A GUIDE TO INSTAGRAM DATA by BrandWatch

Find below the difference between Reach vs Impressions on Instagram Insights. Brought to you by MAU. Senior Digital Marketing Specialist at eDigital.

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A GUIDE TO INSTAGRAM DATA by BrandWatch

People love documenting their experiences in Instagram. They pour out their thoughts and engage with other Instagram users leaving a treasure trove of insights.

Using a simple Instagram image and hashtag analysis, marketers  and agency teams can:

  • Discover new trends
  • Gain insights from cutting edge image analysis technology
  • Engage with niche communities
  • Inform product development

In this guide, the BrandWatch team take you through each of the above, with examples from Instagram content around “Food” and “Cosmetics” industries.

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If you need support with your Instagram Insights analysis, please contact us. We offer Instagram marketing consulting and training sessions.

You can also find some of the best Instagram Marketing Tools.



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A GUIDE TO INSTAGRAM DATA by BrandWatch

was brought to you by…

MAU. award winning digital marketing specialist at eDigital Agency

Award Winner Digital Marketer, top Linkedin Influencer, Certified Facebook / Adwords Professional, Certified SEO Consultant, StartUp Investor, Writer, Speaker. 15+ years optimising some of Australia’s top brands. MAU.trains marketers via Strategy Workshops & Training Sessions inc his popular Digital Marketing Plan & Social Media Plan templates. MAU. enjoys football, Latin music & hiking while teaching Digital Marketing or completing creative photography briefs and conceptual photography assignments. Subscribe to MAU.’s e-newsletter connect on LinkedIn Instagram Facebook

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