THE BEST 10 INTERNATIONAL WOMEN’S DAY MARKETING IDEAS IN 2024

Find below the Best 10 International Women’s Day marketing ideas in 2024. The top International Women’s Day Marketing examples for 2024.

Written by Mau, a Senior Digital Marketing Specialist at eDigital

THE BEST 10 INTERNATIONAL WOMEN’S DAY MARKETING IDEAS IN 2024

A 2021 World Health Organization report found that nearly one in three women worldwide is subjected to physical violence during her lifetime, a massive issue that is directly related to women’s economic opportunities, access to education and reproductive rights.

Marketers in charge of some of the top global brands, host events to celebrate gender equality rights. 

THE BEST 10 INTERNATIONAL WOMEN’S DAY MARKETING IDEAS IN 2024

10. ESPN & ADIDAS: “WOMEN + SPORT” SHOW

Conversations with top women athletes as part of International Women’s Day celebrations. 

ESPN women + sports Adidas Christine Williamson video top women athletes conversations show

ESPN women + sports Adidas Christine Williamson video top women athletes conversations show – Facebook post – ESPN is one of the world’s most popular brands on TikTok

Popular download this week > The new International Women’s Day logo

9. GUCCI: WOMEN ACTIVISTS’ STORIES TO CELEBRATE INTERNATIONAL WOMEN’S DAY

Gucci jacket my body my choice women reproductive rights rally supreme court Washington D.C

Gucci “my body my choice” jacket – Women’s reproductive rights rally – Supreme Court Washington D.C – Gucci is one of the world’s most popular luxury high fashion brands

Marketers are reading > The top 10 social media analytics tools

8. HUBSPOT: “WOMEN WHO INSPIRE US” VIDEO SERIES

HubSpot International Women's Day marketing idea

HubSpot International Women’s Day marketing idea – Facebook post – HubSpot is one of the best Customer Relationship platforms

You will also like > This year’s top 10 TikTok marketing trends

7. SHOPIFY: FEMALE FOUNDERS’ STORIES ON INTERNATIONAL WOMEN’S DAY

Shopify International Women's Day marketing idea

Shopify International Women’s Day marketing idea – Facebook post – Shopify is one of the top best eCommerce platforms

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6. CROWDFIRE: INTERNATIONAL WOMEN’S DAY PROMOTION ON FACEBOOK

Crowdfire marketing to women Facebook post example

Crowdfire marketing to women Facebook post photo example – Crowdfire is one of the best social media management tools.

Popular today > The top 10 “Marketing to Women” examples on Facebook

5. NIKE:  DREAM CRAZY CAMPAIGN 

Women are reading > This year’s top 10 Pinterest Marketing Trends

4. TRICKLE UP’S:  INTERNATIONAL WOMEN’S DAY VIRTUAL GALA

Trickle up International Women's Day Facebook post 2021

Trickle up International Women’s Day Facebook post 2021

Trickle Up is a nonprofit international development organisation that empowers people living in extreme poverty. In 2021, they raised $700k+ at their first International Women’s Day virtual gala celebration! During the virtual event, they also honoured international disability rights activist Judith Heumann and filmmaker Mark Littman with the Leet Humanitarian Award for their work advancing human rights.

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3. HYUNDAI INDIA: INTERNATIONAL WOMENS DAY “MAY I?” TV AD

In a world where women’s stereotypes are born from a common opinion or mindset, Hyundai India’s marketing team wanted to challenge that. This International Women’s Day, Hyundai India pulled the #BrakeOnStereotypes. Hyundai invited followers to share their stories of how they are doing their part to break stereotypes.

The brand encourages the use of popular hashtags:

  • #womensday
  • #ProgressForHumanity
  • #HappyWomensDay2024
  • #Choosetochallenge
  • #Choosetochange

⚡️Trending today > The official International Women’s Day logo

2. EMIRATES: INTERNATIONAL WOMEN’S DAY FEMALE PILOTS ON COMMAND VIDEO ON YOUTUBE

Exclusive > The top “marketing to women” examples on Facebook

1. TGX TRUCKS: INTERNATIONAL WOMEN’S DAY “WO-MAN TGX” TRUCK VIDEO ON YOUTUBE

Trending today > The top 25 most followed Australian women on Youtube

CONCLUSION

International Women’s Day is an opportunity for marketers to raise awareness of gender rights gaps. Marketers also use the day to celebrate progress and the achievements of women within their organisations and communities. 

eDigital can help you conceptualise, plan, develop, run and optimise successful International Women’s Day marketing campaigns that generate leads and sales for your brand.

Our digital marketing services include:

  • Strategic planning for social media and other digital marketing channels.
  • Online advertising management and optimisation (Search, Display, social media ads and re-marketing).
  • Marketing training: social media training and digital marketing training. 
  • SEO strategy and execution. Including content development (articles, stories, eye-catching and SEO-optimised visuals).
  • Celebrity and influencer marketing campaign strategy. 
  • Brand development. Logo creation, brand personality development and design of marketing materials.
  • Consumer contests/competitions/giveaways.
  • Email marketing. Dip sequence design and deployment. 
  • Conversion rate optimisation. It is also called “path to purchase” optimisation. 

Contact us today and start boosting your leads and sales.

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Final note: Want to reduce customer acquisition costs and dependency on paid media? eDigital‘s marketing strategy training will unmercifully review your marketing, help you build a marketing engine with channels and assets you own, stir your team’s thinking, bring new ideas for new conversion paths and boost customer lifetime value.

THE BEST 10 INTERNATIONAL WOMEN’S DAY MARKETING IDEAS IN 2024

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