media Summit

Comms Room’s 9th Annual Comms and Social Media Leaders’ Summit will give audiences an unmissable opportunity to hear from 3 case study-packed streams on how to maximise the use of the latest trends, technologies and strategies in communications. Delegates will gain tools and strategies to maximise the use of limited resources, develop integrated and omnichannel communications and optimise the customer service and employee experience through impactful and data-backed communications.

Government agencies are booking > Social media training for Government employees

2. Social media strategies summit virtual conference

Get your government department/agency message in front of the right people at the right time with some simple social media strategy decisions. Learn how to make social media content work for your government communications goals. Link.

Walk away with:

  • What to consider when choosing where to publish your government agency’s message.
  • Tips to quickly tweak your content for specific platforms so you don’t have to reinvent the wheel with every message
  • Creative ways to optimise your government content to each social media platform’s specific audience
  • Tools to expand your government’s social media reach organically.

Government employees who read this article also read: The top 25 most popular hashtags on TikTok

1. Government Social Media Conference

The 2024 Government Social Media Conference will be held in person at a venue in Reno-Tahoe, Nevada, USA with virtual tickets also available.

Top marketers are using > Social Media Marketing Plan Template

PUBLIC SERVANTS ATTENDING MY SOCIAL MEDIA TRAINING

  • Administrative Officers
  • Communication Programs Coordinators
  • Community Affairs Officers
  • Community Outreach Associates
  • Community Programs Coordinators
  • Community Service Officers
  • Customer Service Managers
  • Digital Communications Specialists
  • Digital Engagement Officers
  • Digital Media Officers
  • Emergency Managers
  • Health Educators and Officers
  • Marketing and Events Coordinators and Managers
  • Media Relations Officers
  • Outreach managers
  • Press Secretary
  • Programs lead
  • Public Safety Officers
  • Public Affairs Officers
  • Public Information Specialists and Officers
  • Social Media Specialists
  • Social Media Coordinators
  • Senior Program Coordinators and Managers
  • Senior Communication Specialists
  • Strategic Communications advisors
  • Support Officers
  • Web Content Managers

Government employees are reading: The best Social Media Training for the Government.

CONCLUSION

Some of the best social media conferences for government employees are a key training element for staying informed about the evolving world of social media.

The top social media conferences for Government are a great place for networking with other government employees, listening to successful case studies and gaining the knowledge and skills needed to effectively use social media in government operations, public engagement and transparency efforts.

These conferences can ultimately contribute to more efficient, responsive, and accountable government communication.
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THE BEST 5 SOCIAL MEDIA FOR GOVERNMENT CONFERENCES IN 2024

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