BEST MOBILE APP DEVELOPMENT BRIEF TEMPLATE 

Whether you are thinking about a new iphone or android app for your business or ready to brief an app development agency; you will find this Mobile App Development Brief Template very useful. Great to ensure every party understand the objectives of your mobile app project and ensure the delivery is successful.


BEFORE YOU WRITE YOUR MOBILE APP DESIGN / DEVELOPMENT BRIEF

CHOOSING THE RIGHT MOBILE APP DESIGNER / COMPANY / PROVIDER

Here are a few tips for choosing an Mobile App provider. We would suggest you ask:
     1. Does the company have examples of Mobile apps they have built in your industry?
     2. Is your potential Mobile App designer / developer keen to suggest ways to enhance your app with emerging technologies, and additional interactivity?
     3. Is your provider willing to consider a potentially impossible concept, and find a way to make it a reality?

TOP 6 THINGS TO CONSIDER WHEN BRIEFING ABOUT YOUR AUGMENTED REALITY DESIGN MOBILE APP PROJECT

WHICH PLATFORMS

  • Will your augmented reality mobile app need to run on both Android and iOS? others?

WHAT IS YOUR INTENDED APP NAME

  • The app name can be decided at any point during the process. Sometimes it’s a good idea to decide a name early to see if it is available, but this is not necessary until it’s time to publish the app.
WHAT IS YOUR BUDGET
  • Define a realistic budget required for a Mobile Application design and development. This is important to know prior to delving into exciting concept discussions, which can be time consuming.
  • Your Mobile App designer would love to know the budget so they can assist in designing the app accordingly.
Budgets varied depending of the complexity of an App and the location your developer designer is located. Premium prices will come from developed nations such as America, Australia, UK, Japan, Germany. For low cost prices you might consider hiring talent from Developing nations such as Colombia, India, or Eastern European Countries. If you need a quote for your particular Mobile app, you can contact us, we have a fantastic Mobile App designer and developer partner in Colombia with a professional great team and experience who can offer very competitive pricing.

UI DESIGN

  • Will you be providing User Interface graphics for every screen of the finished app? Or Would you like the designer to create them?
  • Can you supply the Pantone colours & high resolution logos for your app?
  • Will you provide specifications for these graphics?

APP DESCRIPTION

Write down a general description & notes about your Mobile app concept and what is intended to achieve (user goals).

DESCRIPTION OF KEY USER EXPERIENCES

It is important to make sure you offer your potential Mobile App designer / developer exact details on what you want your mobile app users to be able to do or complete.

BEST MOBILE APP DEVELOPMENT BRIEF TEMPLATE 

Our Mobile App Development Brief Template will effectively help you map out your app objectives and requirements and ensure your app developer understands your app development objectives and specifications. This information will be critical to ensure your app development project is successful!

MOBILE APP DEVELOPMENT BRIEF TEMPLATE SECTIONS

  • Current Market Situation
  • External influencers
  • Customers Insights
  • App Objectives
  • Budget
  • Devices  and Operating Systems Requirements
  • Functionality and User Experience: wireframes, workflows, integrations,
  • Branding & promotion
mobile app design development brief template download

mobile app design development brief template download

EARLY PRODUCT RELEASE

Are you thinking of an Early Product Release V1 to complete market testing before deploying full set of features( V2, V3 and more versions)? If so, what are your top 3 app features that will bring your Minimum viable product (MVP) V1 successful?

Note: Minimum viable product (MVP) in app development  is a great and highly recommended option to test success of the most compelling features of your app with minimum dev investment and in the shortest time frame.

 

Tip: Even though you may not have much clarity beyond your app version 1, it helps for the eDigital Development team to know what you have in mind, and build and design things accordingly. Giving eDigital a roadmap in advance help you many unnecessary redesigns and code refactoring. Plus, writing it down helps you think through your app vision better. The less features for each version, the quickest and cheapest each version release will be, allowing you to test the new app features the most agile way. Then you can decide whether improve existing features, delete features users did not want or deploy new ones.

WHY DEFINING YOUR MVP (MINIMUM VIABLE PRODUCT) IS SO IMPORTANT

  • Instead of spending six months building a whole set of ideas and features, what an MVP allows you to do is to focus on ONLY the most important features and be able to launch them in a very short time frame.
  • As you will make early releases, the quicker you will know what to enhance, change, pivot or delete from your early release, allowing you to do agile market testing.
  • eDigital Agency will help you define your Minimum Viable Product and road map key features for later app versions.
minimum viable product mvp app development brief template

Minimum viable product mvp app development brief template

It’s natural to want to build a “lot of experience” before app launch, but more often than not that’s a bad idea. If your MVP will take months to build, it’s not an MVP. Try to bring it down to one, simple, beautifuluse case that can delight the user.

Final tips when briefing and managing and app development project

  • The biggest mistake people make is hiring someone to build the app and be done with it. Launching an app is the beginning, not the end. You’ll need the professional team way beyond that who can also help you optimise your app, promote it and show you ways to measure its success.
  • If you’re going for an agency, make sure you can interact with your project manager, developers and designers.
  • Look for technical project managers — ideally they should be Architect level people that can take your inputs and guide the team, not just people managers who simply forward emails. If it’s remote agency look for project managers ideally on the same time zone and location with vast app development experience and insist on app examples they have built.
  • Using agile communication tools like slack so they are always available to chat. Clearly explain the roadmap, milestones, schedule, and insist on weekly sprints and demos. You don’t want them to spend months “polishing” it before showing it to you. You want to see a build every week, even if it’s very raw.
  • Finally, setup tools for project management and collaboration— for example, slack for communication, asana for task management, invision for prototypes and design reviews, github for code, etc.
  • Make sure no communication is lost and everything is tracked.
mobile app design development brief template download

mobile app design development brief template download



BEST MOBILE APP DEVELOPMENT BRIEF TEMPLATE 

was written by…

mauricio escobar eDigital photo close up circle digital marketing consultant seo expert sydney speaker social media trainer instructor

Mauricio Escobar is the Global Head of Digital Marketing Strategy at eDigital 🏆 One of Australia’s Top 10 Most Visited Marketing Websites. Mauricio is Sydney based Top Linkedin Australian Marketing Influencer (over 5k connections) who trains marketing and agency teams with Best Digital Marketing Practice via Strategy Workshops, Campaign Management, templates & Training Sessions. Mauricio enjoys photography & teaching Digital Marketing. Certified Facebook/Adwords Digital Marketer – Social Media Specialist – Sydney SEO Consultant – StartUp Investor – International Speaker. Contact Mauricio or follow him on Instagram – Facebook. Subscribed to his e-newsletter

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By |August 25th, 2016|app development|