HOW TO WRITE A KILLER AUGMENTED REALITY DESIGN MOBILE APP BRIEF DOCUMENT + TEMPLATE

Briefing your augmented reality design mobile app provider should be easy! Simply follow the below tips and advice by our eDigital consultants.



BEFORE WRITING YOUR AUGMENTED REALITY DESIGN BRIEF

CHOOSING THE RIGHT AUGMENTED REALITY DESIGNER / COMPANY / PROVIDER

Here are a few tips for choosing an AR provider. we would suggest you ask:
     1. Does the company have examples of AR apps they have built?
     2. Are they keen to suggest ways to enhance your app with emerging technologies, and additional interactivity?
     3. Are they willing to consider a potentially impossible concept, and find a way to make it a reality?

augmented reality design app brief template download

TOP 6 THINGS TO CONSIDER WHEN BRIEFING ABOUT YOUR AUGMENTED REALITY DESIGN MOBILE APP PROJECT

WHICH PLATFORMS

  • Will your augmented reality mobile app need to run on both Android and iOS?

WHAT IS YOUR INTENDED APP NAME

  • The app name can be decided at any point during the process. Sometimes it’s a good idea to decide a name early to see if it is available, but this is not necessary until it’s time to publish the app.
WHAT IS YOUR BUDGET
  • Define a realistic budget required for an Augmented Reality app. This is important to know prior to delving into exciting concept discussions, which can be time consuming.
  • Your AR Mobile App designer would love to know the budget so they can assist in designing the app accordingly.
A realistic budget can be between $30-60K for an AR app including 3D models. If you need a quote for your particular AR Mobile app, you can contact us, we have an AR designer in Australia with great team and experience who can offer very competitive pricing.

UI DESIGN

  • Will you be providing User Interface graphics for every screen of the finished app?
  • Can you supply the Pantone colours & high resolution logos for your app?
  • Will you provide specifications for these graphics.

APP DESCRIPTION

Write down a general description & notes about your AR app concept.

DESCRIPTION OF AUGMENTED REALITY EXPERIENCES

  • Do you want your augmented reality mobile app to be Markerless or Marker
  • If Markers how many?
  • Do you have the artwork for the Markers ready?
  • What are the markers? It is best practice to provide a brief description.

3D MODELS

  • Brief description of models. You should include how many models you need.
  • Do you have the 3D models ready?
    Do you require concept art sketches for the models?
    How would you like the 3D models to appear? Example: Appear instantly Rise from portal, Animated entrance?
  • Would you like sound effects, music, or narration for the 3D models? Describe as much as you can
  • Will you be providing these audio files?
  • Will the 3D models be animated?
  • Approximately how long will each animation should be? Less than 30sec 30sec-1min 1min or more
  • Describe the animation for each model

VIDEO CONTENT

  • Would you like any of your AR experiences to be a video playing?
    How will the video play? Transition to a full screen video playing See floating screen with your video playing? Both?

INTERACTIVE BUTTONS

  • Tap to ac vate a link or download?
  • How many interactive buttons will you need? Website? Social Media? Video? Document? Other?
  • Will you need the 3D models to be interactive? (tap to activate ac on or link?) You should describe the interactivity required
  • Are there any additional special functions that you would like to include in your app? Gaming Camera/selfies Competition/coupon/promo/GeoLocation?




augmented reality design app brief template download

HOW TO WRITE A KILLER AUGMENTED REALITY DESIGN MOBILE APP BRIEF DOCUMENT + TEMPLATE

was written by…

mauricio escobar eDigital photo close up circle digital marketing consultant seo expert sydney speaker social media trainer instructor

Mauricio Escobar is the Global Head of Digital Marketing Strategy at eDigital 🏆 One of Australia’s Top 10 Most Visited Marketing Websites. Mauricio is Sydney based Top Linkedin Australian Marketing Influencer (over 5k connections) who trains marketing and agency teams with Best Digital Marketing Practice via Strategy Workshops, Campaign Management, templates & Training Sessions. Mauricio enjoys photography & teaching Digital Marketing. Certified Facebook/Adwords Digital Marketer – Social Media Specialist – Sydney SEO Consultant – StartUp Investor – International Speaker. Contact Mauricio or follow him on Instagram – Facebook. Subscribed to his e-newsletter

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