BEST SOCIAL MEDIA COURSES IN SYDNEY  2018

Find below some of Sydney’s Best Social Media Marketing Courses. Curated by Mau, eDigital Social Media Specialist.



BEST SOCIAL MEDIA COURSES IN SYDNEY  2018 – THE LIST

eDIGITAL SOCIAL MEDIA MARKETING STRATEGY COURSE

Location: Online custom training session.
Trainer: MAU. Award Winning Digital Marketer and Social Media Trainer at eDigital.
Duration: 1.5 hour Price: $395

ABOUT THIS COURSE:

  • PRIVATE SESSION. This is a private online session that can be tailored to your specific goals. You are welcome to bring your top 3-5 agenda items. You can bring your top questions or key challenges you are facing.
  • CONVENIENT. You sit wherever you want as the session is online via Skype. We send you some dates and time options you can choose from.
  • SHAREABLE! Bring your team members. You can invite as many people you want.
  • BEST STRATEGY FRAMEWORKS. With practical and effective examples, case studies and frameworks, you will learn how to build a successful Social Media Marketing Strategy that generate leads and tangible increases in sales results in the shortest time period.
  • PRACTICAL TIPS. You will be shown top Social Media Marketing best practices, secrets, tricks, tips and tools most marketers do not know about it.
  • OUR EXPERIENCE. If time allows, MAU. will also be talking on how eDigital uses social media, content marketing and SEO best recipe mix to get thousands of visits on this website.

YOU WIL LEARN:

✔︎ How to design your Social Media Marketing Strategy.
✔︎ How to find and target your most profitable customer via Social Media.
✔︎ How to design a consistent and impactful visual brand your most profitable customer would love to follow, like and comment.
✔︎ How to keep an engaged audience that bring more users to follow you.
✔︎ How to create a strong aesthetic, how to compose images and all the Social Media etiquette tips you didn’t know you needed to know.
✔︎ You will also get the chance to put their theories into practice by initiating your own Social Media Marketing Strategy.
✔︎ Free bonus: Have exclusive access to our Social Media Marketing Plan Template.

HOW TO BOOK THIS SOCIAL MEDIA STRATEGY COURSE 

Once payment is completed, we will confirm the date and time options for you to choose from.

social media course sydney



ADVANCED SOCIAL MEDIA MARKETING CERTIFICATION TRAINING by Simplilearn

Become a Certified Social Media Specialist by developing skills that attract traffic to websites, promote and protect online reputation, and build brand awareness.

Simplilearn’s Advanced Social Media Marketing Certification Training Course is aimed at educating and training students in the fast paced growing profession of Social Media Marketing. Students will be learn the most up-to-date and most advanced social media marketing techniques; developing skills in attracting social media traffic to the websites and promoting and protecting brand and online reputation. This course is aimed at learning the impact of e-commerce and how Social media has changed businesses in the field of marketing and communication. This course addresses the concept of online sales channels and how it relates to your existing Social Media goal and micro-goals.

This course will train participants in:
  • Marketing a business through Social Media, drawing more traffic and generating visibility and awareness for a brand or product.
  • Advanced social media communication principles and platforms.
  • Understanding how the emotions of sharing impact social exposure and why social media strategies must originate from a business goal.
  • Identifying potential Social Media Marketing metrics for a campaign by describing the three key areas of business that social media can impact.
  • Understanding the subtle and intricate details of effective Social Media Marketing.
  • Effectively implementing Social Media strategies and tactics and creating marketing campaigns.
  • Identifying the four ways to motivate consumers by listing the three key benefits of storytelling when it comes to consumer engagement.
  • Attracting a larger audience and communicating with influencers.
  • Deploying the latest strategies to plan, execute, and assess a comprehensive and effective social media campaign for corporations, government agencies, or non-profit organizations.
  • Identifying the top social media channels you need to monitor for conversation about your brand and creating a list of KPIs for measurement based on your existing Social Media goals.

Study Options:

  • Self paced learning: 180 days of access to high-quality, self-paced learning content designed by industry experts. USD$299

Promo code: online25 – get 25% off

social media marketing certification training simplilearn banner

DECIDING ON SOCIAL MEDIA MARKETING COURSES

According to the “Top 12 Talent Trends for 2016” by Hays; Social Media and Content Marketing are one of these top skills being demanded by Australian companies.

Whether you want to enhance job prospects, advance your career (get promoted), secure your first Marketing role or simply but equally important attract new clients for your business; I invite you to check out the below list of current social media marketing courses offered in Sydney, Australia.

There are different types of social media marketing courses available in Sydney Australia. Some you earn a certification, bachelor degree or diploma, including:

  • free and paid courses,
  • classes,
  • workshops,
  • bootcamps,
  • Online programs

Modality includes:

  • in-class on-site,
  • online
  • distance (by correspondence) delivery.

SOCIAL MEDIA MARKETING CORPORATE TRAINING & WORKSHOPS AT YOUR OFFICE

Social Media workshops and sessions area great for teams and companies who are looking for face-to-face support to solve both their current strategic challenges or tactical implementation issues. A social media practitioner will come to your office and customise the session or workshop according to your specific business needs. These sessions are premium as they are convenient and highly tailored to your business social media objectives. Top Social Media Marketing In-House course providers:

  • eDigital Agency: MAU. from eDigital Agency runs hands-on, practical and tailored on-site social media training sessions in Sydney, Melbourne and any other major city in Australia. You can choose your specific social media topics and challenges and and he will train your team. Training sessions can include Social media essentials, Facebook marketing and advertising, keyword research for social media, Content marketing Strategy, Visual Social Media Strategy including Pinterest, Instagram, B2B including Linkedin, Slideshare and Blogging Strategy.

ACCREDITED SOCIAL MEDIA MARKETING COURSES WITH OFFICIAL CERTIFICATION AFTER COMPLETION  

Some Registered Training Organisations (RTO’s) based in Sydney offer Social Media courses for a fee. Delivery can be online or classroom type. Check their social media training program and the type of certification you will obtain – they can vary from certificate to diploma, bachelor, masters, etc. There are benefits and disadvantages for each of these options. What you will learn on a generic social media course it is very likely to not be a fit for your current social media challenges and will be out of date very soon as social media platforms quickly evolve.

Greenwich College 

Certificate IV in Marketing and Communication and Diploma of Marketing and Communication  – Specialised content in Social Media Marketing is included on these two qualifications. Online work given and lectures to attend weekly.

Mackleay College

Diploma in Digital Media – Inc social media topics – $30k (12 units – $2500 per unit)

Monarch Institute 

Up to two years completion. Online delivery $4000

The Left Bank School

Diploma of Business (Digital Marketing) – Online Course. $10.500.

University of Technology Sydney

Bachelor of communications Digital and Social Media.

social media marketing courses education sydney

social media marketing courses education sydney

IN-CLASS – SOCIAL MEDIA MARKETING COURSES (MORE THAN ONE DAY)

Franchise Council of Australia

franchise council of australia logo png transparent background

Franchise Council of Australia logo png transparent background

Social Media Couching – $1200 – 3 Full days (9:30am to 4:30pm)

General Assembly Sydney

Digital Marketing 10 week course inc Social Media – $3500

general assembly logo png transparent

general assembly logo png transparent

OrganiseUs

Advance Social Media Strategy Course – two days – $440

SMKsocial media knowledge logo

Social Media Knowledge: Social Media Masterclass – two days course – $1895

social media strategy course sydney smk

social media strategy course sydney smk

St George & Sutherland Community College Sydney 

st george and sutherland community college logo

“Social Media for business” course. Develop a strategy around social media that will get customers engaged and generate leads for you business. BYO Laptop. In this course you will learn:

  • Social Media Channels Overview
  • Market your Business
  • Choosing the right social media channels
  • In-depth look at Facebook, Twitter, Instagram, Pinterest, LinkedIn
  • Social Media Audit
  • Building community
  • Content Management and Strategy
  • Social Media in the workplace

University of New South Wales

university of new south wales logo png transparent background

Sydney Kensington Campus – Social Media and Networking course. Businesses and other organisations increasingly use social media as important means of internal and external communication, collaboration and learning. This course develops students’ ability to use social media for business purposes. Using with state-of-the-art analytical software, the course advances students’ technical skills necessary to perform social media analysis and evaluate to such analysis. The course advances students’ business skills to propose social media, analytics and networking based strategies that support different business functions and different types of organisations. Learning in this course is through hands-on experience with analytical software and the engagement with real-life cases of social media use in business.

EDIGITAL ON-SITE SOCIAL MEDIA SESSIONS AND WORKSHOPS

If you do not need an official certificate and your team is more interested on practical – ready to action – advice; eDigital runs custom social media courses, training programs, classes, sessions and workshops at our clients offices and can be structured for your specific social media objectives, activities, campaigns and challenges.

Different to other Social Media services agencies (they run your brand social media on behalf of you) and training schools offering generic social media courses; we like to offer customised social media workshops and training sessions in Sydney and anywhere in Australia.

To be successful at promoting your business and brand via social media you need to first set up your unique strategy and own and control your brand personality, voice and tone via social media channels. For this reason, we believe the best way for you to master social media for your business and brands is to have custom social media classes, sessions and workshops at your offices.

  • Social Media Mapping. We will map out your business objectives, your customers demographics and psychographics (personas); your current marketing campaigns and content strategies.
  • Spot areas of improvement. We will facilitate brainstorming and find creative ways of improving your current activity and offer you world’s best social media practices.
  • Monitoring and tracking. We will teach you how to monitor and track your social media activity and progress so you have something to build from.

Whether you are in Sydney Eastern Suburbs, Western Sydney, South Sydney, North Sydney or Northern Beaches, there are social media courses, trainers, instructors and teachers close to you!

IN-CLASS SOCIAL MEDIA MARKETING SHORT COURSES

Sydney offers a variety of free and paid social media classes and sessions. Most of these public classes are run by: private schools, universities, industry associations,  industry councils, local councils, meet up groups, libraries and social media software vendors looking to make social media practitioners familiar with their social media tools.

ACBI

australian college of business intelligence logo png transparent background

Australian College of Business Intelligence.  10118NAT Diploma of Social Media Marketing. One year course. You will develop the social media strategy for a product or service you choose so at the end of the course you can use it as part of your portfolio.  Intake Date: 16th October 2017 Classes: Monday to Wednesday (4:30 pm to 8:30 pm) Price: AUD$6600.

best social media marketing courses sydney students mobile happy

ADMA (Australian Direct Marketing Association) 

adma logo png transparent background association data driven marketing advertising

social media marketing essentials course adma sydney

social media marketing essentials course adma sydney

Australian Marketing Institute (AMI)AMI logo png transparent background australian marketing institute

Digital and Social Media Writing – Instructor: Gwyneth Howell. One day workshop $850. This course qualifies for eight hours of professional development under the AMI’s Certified Practising Marketer program. Facilitator Gwyneth Howell

You will learn how to engage your target audience with more meaningful and interesting copy. This is a hands-on social media writing workshop and participants will be required to undertake various writing and planning tasks specifically related to your current role. Participants get a comprehensive set of notes on the topic, relevant examples of material for analysis and discussion along with practical experience in implementing learned techniques. Key Learning outcomes:

  • How to structure a web page and write content
  • Understand how to gain and maintain a share of voice
  • Craft the message to the various audiences using keywords, headings, lists and links
  • Format written content to increase its SEO potential;
  • Write tweets that will be noticed and retweeted
  • Tell your brand’s story through social media
  • Write email pitches in a format that maximises journalists’ ability to perceive value for the audiences
  • Understand how to measure impact, success and report the results.

Who Should Attend:  Anyone tasked with gaining a share of voice in the digital and social sphere for your firm, organisation, government department, or NGO. Such as Marketing Managers Executives and Assistants; Communication Managers, Executives and Assistants, MarComms Managers and Executives.

City East Community College

city east community college logo transparent background

Introduction to Social Media course – $65 Time: 6:30pm to 9:00pm

Nort West Colleges

Sydney City campus and Manly campus. Diploma of Business that includes Social Media subjects.

City of Sydney Library Circular Quay

Sometimes they run social media courses for small business owners and entrepreneurs. Check their website for future courses, classes, sessions and dates.

Digital Marketing Connection

Meet up Group – Runs monthly sessions and classes that include social media, digital marketing, seo, email marketing, content strategy, growth hacking and more. Most of the sessions are free of charge. Currently being held at co-working space: Fishburners in Ultimo, Sydney.

eDigital 

One of the best Social Media training, classes and workshops including Instagram, Pinterest, Facebook, SEO and email marketing.

EventBrite

Events website lists both free and paid social media courses and around Sydney including Nowra, Cronulla, Eastern Suburbs, Darling Harbour, CBD, Ultimo, Broadway, Surry Hills, Paddington, North Sydney, Northern Beaches, Sydney North Shore.

Flosocial

Learn social media marketing skills through a 6-week online training course for only $149

General Assembly – Sydney 

Offers a Social Media bootcamp ( 6 hours) $180, Social Media Strategy Mapping classes $70 , The Rise of Visual Social Media (Instagram – Pinterest) classes $50 and “Grow Your Biz with Social Media” $50 classes.

Haimat

Social Media Strategy course in Manly Sydney.

HOOTSUITE

social ads workshop driving business results on social hootsuite general assembly

social ads workshop driving business results on social hootsuite general assembly

Demonstrating the return on social media investment is the #1 challenge for today’s marketers—and it’s critical to gain executive buy-in, budget, and resources. Join Hootsuite experts in one of our upcoming Social Ads Workshops where you’ll gain strategies, tools, and expertise to effectively measure and prove how your social media efforts can drive business results. These are invitation-only events and space is limited.

iSentia

Social Media courses in Sydney including content strategy, facebook marketing, video for social media, twitter for communications professionals, linkedin for organisations and more.

Mayvin Training 

Social media courses

Miami Ad School 

Sydney Campus – Social Media bootcamps and one day courses.

Net 101

Social Media courses in Sydney – One day 9:00am to 4:30pm $795

NSW Government

Social Media course – One day – $660

Parachute Digital Academy

Social Media Introduction Course. Half day $327 plus gst

Ram Marketing

Sydney Northern Beaches Social Media Courses.

Social Media Workshops 

offers social media courses.

St George & Sutherland Community College Sydney 

“Social Media for Businesses – Market your business for free”

TAFE NSW

TAFE offers a range of different social media courses around different Sydney campuses.

The Hills Shire Council

“Smart Marketing – Attracting New Customers” class $40 – Includes identifying your target market, developing a Unique Selling Proposition (USP), understanding acquisition cost vs lifetime value, optimising your marketing return on investment (ROI), referral and repeat business marketing strategies, developing a twelve month marketing plan, understanding the role of websites, keywords and social media. The course is offered at the Sydney’s Hills shire council which is closed to Baucklam hills, Bella Vista, Blacktown, Kellyville, Cherrybrook, Dural, Parramatta, Pennant Hills, Rouse hill, Epping.

The left bank School

Former AIT Creative technology Educators) run one day and two day courses in Sydney and other cities in Australia and New Zealand. $99

The University of Sydney

Social Media Marketing Course – One day – $489 – 8 hours 9:00am to 5:00pm – runs regularly within the year. Trainer: Laurel Papworth.

Zoe DeLuca

Social Media Shortcut – One day course – Bondi Junction Sydney

ONLINE SOCIAL MEDIA MARKETING COURSES 

OTHER SOCIAL MEDIA MARKETING COURSES IN SYDNEY

WHY SYDNEY TO STUDY SOCIAL MEDIA MARKETING?

  • How many places in the world you have an amazing summer, beach, go surfing, watch hump-back whales and dolphins and go to Social Media School on the same day?
  • Most of popular social media platforms have an office in Sydney, including Facebook, Tumblr and others. You might get lucky and get a job with them 🙂
  • Sydney has a thriving start up community across different start-up incubators and innovation labs. These places are always looking for social media marketing support who can help them do the “social media marketing” magic with their brands. Some of these places includes: Fish burners, WeCo, Tank Stream and more.
  • Sydney is one of the cities that offer the highest social media marketing salaries. An average social media salary can be around AU$69.000 per year and for senior roles it can go above 100k as estimated by Aquent Australia (see graph at the bottom of this article). You can also browse some few Social Media Jobs and get an indication of type of social media roles, skill set and salaries offered.
  • Social Media is one of the skills more demanded at the moment by all industry type companies. As more marketing budgets shift to Social Media and Digital Marketing the more skilled talent is needed. There is no a better time to be working on Social Media.
social media manager jobs average current salary sydney

Social Media Manager jobs – Average current salary Sydney – Source: Adzuna April 2017

 

social media marketing salary 2017 australia aquent

social media marketing salary 2017 australia aquent

So, if you interested in finding out what are the best Social Media Courses in Sydney, this the article for you!

THE BENEFITS OF SOCIAL MEDIA COURSES IN SYDNEY

After completing one of the social media courses listed on this article, you will learn how to use your social media channels to…

  • Increase brand recognition, preference, trail, purchase & loyalty
  • Convert followers into customers
  • Give social signals to Google so you can improve your SEO rankings
  • Gain valuable customer insights
  • Reach potential customers via targeted banner ads or sponsored posts and get results in real time
  • Discover what popular content your competitors are promoting via social media
  • Share and promote consumer competitions and contests faster and easier
  • Amplify your owned, earned and paid branded content

QUESTIONS TO CONSIDER BEFORE TAKING A SYDNEY SOCIAL MEDIA COURSE

  • Are you going to study social media marketing as a hobby, career development or build your own brand? Some courses might specialise for entrepreneurs with their own start ups, some others towards marketers who want to understand what their community managers are doing 🙂
  • How much time in a week you will be able to commit to study and practice social media marketing?
  • Do you already use the most popular social media platforms? if not, best you start using them and get a feeling about them before taking a social media marketing course.
  • How many hours of weekly commuting you can do to go to a social media school? If not many, you might consider an online social media course.
  • How quickly you need to start your social media marketing course? if you can wait, you might be able to negotiate a deal with the education provider.
  • What is your brand’s overall purpose and can the power social media help you communicate your purpose?
  • What does your brand aim to achieve with social media? Think about the steps along the customer purchase funnel.
  • What exact content your most profitable customer segment craves from your brand?
  • How will social media help you become an improved good/service provider?
  • Have you mapped out your brand personality, voice and tone?

THINGS TO CHECK WHEN SELECTING A SOCIAL MEDIA COURSE IN SYDNEY

  • Is the Social Media Marketing Course an accredited course? Who has given the accreditation?
  • Are the teachers real practitioners helping local, national or international brands with their social media marketing strategies?
  • How much actual time per week you should attend to classes and lectures.
  • What teaching methodology they use to teach social media marketing?
  • What tools and resources they use for teaching the social media marketing course?
  • How many hours a week are you expected to practice what you learn.
  • Do they offer online support when studying from home or office?
  • Do you have to complete real assignments and/or put into real practice what you learn as part of the course content?



BEST SOCIAL MEDIA COURSES IN SYDNEY

was brought to you by…

MAU. award winning digital marketing specialist at eDigital Agency

Award Winner Digital Marketer, top Linkedin Influencer, Certified Facebook / Adwords Professional, Certified SEO Consultant, StartUp Investor, Writer, Speaker. 15+ years optimising some of Australia’s top brands. MAU.trains marketers via Strategy Workshops & Training Sessions inc his popular Digital Marketing Plan & Social Media Plan templates. MAU. enjoys football, latin music & hiking while teaching Digital Marketing or completing creative photography briefs and conceptual photography assignments. Subscribe to MAU.’s e-newsletter connect on LinkedIn Instagram Facebook

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